The Social Web
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The Social Web
Tapping into the collective genius of people
Curated by Stephen Dale
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How to Spot True Social Media Talent Amongst the 'Experts'

How to Spot True Social Media Talent Amongst the 'Experts' | The Social Web | Scoop.it

These days, it appears almost anyone can declare him or herself an expert at social media content. But falling for the self-promoting hype can be costly to your campaign — and your business". 


Via janlgordon
Stephen Dale's insight:

I liked the comment from Jonathan Crossfield in relation to the concept of a 'social media expert': "This term in itself is silly because it implies authority over something that refuses to stand still".


I would add that social media is best understood if you''re an active participant, rather than a distant observer. After all, you don't learn to fly by watching the pilot!

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Darius Douglass's curator insight, April 16, 2014 10:51 PM

Talent usually separates itself from the crowd.  Social Media is no different.  When you have become informative and dependable, people will begin to rely on your judgement.

janlgordon's comment, April 17, 2014 4:58 PM
Darius Douglass, you are so right - all you have to do is look at someone's digital footprint, it's all there for you to see beyond the facade - if someone is truly demonstrating not talking about social media, that's all you have to know
Michelle Gilstrap's comment, April 17, 2014 6:59 PM
Jan, I agree with you I do try to comment on my social media sights with my followers when I have the time. That is the key, reading the content and finding the time to communicate. It is a hard balance.
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The Semantic Web is Hugely Important to Tomorrow's Business - Here's Why

The Semantic Web is Hugely Important to Tomorrow's Business - Here's Why | The Social Web | Scoop.it
The "semantic Web" is hugely important to tomorrow's business. Do not underestimate its significance: It truly changes everything. Embrace it, or risk extinction. But what is it? And what does it mean for your business?

Via janlgordon
Stephen Dale's insight:

Not mentioned by name in the article, but this is what Google's Knowledge Graph is all about. Check out: http://blogs.gartner.com/darin-stewart/2012/05/17/googles-knowledge-graph-yeah-thats-the-semantic-web-sort-of/

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Bart van Maanen's curator insight, August 3, 2013 1:48 PM

Zoekmachines - en Google - voorop gaan de context van zoektermen steeds beter begrijpen, zodat gebruikers betere en op hun situatie (plek, voorkeuren) toegespitste resultaten krijgen. Omdat het daarbij om de zogeheten 'big data' draait, is onder meer het gebruik van Google+ belangrijk voor Google. 

 

Kort gezegd gaat het betekenen dat zoekwoord 'pizza' niet leidt naar allerhande recepten websites, maar naar de Italiaan om de hoek.

janlgordon's comment, August 8, 2013 8:50 PM
Jeff Walker, love your comment, I absolutely agree!
Deborah Verran's comment, August 17, 2013 2:57 AM
Looking forward to Web 3.0 and everything that follows