Caesars Interactive share sale; Winamax US free-play; Dragonplay raises $14m | This Week in Gambling - News |

Caesars Entertainment has sold an undisclosed percentage of its online gaming division, Caesars Interactive Entertainment (CIE), to Rock Gaming, with whom Caesars is developing two Ohio casino projects.

In a filing with the Securities and Exchange Commission first reported by the Las Vegas Review-Journal, Caesars stated that Rock Gaming had agreed to buy 12,300 CIE shares for $60.8m, with an option for Rock to acquire an additional 3,140 shares for $19.2m by Nov. 15. Caesars’ SEC filing didn’t provide a reason for the sale.

The filing also doesn’t specify what percentage of Caesars Interactive’s total shares the sale represents, but Gambling Compliance‘s Chris Krafcik heard unconfirmed reports that the figure was 1.5%. For the record, that would value Caesars Interactive somewhere around $4b. To quote Krafcik: “How on earth is that possible?”French market-leading online poker operator Winamax (last seen being blacklisted in Belgium) has announced the imminent launch of a US-facing free-play poker site.

A companion Facebook poker application will make its debut later this week. CEO Canel Frichet explained to eGamingReview that the poker site is designed to establish a market toehold while the company searches for an American joint venture partner on a real-money site. In an offhand swipe against her home territory’s cantankerous attitude towards online gaming operators, Frichet said the “fiscal and regulatory structure is so complex in France that we feel that we would know how to navigate any American model, either interstate or federal...”