How can you stand out from the crowd as an entrepreneur or small business owner? Develop your credibility and visibility, and that of your company, by establishing yourself as a well-respected thought leader in your niche.
Denise Brosseau's 6 steps:
- Foster Approachability and Be “Of Service” to Others
- Listen to Learn
- Join Your Ecosystem (even if it means collaborating with your competitors)
- Become Discoverable
- Share Openly
- Think Relay, Not Sprint
Super relevant. When I talk to clients or businesses, one of the biggest problems seems to accept #3 above. Demonstrating thought leadership today implies a shift in the old communication paradigm. Thanks Denise for highlighting it.
Thanks also for mentioning Scoop.it alongside Twitter and LinkedIn as a place to follow great Thought Leaders!