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Coca-Cola Announces New 'One Brand' Marketing Strategy and Global Campaign

Coca-Cola Announces New 'One Brand' Marketing Strategy and Global Campaign | The Twinkie Awards | Scoop.it
'Taste the Feeling' is Coke’s new global marketing campaign. See the ads and hear the music here.

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Omawumi Speaks On Social Media Beef That Has Increased In The Industry This Year (Read)

Omawumi Speaks On Social Media Beef That Has Increased In The Industry This Year (Read) | The Twinkie Awards | Scoop.it

In the Nigerian entertainment scene 2016 has been very hot. Social media beef has been at an all-time high with several celebrities taking shots at each oth(...)

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35 Cool Social Media Facts You Should Not Ignore

35 Cool Social Media Facts You Should Not Ignore | The Twinkie Awards | Scoop.it

Social media seems to have been with us forever. In fact Facebook has turned ten!…that is an eternity in tech. Social media is so old that the fun police have turned up and are threatening to

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5 Ways To Cross Promote Social Media Posts

5 Ways To Cross Promote Social Media Posts | The Twinkie Awards | Scoop.it

What happens when you become too focused on promoting your social media posts?

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Top 6 Mistakes Marketers Make on YouTube Influencer Campaigns

Top 6 Mistakes Marketers Make on YouTube Influencer Campaigns | The Twinkie Awards | Scoop.it
According to recent studies, up to 75% of marketers are now investing in influencer marketing and 60% of brands will increase the amount they spend on it in 2016. Moreover, the latest research shows that YouTube has the best ROI above any other social media platform.

Couple that with the fact that YouTube is the second largest search engine and has a monthly user base of more than 1 billion people, it’s no surprise that YouTube sponsorships are one of today’s top-ranked customer acquisition tools.

YouTube marketing offers big rewards, but the path to success in this uncharted territory can be bumpy. In this article I will share the top 6 mistakes marketers often make, as well as strategies for avoiding them.

Via Brian Yanish - MarketingHits.com
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How to blog consistently in 30 minutes a day or less

How to blog consistently in 30 minutes a day or less | The Twinkie Awards | Scoop.it
Use content curation to develop the volume of content to get more traffic and more leads.

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Guillaume Decugis's curator insight, July 26, 2015 3:41 AM

Blogging is probably the most accessible format for content marketing. But it's also the easiest to give up: urgent priorities to deal with, lack of inspiration..., delivering enough blog content frequently to raise above the noise can be harder than it seems. 


But out it doesn't have to be. 


We put together this ebook with some of the greatest content marketers to come out with a lean methodology to deliver a consistent blogging experience to your readers based on content curation. 


Tell us us what you think!

Claude Maran - Webmarketer's curator insight, August 14, 2015 3:55 PM

Car il N'EST PAS Toujours Évident de trouver LE temps

Emin Boynukara's comment, March 3, 9:00 AM
http://www.nettewebtasarim.com/facebook-reklam/facebook-website-reklami
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The Most Entertaining Brands on Social Media You Should Be Following

The Most Entertaining Brands on Social Media You Should Be Following | The Twinkie Awards | Scoop.it
Social media provides a way for people to come together and share their thoughts, favorite brands, and generally stay in contact with one another. It’s also an excellent way for brands to convey th…

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Two Simple Ways To Manage Time Effectively

"I have been asked many times to help senior people with time management strategies.  It seems that regardless of profession or type of industry, many people feel the need to add to their time management skills as they are constantly drowning in workload.

We can all relate to the ever increasing workload, but forgive me when I say each time I stand in front of top business leaders, lawyers, accountants and so on to deliver time management workshops, I wonder what on earth I am doing there."


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How to Maximize Your ROI With Mobile Marketing In 2016

How to Maximize Your ROI With Mobile Marketing In 2016 | The Twinkie Awards | Scoop.it
Looking to generate more revenue with mobile? Columnist Alex Campbell discusses a case study and shares key takeaways that you can apply to your own mobile marketing strategy.

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7 Great Rules to Squeeze the Most Out of Your Social Networks

Building a social network takes time, energy and focus. Just like the animal kingdom, social media networks compete for valuable resources, and have to respond to their environments. Some platforms evolve, and some have already gone extinct.  

Oliver gave some real world examples of the power behind looking at social media from a humanistic perspective.

For example, Disney marketing had a huge challenge of reaching a maturing 18-24 year old college audience that had not seen Buzz and Woody for 11 years. Their team had massive challenges in capturing the market that grew up to be too old to watch cartoons.

It was their third film and they were now dealing with a drastically different demographic from their first fans.

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Bring Back Good Customer Service for Your Business

Bring Back Good Customer Service for Your Business | The Twinkie Awards | Scoop.it
As businesses accommodate their customers with the convenience of online products and services, customer service seems to take on a less significant role. Customer service and support has, in many instances, taken the form of customer FAQ via email, within 24 hours. If there is a phone number, it is buried somewhere on the website…

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Success Tools of the Small Business Owner and Entrepreneur

Success Tools of the Small Business Owner and Entrepreneur | The Twinkie Awards | Scoop.it
When you decide to become an entrepreneur, you have taken an important step in bringing a product or service that you are passionate about to others. When take the leap and start your business, there are a few tools that are important for the small business and the entrepreneur to succeed. Many of these tools…

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How to Make Your Mind Happy: 5 Secrets to Mindfulness

How to Make Your Mind Happy: 5 Secrets to Mindfulness | The Twinkie Awards | Scoop.it
You are not your thoughts.

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10 Company and Product Branding Tips from Microsoft

10 Company and Product Branding Tips from Microsoft | The Twinkie Awards | Scoop.it

Very few companies are doing a good job at both their corporate and product-level branding across social media channels.

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6 Social Metrics To Keep Your Eye On To Make The Most Out Of Your Social Strategy

6 Social Metrics To Keep Your Eye On To Make The Most Out Of Your Social Strategy | The Twinkie Awards | Scoop.it

Yes, having hundreds of thousands of followers and millions of views are a great achievement in itself. There’s no denying that.

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Where Your Social Media Content Misses | Simply Measured

Where Your Social Media Content Misses | Simply Measured | The Twinkie Awards | Scoop.it

Storytelling is central to everything around us, but as social media marketers, we tend to put them in the backseat and let our agenda ride shotgun.

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An Inside Look: My 'No-Marketing' Strategy for 2016

An Inside Look: My 'No-Marketing' Strategy for 2016 | The Twinkie Awards | Scoop.it

Here's how I'm giving up the "online business" game and doing more of what really matters to grow my business in 2016.

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How to Use Social Media for Event Marketing #Infographic

How to Use Social Media for Event Marketing #Infographic | The Twinkie Awards | Scoop.it
Using social media to maximize the impact of live events (like trade shows, forums and conferences) is where shiny new tools meet old school marketing.

As noted here previously, trade shows and other live events remain one of the top three lead generation channels for B2B companies, despite the fact they’ve been around for a while (the first trade conferences were in the 1700s).

But social media marketing, which emerged as a distinct discipline just eight years ago this month, has proven a powerful tool for maximizing the results from and investment in live event marketing.

Via Brian Yanish - MarketingHits.com
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Jim Barrett's curator insight, January 29, 10:58 AM

If you are writing a book, there is no way around social media. Try to find the best options to capture your readers attention!

 

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This successful startup doesn't do performance reviews — here's what they do instead

This successful startup doesn't do performance reviews — here's what they do instead | The Twinkie Awards | Scoop.it
Skip the annual performance review, and instead provide continual coaching.

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10 Easy Search Engine Optimization Tips for Beginners

10 Easy Search Engine Optimization Tips for Beginners | The Twinkie Awards | Scoop.it
If you're a new blogger you may have heard the term Search Engine Optimization (or SEO), and wondered what how it can help your blog. Here are some answers.

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You Don't Have a Productivity Problem, You Have a Priority Problem

You Don't Have a Productivity Problem, You Have a Priority Problem | The Twinkie Awards | Scoop.it
You’ve been working 70 hours a week, you’re constantly on the go, and you still feel like you’re behind in your work. The problem may not be that you’re not working hard enough, but rather that you need to change your priorities.

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A Serial Entrepreneur’s Secrets for Longevity

A Serial Entrepreneur’s Secrets for Longevity | The Twinkie Awards | Scoop.it
Here's how not to burn out as a serial entrepreneur.

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Media Transcription Outsourcing and its Benefits for the Media Industry

Media Transcription Outsourcing and its Benefits for the Media Industry | The Twinkie Awards | Scoop.it
With the media industry growing fast, outsourcing transcription to reliable media transcription companies can be beneficial.

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Checklist If You Lose Your Job

Checklist If You Lose Your Job | The Twinkie Awards | Scoop.it

If you suddenly find out that you have lost your job, you may not know how to react or where to turn to plan for the immediate future without your usual source of income.

 

 


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AttorneyRankings's curator insight, January 22, 10:52 AM

At the Law Offices of Kenneth P. Carp, we understand that losing your job can be devastating and concerning for you and your family. There are many different ways that an experienced unemployment lawyer can help you in this situation, so you should never hesitate to call 636-947-3600 to discuss how we can help you today.

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5 Things That Will Disappear In 5 Years

5 Things That Will Disappear In 5 Years | The Twinkie Awards | Scoop.it
Cash, checkbooks, credit cards and ATMs: What’s in your digital wallet?

Today, Square lets any business accept debit or credit cards. Venmo lets you split your dinner bill with a friend through a money transfer via text message. Soon, you will have all your banking done through any mobile device — even your vehicle. Across the U.S., check use fell 57 percent from 2000 to 2012, according to the Federal Reserve.

Ninety-four percent of consumers under 35-years-old bank online, and more than one-fifth of them have never written a physical check to pay a bill, according to First Data’s report, The Unbanked Generation. In Europe, if you try to write a check, they look at you as if you are crazy. Rent may be the last great bastion of using checks, but even that is well on the decline as property managers switch to electronic payments, and mobile payments become so easy.

One more thing: In the more distant future, there will be no cash. No cash means no cash machines — bye, bye ATMs.

USB sticks: How much longer for physical media?

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