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Rescooped by Kako Merk from Innovative Marketing and Crowdfunding
onto Things You Better Deliver Every Single Time, No Matter What
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10 Things You Better Deliver Every Single Time, No Matter What

10 Things You Better Deliver Every Single Time, No Matter What | Things You Better Deliver Every Single Time, No Matter What | Scoop.it

Surprisingly, the best price and best value is at the bottom of the customer's priority list.


Via Marty Koenig
Kako Merk's insight:

See what's at the top !!!!

more...
Marty Koenig's curator insight, May 8, 2013 10:49 PM

This is a great list! So you think you have to drop your price when competition heats up? Not so fast.


Every customer interaction, either in person, on the phone, on social media or online or for you recommerce site needs to address each and every one of these items. That's how you DIFFERENTIATE. 

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Rescooped by Kako Merk from Innovative Marketing and Crowdfunding
Scoop.it!

10 Things You Better Deliver Every Single Time, No Matter What

10 Things You Better Deliver Every Single Time, No Matter What | Things You Better Deliver Every Single Time, No Matter What | Scoop.it

Surprisingly, the best price and best value is at the bottom of the customer's priority list.


Via Marty Koenig
Kako Merk's insight:

See what's at the top !!!!

more...
Marty Koenig's curator insight, May 8, 2013 10:49 PM

This is a great list! So you think you have to drop your price when competition heats up? Not so fast.


Every customer interaction, either in person, on the phone, on social media or online or for you recommerce site needs to address each and every one of these items. That's how you DIFFERENTIATE.