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Rescooped by The Twinkie Awards from Ayantek's Social Media Marketing Digest
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Time-Saving Tips for Social Media Marketing | Social Media Today

Time-Saving Tips for Social Media Marketing | Social Media Today | The Twinkie Awards | Scoop.it
If you’re new to social media marketing, or if you aren't seeing much return on your investment, try my top tips for time-saving on social media engagement.

Via Marisa Chiulli
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Marisa Chiulli's curator insight, February 6, 2013 6:08 AM

One of the biggest objections to engaging with social media marketing is time – usually, not having enough of it. It’s an objection I’ve heard a lot over the last few years, because there is a widely-held perception that effective social media marketing takes a huge investment in time and energy for it to be worthwhile. And whilst any marketing activity obviously requires effort, energy and a time investment, it’s all relative.

 

It’s also important to remember that one of the biggest benefits of social media marketing is the simple fact that delivering online content can be the most cost-effective and time-effective part of the marketing mix. So, if you’re new to social media marketing, or are finding yourself spending hours on it without seeing much return on your investment, try my top tips for time-saving on social media engagement:

 

Use common sense.

There is a temptation to try to be everywhere, on all social media platforms, spreading the word. Why not try using common sense instead, and create a stronger online presence on key platforms, where you know your target clients or customers are hanging out? Engage with solid social media strategy before jumping on any social platform for the sake of just being there.


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Rescooped by The Twinkie Awards from Brand Marketing & Branding
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Your Guide To The Top 10 Social Video Brands

Your Guide To The Top 10 Social Video Brands | The Twinkie Awards | Scoop.it
GoMedia recently compiled the top 100 brands on video, so with that in mind, we delve into each brand and find out what they did to reach the top...

Via Sylvain Leroux
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