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Measure the emotional marketing value of your headlines with this tool

Measure the emotional marketing value of your headlines with this tool | The Social Media Times | Scoop.it
In this day and age, people are tired of dry sales pitches. They want to read / watch / listen to things that allow them to experience emotions, that inspire them to take action. The best way to ignite that in your articles? Start with a great headline! And I found a great tool to help you with that.

Via Cendrine Marrouat - cendrinemarrouat.com
robosheauk's insight:

This is a great tool if you want to see what Emotional Marketing Value (EMV) your headline has

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Jennifer Palmer Farrington's curator insight, May 5, 2014 3:56 PM

Try this out on a few headlines - interesting...

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Square Video vs. Landscape Video - $1.5K Worth of Experiments: Here's How They Compare

Square Video vs. Landscape Video - $1.5K Worth of Experiments: Here's How They Compare | The Social Media Times | Scoop.it
Square video (1:1) takes up 78% more real estate in a person’s mobile newsfeed than does landscape video (16:9). Find out how they perform on social media.
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Facebook widens 360-degree live-streaming to all

Facebook widens 360-degree live-streaming to all | The Social Media Times | Scoop.it
Facebook is opening up its tool to live stream video in 360 degrees to all global users, after launching with certain publishers in December.
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SearchCap: Google Fred confirmation, mobile-first index status & future of search

SearchCap: Google Fred confirmation, mobile-first index status & future of search | The Social Media Times | Scoop.it
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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How to Choose the Best Live Video Platform : Social Media Examiner

How to Choose the Best Live Video Platform : Social Media Examiner | The Social Media Times | Scoop.it
Interested in using live video on your social channels? Discover the platform benefits and how to use live video on Facebook, Twitter, and Instagram.
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How to Use Instagram Multiple Image Posts : Social Media Examiner

How to Use Instagram Multiple Image Posts : Social Media Examiner | The Social Media Times | Scoop.it
Wondering how to combine multiple images and videos into one post on Instagram? Discover how to add up to 10 photos and videos to a single Instagram post.
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YouTube Serving a Billion Hours of Content Per Day, Launches New TV Service

YouTube Serving a Billion Hours of Content Per Day, Launches New TV Service | The Social Media Times | Scoop.it
YouTube has reported that people are now watching a billion hours of content on their platform every single day.
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3 Creative Ways to Use Live Video for Business : Social Media Examiner

3 Creative Ways to Use Live Video for Business : Social Media Examiner | The Social Media Times | Scoop.it
Wondering how live streaming can increase customer loyalty and engagement? Discover three creative ways to use live video in your social media marketing.
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3 Twitter Geolocation Ideas to Improve Your Local Marketing : Social Media Examiner

3 Twitter Geolocation Ideas to Improve Your Local Marketing : Social Media Examiner | The Social Media Times | Scoop.it
Do you want to reach more locals with Twitter? Discover three ways to use geolocation coordinates to build stronger connections with Twitter.
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6 Visual Tools to Improve Your Social Media Content : Social Media Examiner

6 Visual Tools to Improve Your Social Media Content : Social Media Examiner | The Social Media Times | Scoop.it
Want to improve your social media images? Discover six tools for creating unique, professional-looking visuals for social media.
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The Importance of Placing Instagram in Your Digital Marketing Strategy

The Importance of Placing Instagram in Your Digital Marketing Strategy | The Social Media Times | Scoop.it
Instagram is one of the world's largest social networks, but it can also be an important pivot in a company's digital marketing strategy - here is why.
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La pluma digital's curator insight, November 21, 2016 2:51 PM
Claves sobre la importancia de utilizar instagram como herramienta de marketing.
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It's Time to Take Content Marketing Automation Seriously

It's Time to Take Content Marketing Automation Seriously | The Social Media Times | Scoop.it

Companies that use marketing automation have 53% higher conversion rates than companies that do not, according to the Aberdeen Group.

 

Though some marketers insist content marketing automation takes away the relationship between the brand and customer, automation can actually enhance that relationship.

 

Content marketing automation can be as simple as scheduled social media posts and as complicated as list segmentation and lead scoring. Depending on a brand's marketing and sales strategy, content marketing automation can dramatically improve conversion rates.

 

However, marketers really need to take automation seriously if they want to prove the success of a campaign....


Via Jeff Domansky, massimo facchinetti
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Jeff Domansky's curator insight, November 5, 2016 2:25 AM

Have you considered automating your content marketing? Content marketing automation takes traditional content marketing tasks and automates them to save you time and money. Thoughtful read.

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4 Ways to Broadcast on Facebook Live That Fit Any Budget : Social Media Examiner

4 Ways to Broadcast on Facebook Live That Fit Any Budget : Social Media Examiner | The Social Media Times | Scoop.it
Wondering what equipment you need to broadcast Facebook Live video? Discover what equipment you'll need to create your own Facebook Live broadcasts.
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How to Use Facebook Live From Your Desktop Without Costly Software : Social Media Examiner

How to Use Facebook Live From Your Desktop Without Costly Software : Social Media Examiner | The Social Media Times | Scoop.it
Have you considered using Facebook Live to host an on-screen walkthrough? Learn how to broadcast with Facebook Live using free open-source software.
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8 Ways to Use Pokémon Go for Business : Social Media Examiner

8 Ways to Use Pokémon Go for Business : Social Media Examiner | The Social Media Times | Scoop.it
Do you run or promote a local businesses? Want to take advantage of the latest gaming craze? Learn how to boost social media engagement with Pokémon Go.
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3 Ways to Use Live Video for Small Businesses : Social Media Examiner

3 Ways to Use Live Video for Small Businesses : Social Media Examiner | The Social Media Times | Scoop.it
Do you want to generate more interest for your business? Discover three ways small business owners are using live video to connect with customers.
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10 Unforgivable Facebook Marketing Mistakes From Brands

10 Unforgivable Facebook Marketing Mistakes From Brands | The Social Media Times | Scoop.it
Facebook has a market saturation unrivalled by any other social network. To win over your audience you need to avoid these Facebook marketing mistakes.
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Snapchat Unveils New Video Stickers Tool

Snapchat Unveils New Video Stickers Tool | The Social Media Times | Scoop.it
Snapchat has introduced a new video stickers option, images that can be attached to objects in a video and will scale and shift along with that object as the video plays. 
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How to Optimize Your Mobile Social Media Ads : Social Media Examiner

How to Optimize Your Mobile Social Media Ads : Social Media Examiner | The Social Media Times | Scoop.it
Are you trying to reach an on-the-go social media audience? Discover three ways to make your social media ads mobile-friendly.
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What makes your online fans click 'unfollow'

What makes your online fans click 'unfollow' | The Social Media Times | Scoop.it
Brand managers must understand their online audiences in order to build loyalty and trust. If you're wondering why some of your followers have jumped ship, this infographic can shed some light.

Via Russ Merz, Ph.D., massimo facchinetti
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Russ Merz, Ph.D.'s curator insight, February 8, 2016 8:13 AM

Do You Know What makes your Online Fans Click Unfollow? Here are Some Reasons from Recent Research.

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Unfollowers for Twitter, Instagram and Facebook

Unfollowers for Twitter, Instagram and Facebook | The Social Media Times | Scoop.it

Unfollowers is the best app to manage your Twitter and Instagram community, used by over 8 million people and its free. We help unfollow spam, inactive, fake following, and help you find and follow those who brings value to your network.

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5 Reasons Why Random People Follow You On Social Media

5 Reasons Why Random People Follow You On Social Media | The Social Media Times | Scoop.it
For anybody who has used social media services for any extended period of time, you’ll be well accustomed to the occurrence of random follows or adds, whether it’s on Twitter, Instagram, Facebook or any other social media site.

Why would a random person add me? That’s a question social media users ask ourselves a lot. It’s not always for the same reasons, but every time it happens, you can’t help but wonder: where did that come from?

Via Ivo Nový
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How to Handle Customer Complaints Via Social Media

How to Handle Customer Complaints Via Social Media | The Social Media Times | Scoop.it
Are your customers leaving negative comments on social media? Find out how to deal with negative comments on social media.

Via Scott McElreath
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20 websites that publish terrific content to curate

20 websites that publish terrific content to curate | The Social Media Times | Scoop.it
We'd like to tell you where to find the super-great content to curate. The undiscovered gems. The stuff your audience will love, and hasn’t ever seen before. Finding that type of content can actually take some work.

Via Neil Ferree, Stan Smith, Ivo Nový
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Neil Ferree's curator insight, December 21, 2015 12:22 PM

Top shelf Content Discovery sources when you're in the market for excellent content. How to Curate Content Like a Pro 

Neil Ferree's curator insight, December 21, 2015 12:23 PM

Top Shelf Content Discovery Sources 

Jeff Domansky's curator insight, January 9, 2016 2:20 PM

Great resource for new content for curators.

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How to find out everything Facebook knows about you

How to find out everything Facebook knows about you | The Social Media Times | Scoop.it
If you use Facebook, then you know the deal.

Facebook is free to use and fun, and sometimes necessary if you belong to groups that use it to communicate with their members.

But in exchange for that service, you have allowed it to track your activity so that advertisers can find you, hopefully to show you stuff you'll want to buy.

In other words: you can't opt out of ads on Facebook without opting out of Facebook itself.

But there's still a lot you can do to control the ads you see.

Via Ivo Nový, massimo facchinetti
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Gertrude Nonterah's curator insight, January 11, 2016 2:11 PM

Very useful post. I just went into Facebook and de-selected some preferences. Like you mentioned, some of them were WAY off.

Jayne Courts's curator insight, January 12, 2016 3:48 AM

A handy little article to help you tailor (because you can't stop) those annoying ads on Facebook. 

Gilberto Del Pizzo's curator insight, January 12, 2016 12:14 PM

molto interessante, possiamo vedere come Facebook ci ha classificati!

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Mastering Content Marketing: 7 Required Principles for Success

Mastering Content Marketing: 7 Required Principles for Success | The Social Media Times | Scoop.it

If you don’t understand why you should use a particular tactic, you won’t know when to use it. This means you’re playing a guessing game, and the results will be all over the place.

 

I want to clear up as much of this as possible in this post.

 

We’re going to look at the 7 most important principles of content marketing and how you should apply them.

 

Once you understand how these principles affect your overall content strategy, you should be able to get a better grip on when you need to use specific tactics....


Via Jeff Domansky, Dade Ronan, Ivo Nový
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BYCNOW WEB PORTAL's curator insight, January 12, 2016 7:23 AM

BYC NOW is the Best Education Portal For Those Student who are going to #preparation for all #Competative exams. 
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John Norman's curator insight, January 12, 2016 3:05 PM

Oh How I need to master these 7 principles. Maybe you do to. Check them them out and leverage their effectiveness.

Steve Hall's curator insight, January 13, 2016 6:38 PM
Everyone Needs Traffic....get ALL YOU NEED Right here...

Curated by robosheauk
Award-winning advertising junkie. Subtly charming zombie aficionado. Movie buff. Coffee scholar. Web Trailblazer #socialmedia #socialmarketing