The Social Business Studio
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The Social Business Studio
Being a social business involves online and offline collaboration among your team and your audience.
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Why B2B Businesses Need to Get Involved with Social Media? [INFOGRAPHIC] | Agent Media

Why B2B Businesses Need to Get Involved with Social Media? [INFOGRAPHIC] | Agent Media | The Social Business Studio | Scoop.it
Facebook, Twitter, Google+, LinkedIn, and many other social media platforms saw tremendous growth in 2012.

Via Michael Cudahy
socialbusinessstudio's insight:

B2B---get on board!

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Hey Google, We Still Love Reader

Hey Google, We Still Love Reader | The Social Business Studio | Scoop.it
Hear that clunking sound? That's thousands of jaws dropping at the news that Google Reader is going to be retired come July 1, 2013. That whooshing sound is "Google Reader" shoo...

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Michael Cudahy's comment, March 14, 2013 10:50 AM
Thanks for the rescoop. This one caught me by surprise!
socialbusinessstudio's comment, March 15, 2013 2:04 PM
You're welcome Michael! -Elana
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Move Over Social Media; Here Comes Social Business

Move Over Social Media; Here Comes Social Business | The Social Business Studio | Scoop.it
It takes extraordinary chutzpah to promote a vision before it can be fully realized by your audience, let alone your company. IBM did just that in 1997 when it introduced the notion of e-business.
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10 Social Media Engagement Lessons I Learned From My Mom

10 Social Media Engagement Lessons I Learned From My Mom | The Social Business Studio | Scoop.it
This post was originally published on the Marketing Cloud blog. As companies grow their social media presences and begin listening and engaging with customers, not just pushing out corporate messages, it is helpful to remember the words of your mom.
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10 Women That Rock Our Social Media World! | Business 2 Community

10 Women That Rock Our Social Media World! | Business 2 Community | The Social Business Studio | Scoop.it
It’s almost March 8th, which means International Women’s Day. To mark the event this year, I thought I would share with you my top 10 women who rock the
socialbusinessstudio's insight:

Check out these awesome women!

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Facebook ‘focused on basics’ for News Feed and mobile ads

Facebook ‘focused on basics’ for News Feed and mobile ads | The Social Business Studio | Scoop.it

 

There’s a vision many people have when they think about mobile advertising. Hyperlocal, real-time, something that incorporates features like text, push notifications, QR codes and GPS.

 

Facebook News Feed product manager Jeff Kanter says that idea is interesting, but for now, mobile ads can be much simpler and still be effective.


“A lot of people will talk about the holy grail of advertising where you’re walking down the street and your phone is buzzing with alerts about deals around you and a movie’s playing nearby,” he says. “I think it’s an awesome vision and the world will get there, but at this point in time, mobile advertising is working really well because it’s where people are spending their time and it can achieve the same brand objectives that advertisers are trying to do elsewhere.”


Many have imagined Facebook would be well-positioned to lead the way in this “holy grail” future, which would rely on powerful identity and location data, as well as a platform that could reach a large audience with enough frequency. But for the social network, which only got into the mobile ad business one year ago, it’s all about the basics first.


Via Brian Yanish - MarketingHits.com
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Mike Gingerich's curator insight, March 13, 2013 9:03 AM

Helpful read on the new News Feed coming.

socialbusinessstudio's comment, March 15, 2013 2:05 PM
Great! Makes finding and sharing this stuff worth it!
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Social-media engagement set record for Super Bowl

Social-media engagement set record for Super Bowl | The Social Business Studio | Scoop.it
They let their fingers do the talking. They did it while Beyonce mesmerized the audience during halftime at the Super Bowl. They did it during the blackout at the Superdome.
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To truly be a ‘social business’, here are the six stages that every company has to go through

To truly be a ‘social business’, here are the six stages that every company has to go through | The Social Business Studio | Scoop.it
Being social is not something every company can do well. In fact, according to a new report from the research firm Altimeter Group, there are companies that fit along one of six stages ...
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