The Value of Digital Marketing
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Millennial marketing: 73% of college students would open a branded Snapchat snap, 70% would friend a brand (really?)

Millennial marketing: 73% of college students would open a branded Snapchat snap, 70% would friend a brand (really?) | The Value of Digital Marketing | Scoop.it
McDonalds recently joined the abundance of brands on Snapchat. Brands like Audi, MTV, and the NBA have been using the app for a
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Roundup: Examples of brands using Vine, growth stalled by Instagram?

Roundup: Examples of brands using Vine, growth stalled by Instagram? | The Value of Digital Marketing | Scoop.it

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The 6-second video app Vine saw huge success after its launch in early 2013. In the first eight months, Vine gained 40 million...

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Big Networking weighs in on our mobile future: Cisco’s Global Mobile Forecast 2013-2018

Big Networking weighs in on our mobile future: Cisco’s Global Mobile Forecast 2013-2018 | The Value of Digital Marketing | Scoop.it
The amount of data crossing through mobile networks is expected to grow exponentially by 2018, according to a study by Cisco.
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