The Social Web
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The Social Web
Tapping into the collective genius of people
Curated by Stephen Dale
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Rescooped by Stephen Dale from Curation, Social Business and Beyond
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Twitter Now The Fastest Growing Social Platform In the World

Twitter Now The Fastest Growing Social Platform In the World | The Social Web | Scoop.it
The most detailed study of social media ever conducted

Via janlgordon
Stephen Dale's insight:

Who to believe, Twitter or Google+ ?!

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Gust MEES's curator insight, February 15, 2013 12:22 PM

Check also:

 

http://www.scoop.it/t/social-media-and-its-influence?tag=Twitter

 

http://www.scoop.it/t/21st-century-learning-and-teaching?tag=Twitter

 

Gust MEES's curator insight, February 15, 2013 12:24 PM

Check also:

 

http://www.scoop.it/t/social-media-and-its-influence?tag=Twitter

 

http://www.scoop.it/t/21st-century-learning-and-teaching?tag=Twitter

 

Gaurav Pandey's curator insight, February 16, 2013 8:34 PM

Great study on Twitter!

Here's another link to help you better engage on this platform https://business.twitter.com/en/basics/best-practices/

Also, download their Twitter guide for small businesses, the link's on the top right hand side of the page. The guide comes from Twitter and is very helpful if you want to use Twitter to spread the word on your business.

And finally, thank you Gust MEES (http://www.scoop.it/t/social-media-and-its-influence) for sharing some really meaningful stuff! Do follow the guy for some great tips and insights. 

Cheers! And if you like if, please share 'coz social is all about sharing and caring :) 

Rescooped by Stephen Dale from Curation, Social Business and Beyond
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The Culture Of Personality: The What, Why & How of Social Business

The Culture Of Personality: The What, Why & How of Social Business | The Social Web | Scoop.it

I selected this piece by Matt Ridings from SideraWorks because we all talk about social business but what is it, why should we care, how do we measure it and why is it important for our business?

 

This piece along with a slideshare answers some of these questions and gives you a mindset and framework to work with.

 

Here are some highlights:

 

What is Social Business?

 

**The answer differs if you're describing the purpose, the processes or the outcomes - Depending on your point of view as the customer, the employee or a partner  -  the answer can differ even more

 

Here is a definition of social business:

 

Social busines is the creation of an organization that is optimized to benefit the entire ecosystem. Customers, employees, partners, owners by embedding collaboration and active engagment into its operations and culture. The result is a more responsive, adaptable, effective and untimately more successful company.

 

Here are some of the challenges:

 

**How do we develop a common vocabulary and context so] that all parties have a clear understanding of what it is they're trying to achieve or become?

 

**How to 'audit' something like culture to the degree that you can provide a meaningful representationn of its curfrent attributes at individual, group anad organization - wide levels?

 

**How do you represent the objective in a way that is easily understood in relation to the audit?

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

Read full article and see slideshare here: [http://bit.ly/PqYQbK]


Via janlgordon
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Rescooped by Stephen Dale from Data & Informatics
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Do You Know How Social Currency Influences Behavior?

Do You Know How Social Currency Influences Behavior? | The Social Web | Scoop.it
Conversation Agent quotes on Influence from Valeria Maltoni It's the age of the connected customer and people are now comfortable using technology to share -- privately or in public.

 

Here are some highlights:

 

How social currency influences behavior

 

**Social influences include peer pressure and social exchange. The latter is stronger than an economic motive.

 

**Most human interactions consist of an exchange of value. From a psychological standpoint, actions like sharing signal desire for self expression, need for validation, and social status recognition, and also simply altruism and affinity with a group or cause.

 

**Both social influences are amplified in public settings.

 

Psychologist Robert Cialdini documented six principles of ethical persuasion:

 

**social proof

 

**authority

 

**affinity

 

**commitment

 

**consistency

 

**reciprocity

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

Read full article, see slideshare, images here: [http://bit.ly/VySDuu]


Via janlgordon, Stephen Dale
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Thomas Wooldridge's comment, April 19, 2013 7:17 AM
social Proof.. It is what we all seek