Google's new design ethos, living on and beyond every screen, could make Google an amorphous problem solver of unimaginable scale.
Google had just announced a new initiative called Material Design that promised to unify all Google products (and third-party Android apps) under a common UX language.
Material Design wants to add the intuitive feeling of physical objects in a purely digital environment. It renders all of the windows and buttons behind your screen as pieces of paper. Each piece catches light and casts shadow in a simulated 3-D space that meets your finger at the screen's glass, but this nanometer-thick wonder surface that's more capable than any material known to man. Where real paper would rip, Google's ambiguous stuff can balloon to double in size or split into two or three pieces and then recombine. Where real paper would appear dead white, Google's stuff can ripple with colours and animations.
But this technology is not stopping at making digital paper feel like a real-world experience. It will include cloth--from table linens to stains--and liquids that ooze and bubble. According to Matius Duarte, one of the design leads, Material Design will power a living infrastructure in a world where every conceivable surface glows, shifts, and ripples, quite literally reshaping the way we communicate, learn, work, and live.
It seems we might soon have difficulty separating what we see, feel and hear in the physical world with the digital facsimiles.
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