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7 Ways To Build A Brand Like Bond

7 Ways To Build A Brand Like Bond | The Twinkie Awards | Scoop.it

Ken Carbone:  "A compelling story helps create the emotional attachment to a brand, and the right balance of the familiar and the new is at the heart of all great storytelling" ...


Via The Digital Rocking Chair, Cheryl Rubin
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Social Media vs. Public Relations - Digital Royalty

Social Media vs. Public Relations - Digital Royalty | The Twinkie Awards | Scoop.it
Debunking some of the most common misconceptions between public relations and social media. (RT @AgnesBroc: #SOCIALMEDIA vs.
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How Marketing Agencies Use Landing Pages to Run Successful Campaigns

How Marketing Agencies Use Landing Pages to Run Successful Campaigns | The Twinkie Awards | Scoop.it
Landing pages give marketing agencies superhuman efficiency, but with great power comes great responsibility. Here are 3 landing page strategies they use.
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Only a few days until the shortlist is announced for the Northern Marketing Awards 2014

Only a few days until the shortlist is announced for the Northern Marketing Awards 2014 | The Twinkie Awards | Scoop.it
Only a few days until the shortlist is announced for the Northern Marketing Awards 2014 http://t.co/P6lZVLcfPl http://t.co/LqMQwoNEhm
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4 Significant Advantages You Have Over Big Brand Social Media

4 Significant Advantages You Have Over Big Brand Social Media | The Twinkie Awards | Scoop.it
Social media marketing often gets media attention and viral activity when big brands create a big budget video designed to attract attention and be shared. Consumers often connect with humor or emo...
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Chatting Content Marketing and Influence with Allie Gray Freeland @alliegrayfree and @CVContent #VCBuzz

Chatting Content Marketing and Influence with Allie Gray Freeland @alliegrayfree and @CVContent #VCBuzz | The Twinkie Awards | Scoop.it
We are chatting content marketing today! Before we get started don't forget to check out our new project @MyBlogU

Now let's introduce our today's mentor Allie Gray Freeland @alliegrayfree.
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3 Ways to Find Your Target Audience on Social Media

3 Ways to Find Your Target Audience on Social Media | The Twinkie Awards | Scoop.it
To make the most of our social media marketing efforts, you have to speak to your audience. But in order to speak to them, you have to find them - what platforms are they using? Here are three ways to help you locate your target consumers.
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How to Market to the 'Green Consumer'

How to Market to the 'Green Consumer' | The Twinkie Awards | Scoop.it
Sustainability issues are more than just a blip on the radar of Corporate America.  More and more business are beginning to realize that many times, "going green" creates efficiencies that decrease...
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Ice Bucket Challenge becomes biggest social media craze of 2014

Ice Bucket Challenge becomes biggest social media craze of 2014 | The Twinkie Awards | Scoop.it
It has been confirmed that the Ice Bucket Challenge is the most popular social media craze this year, surpassing No Make-Up Seflies. (Ice Bucket Challenge becomes biggest social media craze of 2014: It has been confirmed that the Ice Bucke...
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Marketing/Business Development Internship (Paid)

Marketing/Business Development Internship (Paid) | The Twinkie Awards | Scoop.it
Boston, MA (Job: Marketing/Business Development Internship (Paid) in Boston, MA http://t.co/yT4nyodn3O #job #internships)
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Mobile Marketing: 5 Top Tools to Optimize Conversions and ROI |

Mobile Marketing: 5 Top Tools to Optimize Conversions and ROI | | The Twinkie Awards | Scoop.it
How do you break through the noise of tools and tech to identify the best tools to help you increase conversions and nurture a community of loyal brand (Mobile Marketing: 5 Top Tools to Optimize Conversions and ROI |
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Why Your Content Marketing Team Needs A Link Builder

Why Your Content Marketing Team Needs A Link Builder | The Twinkie Awards | Scoop.it
Link building requires very different skills than those needed to create content. Make sure you have these very important capabilities at your disposal.
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Branding and Marketing Tips 10 Exciting New Ways to Engage Your Facebook Fans

Branding and Marketing Tips 10 Exciting New Ways to Engage Your Facebook Fans | The Twinkie Awards | Scoop.it
{Today's Podcast} 10 Exciting New Ways to Engage Your Fans on Facebook Even the best facebook content managers run out of post-spiration, occasionally.
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10 Blogs to Bookmark: Social Marketing Edition

10 Blogs to Bookmark: Social Marketing Edition | The Twinkie Awards | Scoop.it
There are a lot of blogs about social marketing out there, but a limited number of hours in the day. Here’s a list of 10 bookmark-worthy social marketing blogs — who makes your top 10?
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Social Media Marketing Strategy drives purchasing decisions

Social Media Marketing Strategy drives purchasing decisions | The Twinkie Awards | Scoop.it
Social Media Marketing Strategy is word of mouth marketing amplified - it will drive customer purchasing decisions - change the way you do business.
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The 6 Secrets You Don’t Know About Digital Marketing - Part 2

The 6 Secrets You Don’t Know About Digital Marketing - Part 2 | The Twinkie Awards | Scoop.it
Part two in the series on digital marketing is going to focus on the two hottest trends in online advertising video and personalization.
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The Secret Service wants software that detects social media sarcasm. Yeah, sure it will work.

The Secret Service wants software that detects social media sarcasm. Yeah, sure it will work. | The Twinkie Awards | Scoop.it
Think you're up to the job? You're probably not, but the Secret Service is accepting proposals.
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The Role of Social Media in Wiping Out Passenger Pigeons, and Conserving Species Now

The Role of Social Media in Wiping Out Passenger Pigeons, and Conserving Species Now | The Twinkie Awards | Scoop.it
Social media helped push the passenger pigeon to extinction. Now they may help forestall some species’ vanishing.
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9 Stats That Will Change Your Mind About Email Marketing

9 Stats That Will Change Your Mind About Email Marketing | The Twinkie Awards | Scoop.it
Email marketing doesn’t have the best public image at the moment, a reputation built by studies questioning its usefulness.
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Is Social Media for Brands Pointless? - MediaPost Communications

Is Social Media for Brands Pointless? - MediaPost Communications | The Twinkie Awards | Scoop.it
Is Social Media for Brands Pointless? MediaPost Communications Social media hasn't come easily to most brands, but they've gotten there, they have their tens of thousands of Twitter followers, their Facebook page, and their content marketing...
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30 Minutes a Day: The Power of Daily Habits in Successful Content Marketing ... - Search Engine Watch

30 Minutes a Day: The Power of Daily Habits in Successful Content Marketing ... - Search Engine Watch | The Twinkie Awards | Scoop.it
30 Minutes a Day: The Power of Daily Habits in Successful Content Marketing ...
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The Write Conversation : Social Media Monday—10 Social Media Rules Every Author Needs to Know

The Write Conversation : Social Media Monday—10 Social Media Rules Every Author Needs to Know | The Twinkie Awards | Scoop.it
Top 10 #SocialMedia Rules Every Author Needs to Know - via @EdieMelson http://t.co/BfW8iGUYTN #write
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5 Things Non-Profits Can Learn from the Ice Bucket Challenge

5 Things Non-Profits Can Learn from the Ice Bucket Challenge | The Twinkie Awards | Scoop.it
You can't replicate the Ice Bucket Challenge - but you can learn from it.
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How feminism and marketing became bedfellows — and how it's changing - Deseret News

How feminism and marketing became bedfellows — and how it's changing - Deseret News | The Twinkie Awards | Scoop.it
How feminism and marketing became bedfellows — and how it's changing Deseret News Marketing to women has changed dramatically from ads circa the 1950s forward highlighting women as animal-skin rugs or coffee ads featuring a man putting his wife...
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What are brands for?

What are brands for? | The Twinkie Awards | Scoop.it
WHEN Imperial Tobacco, the world’s fourth-largest cigarette-maker, said in July that it would spend $7.1 billion to expand its business in America, its chief... (RT @barbarakahn: #branding are brands still relevant?
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How Beyonce is re-branding feminism - Stuff.co.nz

How Beyonce is re-branding feminism - Stuff.co.nz | The Twinkie Awards | Scoop.it
Stuff.co.nz
How Beyonce is re-branding feminism
Stuff.co.nz
How delicious it was to see storey-high letters blazing the word FEMINIST on stage at the MTV VMAs this week.
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