In a bid to shake off the stigma that prevents many Brits from donating blood, NHS Blood and Transplant has today (18 May) launched an innovative campaign that allows donators to virtually fill up a bag of blood on major ad screens in both Birmingham and London.
Dealing with a chronic illness isn’t easy. We know that. But do we really understand the extent of its effect on patients’ lives? Not just the big changes people have to make, but the every-day details we’re not privy to.
If we did, would patients’ still be searching for answers from unauthorised and unreliable sources, or would we be better prepared to help them deal with their illness the right way?
Take a sneak peek into the diary of our very own diabetic chocoholic and discover what it really feels like to live day-in day-out with a chronic illness, and how we could be doing more to help…
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