It's no secret that starting your own company isn't an easy task. When Elynn Fish decided to leave the corporate world and start her own digital consulting business, she had just recently discovered curation and become a Beta tester of Scoop.it.
Elynn created pages on Scoop.it for her two very first clients. She used it to build digital magazines for each of these brands that she then integrated with their social networks. At first, she started by posting things from her clients websites and blogs, and then began expanding and finding supplemental content from other sources around the web to enhance her clients' pages.
As she continued to experiment with her early clients, Elynn Fish was able to build a "powerful social media tool" for each of them. She explains that as the pages of her clients developed, they also became marketing resources for their audiences as well as future clients of the Fish Firm.
Not only did Elynn create meaningful digests for her clients to use for their content marketing efforts, but having them all in one place on Scoop.it helped her build her own personal portfolio and prove herself as a knowledgeable resource on curation and digital marketing to potential clients.