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How Social Media is Changing Our Lives
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5 Tips on Business Blogging With Minimal Resources

5 Tips on Business Blogging With Minimal Resources | The Social Network Times | Scoop.it
“Why should we have a blog?” It’s a reasonable question.


Nevermind the fact that millions of businesses are blogging and multiples of those millions of customers are reading said blogs. In fact, 23% of the primary Fortune 500 corporations have an external corporate blog.


Blogs as a content management system make it very easy for content publishers within a company to surface informative, useful content directly to their “customers” and indirectly via search engines and social channels. Business bloggers report their activities have resulted in greater industry visibility, new customers & sales and thought leadership.


Read more: http://bit.ly/IWXKAm


Via Martin Gysler
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Rescooped by Roger Francis from SOCIAL MEDIA, what we think about!
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About to Publish A Post? STOP! Read This

About to Publish A Post? STOP! Read This | The Social Network Times | Scoop.it

It used to be that it was just us writer people that were responsible for publishing blog posts. But, my, how times have changed. As business owners, marketers, and social media mavens, we’re all responsible for publishing content on a regular basis. We publish posts to our own blogs to build our authority and search engine happiness, and we publish guest posts on other blogs to increase your readership and gain new eyes. With all the time we now devote to writing great content, we want to make sure we’re getting the most out of it that we can. And that means taking the time to optimize your content before you ever hit the publish button. Because search engine optimization always works better when it’s a priority, not an afterthought.


Before you hit publish on that post, make sure you’re hitting seven important points. They may just make all the difference.


Read more: http://bit.ly/KMIeVT


Via Martin Gysler
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Rescooped by Roger Francis from SOCIAL MEDIA, what we think about!
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7 Blogging Mistakes That Small Businesses Make

7 Blogging Mistakes That Small Businesses Make | The Social Network Times | Scoop.it

Many small businesses have turned to blogging as a way to engage and further connect with customers. But making mistakes in your blog can kill your business. Here are some of the biggest to avoid.


Blogging for your business is important, but doing it wrong can cost you customers and your reputation. As more and more small businesses enter the world of content development, the scrutiny continues to increase. Consumers can be retained or lost simply from your blogging efforts, so its imperative this public-facing activity is done correctly.


In this guide, we'll explore why small businesses should have a blog, a company that is doing it right, the biggest mistakes made by small businesses, and how to avoid those potential pitfalls.


7 Blogging Mistakes that Small Businesses Make: Why Start a Blog?


Read more: http://bit.ly/IX3t9i


Via Martin Gysler
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