The world is a game
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The world is a game
How social and mobile games change the way we connect with the world, one app at a time.
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4 Tips For Gamifying Your Marketing Plan

4 Tips For Gamifying Your Marketing Plan | The world is a game | Scoop.it
Gamification is a great tool, if you use it right. Here are four steps to help you properly gamify your next marketing campaign.

 


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The 12 Keys To Successful Gamification (Part 2)

The 12 Keys To Successful Gamification (Part 2) | The world is a game | Scoop.it
If you are building out a loyalty solution for your business gamification is already a part of your marketing in at least a small way. Take some time to go through these 12 keys and the results will follow.
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Gbanga Famiglia Looks for a Hit in the European Location-Based Market

Gbanga Famiglia Looks for a Hit in the European Location-Based Market | The world is a game | Scoop.it
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Gamification: Does it have a place in the automotive world? | Fusz Toyota Talk

Gamification: Does it have a place in the automotive world? | Fusz Toyota Talk | The world is a game | Scoop.it
News, interesting tidbits, and events regarding Toyota and Lou Fusz.
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Every Startup CEO Should Understand Gamification [INFOGRAPHIC]

Every Startup CEO Should Understand Gamification [INFOGRAPHIC] | The world is a game | Scoop.it
I moderated a panel on gamification Blogworld NYC almost a year ago now.
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Pulling your community to the next level

Pulling your community to the next level | The world is a game | Scoop.it
  If you are considering to add game-design elements and/or techniques to your community, than this read is for you. Don't expect magic. Expect things you may not have thought about earlier because they come from a gamers point of view.
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Geotrio | Search for tours, take them, and share them with your friends

Geotrio | Search for tours, take them, and share them with your friends | The world is a game | Scoop.it

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Electronic Gaming for the Physical World - Technology - The Atlantic Cities

Electronic Gaming for the Physical World - Technology - The Atlantic Cities | The world is a game | Scoop.it

New games for mobile devices make the city their playing field...


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Can Gamifying a Restaurant Get You Better Service?

Can Gamifying a Restaurant Get You Better Service? | The world is a game | Scoop.it
A new software determines and rewards work performance based on criteria such as sales, tips, surveys and customer acquisition data. (Can Gamifying a Restaurant Get You Better Service?

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Games wake people up to climate change

Games wake people up to climate change | The world is a game | Scoop.it
DURBAN (Reuters) - When Pablo Suarez began teaching farmers, fishermen and emergency volunteers about rising sea levels and extreme weather patterns using scientists and a powerpoint presentation, people (#MENA #youth here I come MT @maggiebarron:...

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Can gaming influence an election?

Can gaming influence an election? | The world is a game | Scoop.it
First came Farmville. Then came FourSquare. But can games played online actually shape an election? (RT @cheeflo The #gamification of elections & the role of #socialmedia RT @BBCWorld Can gaming influence an election?

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The 12 Keys To Successful Gamification (Part 1)

The 12 Keys To Successful Gamification (Part 1) | The world is a game | Scoop.it
By now you’ve probably heard of gamification and seen a few gamification examples of it around.
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Can Treating Your Life As a Game Make You a Better Person? | Popular Science

Can Treating Your Life As a Game Make You a Better Person? | Popular Science | The world is a game | Scoop.it
One full week of keeping track of absolutely everything, to see if gamification can net you a win in the game of life...
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TechCrunch | No Longer An Awkward Teenager? Gamification Grows Up

TechCrunch | No Longer An Awkward Teenager? Gamification Grows Up | The world is a game | Scoop.it
Over the last year, you may have noticed that a once-niche trend not only crept into the mainstream, but is starting to really make a big splash.
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Inside Social Games · BMW xDrive Challenge demonstrates what advergames, racing games can do on Facebook

Inside Social Games · BMW xDrive Challenge demonstrates what advergames, racing games can do on Facebook | The world is a game | Scoop.it
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How gamification can give your customers confidence | Gamification Of Work

How gamification can give your customers confidence | Gamification Of Work | The world is a game | Scoop.it
How gamification techniques can increase confidence by multiplying the number of fulfilled transactions between the brand and the consumer.
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Rescooped by Olivier Masselis from Location based learning and mobile games
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Seth Priebatsch: The game layer on top of the world | Video on TED.com

TED Talks By now, we're used to letting Facebook and Twitter capture our social lives on the web -- building a "social layer" on top of the real world.


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Foursquaropoly, A Monopoly Game Played Using Foursquare

Foursquaropoly, A Monopoly Game Played Using Foursquare | The world is a game | Scoop.it

Foursquaropoly is a mobile gaming app that combines the Foursquare API with the gameplay of the Monopoly board game (see a video demo). Players can buy and sell Foursquare check-in venues, and collect rent based on ...


Via Pekka Puhakka, Mats Larsnäs
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Rescooped by Olivier Masselis from Location based learning and mobile games
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Location Based Game App From The Swedish Postal Service by åkestam holst || All About Geomarketing

Location Based Game App From The Swedish Postal Service by åkestam holst || All About Geomarketing | The world is a game | Scoop.it

Do you have Sweden's safest hands? The competition is brought to you by the Swedish Post thanks to a location based game application.


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Pizza Gamification | Leo Burnett - Cultural Fuel

Interesting example of providing game dynamics in what is usually a Gimme Number 3 without Anchovies process: Via Dustin Rideout (Absolutely no anchovies ~ Pizza #Gamification ~ http://t.co/JNArJlKC...

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The Pleasure Revolution: Why Games Will Lead the Way (Jesse Schell)

Google Tech Talk (more info below) November 10, 2011 Presented by Jesse Schell. ABSTRACT In the 21st century, it turns out that the principles for designing ...

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CEOLutions Integrates Mobile with GPS for Location-based Learning | OutStart Knowledge Solutions Blog | OutStart Knowledge Solutions Blog

CEOLutions Integrates Mobile with GPS for Location-based Learning | OutStart Knowledge Solutions Blog | OutStart Knowledge Solutions Blog | The world is a game | Scoop.it

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