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Tap into User Insights for Better Content Creation

Tap into User Insights for Better Content Creation | The Twinkie Awards | Scoop.it
Your customers are telling you more than you can ever begin to imagine. Listening to what users are saying and hearing them are two different things

Via janlgordon
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janlgordon's comment, August 25, 2:10 PM
Thank you @steve batchelder & @John van den Brink :-)
janlgordon's comment, August 25, 9:33 PM
Thank you @malek & The Twinkie Awards :-)
janlgordon's comment, August 26, 10:46 AM
Thank you @Anna @Ricard Lloria @Skylly_W & @massimo facchinetti :-)
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5 Reasons Your Content Must Be Consistent to Be Effective

5 Reasons Your Content Must Be Consistent to Be Effective | The Twinkie Awards | Scoop.it

1. Consistent content establishes authority and credibility.

Now that more businesses realize the value of a well-developed content marketing strategy, competition in the space is increasing. One of the most important ways businesses can distinguish themselves from their competitors is through consistency.

 

Producing high-quality, consistent content helps brands establish themselves as thought leaders in their industry. The regularity of your content has a direct influence on how credible people think you are. The more the consistency, the more the credibility. Also, the longer you produce content the more you are legitimized as a business.


Via The Learning Factor
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The Learning Factor's curator insight, January 7, 5:17 PM

In 2016, it's good to engage. But you won't really be engaging unless you push out new content regularly.

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Drone Marketing: Is Your Content Marketing This Cool? via Curagami

Drone Marketing: Is Your Content Marketing This Cool? via Curagami | The Twinkie Awards | Scoop.it

Drone Marketing
Watch the insanely cool video of the DARPA drone flying indoors at 45mph and ask if your content is that cool. Even better ask how you can co-opt cool content like this to serve your brand, website and goals. 

The web is always about two things - NOW and EVERYTHING. If you and your team truly understand those ideas and how they apply to the web and your online marketing then you watch a seemingly unrelated video of a drone thinking, "How can we use this".

The web is always about NOW and EVERYTHING so if you use the platform your marketing is always happening NOW and is about EVERYTHING whether you realize it or not.  


Via Martin (Marty) Smith, steve batchelder, massimo facchinetti
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5 Content Trends Every Marketer Needs In 2013

5 Content Trends Every Marketer Needs In 2013 | The Twinkie Awards | Scoop.it

Via massimo facchinetti
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