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Cogitation Supremacy
It's about thought leadership. A resource for thinkers, writers and marketers
Curated by Ryan Hines
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Is Thought Leadership The Future of Marketing? | B2B Marketing Insider

Is Thought Leadership The Future of Marketing? | B2B Marketing Insider | Cogitation Supremacy | Scoop.it
Do you have a thought leadership platform? Read my latest interview which suggests Thought Leadership may be the key to the future of marketing.
Ryan Hines's insight:

With so many firms committed to becoming thought leaders, it's time to up the ante. An interview with Dr Liz Alexander.

 

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Energize Your Thought Leadership Content With a Commitment to Quality

Energize Your Thought Leadership Content With a Commitment to Quality | Cogitation Supremacy | Scoop.it
According to recent research results from the Content Marketing Institute and MarketingProfs, B2B marketers across North America feel that producing enough content is their top challenge in ...
Ryan Hines's insight:

Content marketing professionals, and particularly those running thought leadership programs, face a two-pronged and seemingly endless challenge: produce enough high quality content for their audiences.


This article offers several ways that marketers can address the challenge.

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