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Leaner, More Effective Content Marketing in 6 Steps

Leaner, More Effective Content Marketing in 6 Steps | The Twinkie Awards | Scoop.it
Everyone wants to cut the fat from their work flows. Good news: Applying lean methodology to your efforts is simple, and can result in more effective content marketing. Use these 6 steps to go lean...

Via Ally Greer, Jeff Domansky
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James Dean Waryk's curator insight, May 18, 2013 10:39 AM

This is an experiment

Jeff Domansky's curator insight, May 19, 2013 6:35 PM

Liked these tips. Very practical.

Marilyn Korhonen's curator insight, June 20, 2013 7:13 AM

This content is useful to grant proposal writing because it provides a method for focusing content (proposal) into an easily accessible message. 

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Ever Tell Yourself That Your Startup is Going to Make It Instead of Facing the Truth?

Ever Tell Yourself That Your Startup is Going to Make It Instead of Facing the Truth? | The Twinkie Awards | Scoop.it
I know I’ve been there before and, sadly, more than once. Chances are you are going to be there too. Why? Sometimes solving problems and executing f

Via Stacy Jackson
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Stacy Jackson's curator insight, August 11, 10:20 AM

Even successful entrepreneurs like Neil Patel have had to face the hard truth of failure. Patel points out some key points that can help you avoid failure:


  • Don't get distracted by by press, potential acquisition, or possible funding -- those things can fall through. Focus on making the business work.
  • Get the right team in place -- they can't just be smart people: they have to be able to execute your vision, too.


Read the full post at quicksprout.com

Stacy Jackson's curator insight, August 11, 10:21 AM

Even successful entrepreneurs like Neil Patel have had to face the hard truth of failure. Patel points out some key points that can help you avoid failure:


  • Don't get distracted by by press, potential acquisition, or possible funding -- those things can fall through. Focus on making the business work.
  • Get the right team in place -- they can't just be smart people: they have to be able to execute your vision, too.


Read the full post at quicksprout.com

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Seth's Blog: The reason they call it a browser

Seth's Blog: The reason they call it a browser | The Twinkie Awards | Scoop.it
Over the last ten years, the amount that we buy online has gone up. So have the number of ads we click on every day. We're all clicking around, browsing and sometimes buying. But, while these interactions and transactions have...

Via Alena Cloud
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Alena Cloud's curator insight, May 14, 2013 4:42 AM

When dealing with a community that browses, you'll need new math:

More pageviews to make a transaction is the norm, like it or notSharing is more important than ever before, because transactions require more viewsSponsorships and unclickable banners outperform measurable media (think about the signs on the boards at a hockey game--everyone sees them all night, but no one interacts with them)The price paid for each advertising impression is going to go down
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13 Brands Using LinkedIn Company Page Features the Right Way

13 Brands Using LinkedIn Company Page Features the Right Way | The Twinkie Awards | Scoop.it
Review 13 examples of brands using LinkedIn company page features effectively.

Via Alena Cloud
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Sales Still Matters More than Social Media

Sales Still Matters More than Social Media | The Twinkie Awards | Scoop.it
Boards need to look past the digital hype.
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The 4 Biggest Marketing Implications From Amazon's Fire Phone - Adweek

The 4 Biggest Marketing Implications From Amazon's Fire Phone - Adweek | The Twinkie Awards | Scoop.it
Adweek The 4 Biggest Marketing Implications From Amazon's Fire Phone Adweek Amazon's New Fire phone has been out for less than a month, but already a number of brands like eBay, Fandango and Orbitz are eyeing the phone for potential marketing...
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How your affiliate marketing business should be in 2014

How your affiliate marketing business should be in 2014 | The Twinkie Awards | Scoop.it
There are many reasons to be an affiliate marketer. One of the biggest things is that you don't really have to spend a lot of time and resources on churning out a high quality product. You really o...
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biz tips

biz tips | The Twinkie Awards | Scoop.it
64 Pinterest Marketing Tips and Tactics – Infographic

Via massimo facchinetti
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21 Metrics For Monitoring SEO Health

21 Metrics For Monitoring SEO Health | The Twinkie Awards | Scoop.it

An SEO issue that goes unnoticed, even for a few days, can have a huge impact on business -- so what metrics can you use to detect problems early?


Via Alok Raghuwanshi @ Hire Professional SEO Expert
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How To Recycle Your Best Content

How To Recycle Your Best Content | The Twinkie Awards | Scoop.it

Recycling Your Best Work


We should note that you don’t necessarily want to recycle every single piece of content you write. Always look at your analytics, and see how a piece of content performed. If it was a flop—simply failing to generate any traction—then recycling it may be foolish. If the content flopped because you just posted it at the wrong time or didn’t promote it properly, that’s one thing—but if your guess is that the content isn’t connecting with people because the topic is whack, then repositioning it in some way may not make much of a difference.

 


Via Brian Yanish - MarketingHits.com, massimo facchinetti
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Infographic: How Top Brands Maintain Healthy Twitter Feeds

Infographic: How Top Brands Maintain Healthy Twitter Feeds | The Twinkie Awards | Scoop.it
Want to know how you can maintain a healthy Twitter feed? Here are a few tips to help you create a well-balanced content strategy for Twitter.

Via Brian Yanish - MarketingHits.com
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Pop Quiz: Are You Doing Social Media Marketing Right?

Pop Quiz: Are You Doing Social Media Marketing Right? | The Twinkie Awards | Scoop.it
The answers don’t come out of a textbook. But if you want to succeed with your social media marketing then these are a few things you’ll want to understand. (Pop Quiz: Are You Doing Social Media Marketing Right?
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Is Social Media to Blame for the Increase of Graphic Images in Media? | Mediashift | PBS

Is Social Media to Blame for the Increase of Graphic Images in Media? | Mediashift | PBS | The Twinkie Awards | Scoop.it
Editor s Note: Be warned that there is a graphic image used in the story to illustrate the way people spread shocking images on Twitter. Social media platforms are the Wild West of publication.
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KFC jumps on the #ChickenSad hashtag, offers a solution to Chicken Joy shortage | SPOT.ph

KFC jumps on the #ChickenSad hashtag, offers a solution to Chicken Joy shortage | SPOT.ph | The Twinkie Awards | Scoop.it
The chicken war intensifies (Winner ang KFC for jumping on the #ChickenSad talk on social media! http://t.co/qJOrz86tsr via @spotdotph)
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8 Skills Every Entrepreneur Should Have

8 Skills Every Entrepreneur Should Have | The Twinkie Awards | Scoop.it

Time is a finite resource, making it very valuable. You cannot repurchase or reproduce time once it has been used. You must understand and be ready for the actual volume of decisions you will be making as an entrepreneur.


Via Alena Cloud
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It’s Not Just Business, It’s Personal

It’s Not Just Business, It’s Personal | The Twinkie Awards | Scoop.it
Simple personal touches makes a huge difference in business. Never forget the two P's in marketing, people and personalisation.

Via Alena Cloud
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The 10 Biggest Social Media Stories This Week

The 10 Biggest Social Media Stories This Week | The Twinkie Awards | Scoop.it
From disliking on Facebook, to the launch of the Motorola Droid, to the debut of Twitter Lists, it's been an exciting week in the social media and tech space. Here's our pick of...
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Four social media tips that will take you over the top.

Four social media tips that will take you over the top. | The Twinkie Awards | Scoop.it
Following are social media tips and tricks that can help you make sure that your social media marketing strategy does not backfire on you. We don’t want that ha (Four social media tips that will take you over the top.
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How Has the Brand Advocacy Changed Sales & Management?

How Has the Brand Advocacy Changed Sales & Management? | The Twinkie Awards | Scoop.it
How Has the Brand Advocacy Changed Sales & Management?
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Attention Time-Deprived Business Owners, Read "Social Media Overload"

Attention Time-Deprived Business Owners, Read "Social Media Overload" | The Twinkie Awards | Scoop.it
Rush out and grab a copy of the book Social Media Overload: Simple Social Media Strategies For Overwhelmed and Time Deprived Businesses. Here's why.
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8 Advanced Webmaster Tools You Should Be Using for Better SEO

8 Advanced Webmaster Tools You Should Be Using for Better SEO | The Twinkie Awards | Scoop.it
The better you become at using these tools, the better you will become at having a site that is perfectly optimized in Google.

Via Alok Raghuwanshi @ Hire Professional SEO Expert
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4 Ways to Use the Facebook Save Button for Delayed Content Consumption

4 Ways to Use the Facebook Save Button for Delayed Content Consumption | The Twinkie Awards | Scoop.it
Have you ever wanted to save Facebook content to read later? This article shows four easy ways to use the Facebook save feature for later reading.

Via Peg Corwin
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Peg Corwin's curator insight, August 14, 9:48 AM

Save for later on Facebook!!  What a great way to bookmark things to share at your leisure.  Check this out.

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The power of colour on conversion (Infographic)

The power of colour on conversion (Infographic) | The Twinkie Awards | Scoop.it
We’re all susceptible to the bewildering powers of colour, the influence it has over our moods alone is fascinating – what about on how we buy? Check out this infographic from KISSmetrics to find out.

Via Brian Yanish - MarketingHits.com
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Jakarta Web Developer's curator insight, August 17, 12:58 AM

The power of colour on conversion Infographic

Jakarta Web Developer's curator insight, August 17, 1:01 AM

The power of colour on conversion Infographic

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8 Famous Photographers Worth Following on Instagram

8 Famous Photographers Worth Following on Instagram | The Twinkie Awards | Scoop.it

These eight professional photographers on Instagram are known the world over for their artistic snapshots.


Via Kamal Bennani, massimo facchinetti
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McDonald's hit by social media disaster on Instagram

McDonald's hit by social media disaster on Instagram | The Twinkie Awards | Scoop.it
Verbal abuse from users after its ads show up on Instagram.
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What Coke Learned from Social Media

What Coke Learned from Social Media | The Twinkie Awards | Scoop.it
This summer Coke™ unveiled its Share a Coke™ campaign in the US. The results have been fantastic, though no official numbers have been released, yet.
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