The Guardian (blog)Walking the talk: why storytelling is the future for media companiesThe Guardian (blog)Employers frequently seek candidates with bulging contact books, hoping that extensive networks and powerful connections will significantly...
Storytelling won’t die, movies will meet audiences on their own turf, and social influence will drive content. Welcome to the Future of Film, according to a panel of experts on last week’s Advertising Week panel.
Chuck Wendig: "Okay, what follows are really just mottos or sayings or made-up platitudes that I happen to live by, and for all I know I’ll only live by them for a couple weeks until I realize they comprise a fetid heap of horseshit. But, I thought I’d like to write them down just the same" ...
As technology becomes more advanced and more accessible across multiple platforms, it’s only natural for consumers to expect increasingly higher standards of creativity and engagement from content creators.
Robin Good: If you are interested into "digital storytelling" and in how it can help your company tell its stories about itself and its products most effectively to the world, here is a great collection of presentations all focusing or related to this topic.
Published by the UC Berkeley Graduate School of Journalism, this collection brings together the best of the many digital media training sessions hosted by KDMC, the Knight Digital Media Center.
This archive collection contains many unique recording such as David Pescovitz (BoingBoing) on "The Future of Technology and Storytelling", "How to Tell Sories with Data" with Edward Segel and "Digital Storytelling: New Media's New Storytellers" by Amy Hill among many others.
In April of 2001, a close friend sent me a link to the "Anti-Robot Militia," which was just like it sounds: a hate group against robots. One click later, I was hopelessly hooked on a marketing campaign for the film A.I.
Wall-high Sol LeWitt murals and wide windows with a view over central Leuven formed the backdrop for a lively discussion on digital storytelling in cultural and heritage institutions on occasion of the Mediation in Transition ...
So to help clarify this, here is how I define writing and storytelling and how they relate to screenwriting. Because this is my own theory, I'm not saying these are universal definitions, only definitions to help explain the points I'm ...
I’ve had the opportunity to deliver a presentation to Procter & Gamble’s then-CEO A. G. Lafley four or five times in the decade he held that position. The first time was unforgettable. That day I learned a valuable lesson — the hard way — about how not to present to the CEO.
I’d been given 20 minutes on the agenda of the Executive Global Leadership Council meeting. This group included the CEO and a dozen or so of the top officials in the company. They met weekly in a special room on P&G’s executive floor designed just for this group. It’s a perfectly round room with modern features, centered on a perfectly round table. Even the doors are curved so as not to stray from the round motif.
My presentation was the first item on the agenda that day, so I arrived 30 minutes early to set up my computer and make sure all of the audiovisual equipment worked properly. I was, after all, making my first presentation to the CEO. I wanted to make sure everything went smoothly.
Brand storytelling can be a good way to build consumer trust and to get them more involved with the brand and goes beyond campaigns. As a brand creates memorable characters and exciting plots around the product or ...
What does it mean to be a doodler, to draw pictures all day? Why do we doodle? Most of all, what does it mean to our work? It turns out that the simple act of scribbling on a page helps us think, remember and learn.
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