The right foundation for Social Media
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How to Get Twitter Followers Who Actually Matter

How to Get Twitter Followers Who Actually Matter | The right foundation for Social Media | Scoop.it
As of right now, I have over 62,000 followers on Twitter and my account grows by an average of 150 followers a day, every single day. Here's my strategy for gaining valuable followers.

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Boost Sales With These 7 Social Media Steps

Boost Sales With These 7 Social Media Steps | The right foundation for Social Media | Scoop.it
After you get started, here is what you should do to build your brand online.
J Ramsdell Consulting's insight:

So many people make it out to be so hard, but it really starts by opening an account. If you don't feel like it I will set them up for free for you if you're doing business with me.

 

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125+ Best Free Social Media Icons Buttons | Webdesignrazzi

125+ Best Free Social Media Icons Buttons | Webdesignrazzi | The right foundation for Social Media | Scoop.it
web design blog, tutorials and inspiration.
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Tools to help you build your companies Social Media future.

 

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5 Reasons Why Cartoons Belong in Your Marketing Campaign

5 Reasons Why Cartoons Belong in Your Marketing Campaign | The right foundation for Social Media | Scoop.it
In France, cartoonists are seen as philosophers. Here in the states, I expect it’s more like clowns. But once you understand the nature and power of cartoons, you ought to view them as one of your most essential marketing tools. The use of cartoons in marketing and advertising missions is...
J Ramsdell Consulting's insight:

It is important to remember to keep people laughing. You wnt to attract your readers to your content. By using cartoons to shake things up you will have them coming back to see what's next. Creating returning visitors is key to having a great campaign.

 

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Five Easy Steps to Optimize Social Sharing Buttons

Five Easy Steps to Optimize Social Sharing Buttons | The right foundation for Social Media | Scoop.it
New Google algorithms and mega-large social network user bases have transformed social media sharing into the new SEO. Here's a quick guide for getting top
J Ramsdell Consulting's insight:

Make sure your giving others a chance to share your content with thier friends and family. Word of mouth advertising is still the best advertising out there. Justin boyle put together a great peice on adding the Share buttons to your content marketing and using your analytics to optimize your results. 

 

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6 Ways to Build Trust with Social Media

6 Ways to Build Trust with Social Media | The right foundation for Social Media | Scoop.it
These six goals can be game changers for businesses and are all attributes that can be reinforced through the strategic use of social media.
J Ramsdell Consulting's insight:

This is what Social Media is all about. Being transparent with your audience is the best way to get word of mouth which is still your strongest form of adverstising. Use this to make sure you are putting your best foot forward.

 

 

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10 Insights on Social Media and Blogging Influence: New Research

10 Insights on Social Media and Blogging Influence: New Research | The right foundation for Social Media | Scoop.it
The journey of online publishing and social networks was never a grand plan but it is the evolution of humans playing on a web canvas that continues to surprise us with its speed, reach and role in influencing buying decisions, building trust and...
J Ramsdell Consulting's insight:

One of the most important additions to a Social Media program is blogging. The research on blogging's influence will surprise you and may change your approach.

 

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Advertisers like the racial, ethnic diversity of Twitter users

Advertisers like the racial, ethnic diversity of Twitter users | The right foundation for Social Media | Scoop.it
Twitter, as a newly minted public company needing to generate revenue, it is moving to capitalize on the fact that its user base is more racially diverse than U.S. Internet users as a whole.
J Ramsdell Consulting's insight:

Knowing your market statistics will help you be more effective. Here is some knowledge you may not know about Twitter.

 

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13 Ways to Get More Followers on Twitter

13 Ways to Get More Followers on Twitter | The right foundation for Social Media | Scoop.it
Twitter is one of the most popular websites on the internet. It is used to update messages of one hundred and forty characters regarded as “tweet”.
J Ramsdell Consulting's insight:

Twitter, So much to do in such a small space. Create your tweets to produce the response you want. 

 

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Eight Steps for Making 2014 Your Video Marketing Year

Eight Steps for Making 2014 Your Video Marketing Year | The right foundation for Social Media | Scoop.it
Content - Here's a to-do list to jump-start your video marketing and make 2014 the year you excel in video—and impress prospects, demonstrate commitment to a medium customers crave, and remain relevant ...

 

Basic/ Summarized...

 

1. Schedule a biweekly video release

2. Modify your video strategy based on engagement data

3. Keep your content focused and fluff-free to hit a minimum of 60% audience retention

For most videos, audiences will drop off long before the end; this year, you should aim to have less than 60% of your audience drop off before the final call to action. How? By keeping your content focused.

4. Create a video for every part of the marketing funnel

Leads need various pieces of information at different parts of the sales funnel, so create videos to engage and nurture at every step of the customer life-cycle.

5. Get your customers on camera!

6. Get your sales team on camera!

7. Make funny and timely holiday videos

8. Commit to tracking your performance

 


Via marketingIO
J Ramsdell Consulting's insight:

After my last post I had to add this so you coulc put together a strategy that will work for you when posting videos. It is always important to have a clear plan of action. Action is what gets results. 

 

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marketingIO's curator insight, January 20, 2014 8:18 PM

Take a closer look at these 8, and ask yourself if they are oh so different from any other piece of content. With the exception of #3, not so different.


And avoid #7: everyone is not as funny as they think they are.

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Social Media Marketing: Which Platform Is Right For Your Business?

Social Media Marketing: Which Platform Is Right For Your Business? | The right foundation for Social Media | Scoop.it
J Ramsdell Consulting's insight:

Every business has its own heartbeat in the market. Knowing which Social Media Platforms will work best for your business is important. Here is some helpful ways to figure things out. Brought to you by www.Nuzinet.com .

 

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Picture this: More visual Tweets | Twitter Blogs

Picture this: More visual Tweets | Twitter Blogs | The right foundation for Social Media | Scoop.it
So many of the great moments you share on Twitter are made even better with photos or with videos from Vine. These rich Tweets can bring your followers closer to what's happening, and make th......
J Ramsdell Consulting's insight:

Remember to attach pictures to your marketing. They can produce an emotion or cause people to act based on what they see. Does Your Picture encourage the correct response in those you are marketing to?

 

Joshua Ramsdell

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How to Increase Your Pinterest Engagement by 275%

How to Increase Your Pinterest Engagement by 275% | The right foundation for Social Media | Scoop.it
Did you know that Pinterest will generate you four times more money per click than Twitter? And 27% more than Facebook? It’s one of the most popular social
J Ramsdell Consulting's insight:

Pinterest is becoming a big part of marketing your products to the masses. Here are some hints and ways to increase your return on investment. 

 

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5 Social Media Listening Tools That Every Business Should Be Using - Huffington Post

5 Social Media Listening Tools That Every Business Should Be Using - Huffington Post | The right foundation for Social Media | Scoop.it
5 Social Media Listening Tools That Every Business Should Be Using
Huffington Post
I've mentioned it a few times before: treat social media more like a telephone and less like a megaphone. However, some might not know how or where to listen.
J Ramsdell Consulting's insight:

Social Media press releases will give you a turbo you need for  your Social growth, but without the proper tools in place you will not be able to get the  most out of all the work you have put in.

 

Learn more, and reach for the stars.

 

Joshua Ramsdell

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5 Ways to Use Twitter Scheduling to Enhance Your Marketing

5 Ways to Use Twitter Scheduling to Enhance Your Marketing | The right foundation for Social Media | Scoop.it

We’ve all heard that social media means being social, being there when the conversation happens, in real-time.

 

While Facebook has allowed brands to schedule updates for some time, many marketers and brand managers see Twitter’s recent addition of scheduled tweets as significant proof of the necessity of post scheduling.

 

Keep reading to find out how you can be there when your followers are most active.


Via Jeff Domansky
J Ramsdell Consulting's insight:

Doing things organically is great, but I have found that you need to also use some form of automation to keep the ball rolling. You will allow your following to keep growing while your getting other things done.

 

Joshua Ramsdell

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Jeff Domansky's curator insight, February 13, 2014 11:31 PM

These Twitter scheduling tips and tools will help you be more effective with your Twitter social media strategy.

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5 Social Media Profile Optimization Tips for Brands

5 Social Media Profile Optimization Tips for Brands | The right foundation for Social Media | Scoop.it
Optimizing a social media profile is easy and only takes a few minutes. Here are five recommendations on how to give your brand's profile a visibility boost, whether it's Facebook, Twitter, YouTube, Pinterest, Google+, or Instagram.
J Ramsdell Consulting's insight:

Optimizing your Social Media Platforms are a must for a company serious about nailing their marketing goals.

 

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16 Social Media Don'ts | Social Media Today

16 Social Media Don'ts | Social Media Today | The right foundation for Social Media | Scoop.it
16 simple social media tricks to Never do.
J Ramsdell Consulting's insight:

Here are some simple things to keep you in line in the Social Media world.

 

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Quick LinkedIn Marketing Tips

Quick LinkedIn Marketing Tips | The right foundation for Social Media | Scoop.it
Branding on Social Media might be time consuming and it’s not a one-day show. It takes time to establish your image, build a fan following and to increase
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Just another tip to help you learn how to use LinkedIn more effectively. 

 

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How Do You Stack Up Against Top Brands on Twitter? [Study]

How Do You Stack Up Against Top Brands on Twitter? [Study] | The right foundation for Social Media | Scoop.it
Social analytics company Simply Measured analyzed 200 companies, both big and small, to see what they were up to on Twitter, including looking at average follower size, quarterly growth, and engagement levels.
J Ramsdell Consulting's insight:

We all know it is important to spend time working on building our Social Media Street Cred, but how many are taking the care to measure the return on investment? 

 

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10 Do's and Don'ts ~ How to Grow your Following on Pinterest

10 Do's and Don'ts ~ How to Grow your Following on Pinterest | The right foundation for Social Media | Scoop.it
Tips on how to use Pinterest and grow your following. 10 tips for growth with challenges to get you started by DIY Lifestyle blogger Amy Locurto.
J Ramsdell Consulting's insight:

Joshua J Ramsdell's insight:

Pinterest is growing as a way to get the initial attraction to your services or products with an image. "A PICTURE IS WORTH A THOUSAND WORDS" they say...what are your companies pictures saying to your potential clients?

 

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Be Careful About Your Social Choices

Be Careful About Your Social Choices | The right foundation for Social Media | Scoop.it
For digital marketers, there are benefits and risk to allocating time and money to niche social networks.
J Ramsdell Consulting's insight:

So many people just throw out Social Media accounts to say they have one. How many people do you know that have a personal Facebook page for their business instead of a fan page? That's just one exapmle.  Look, FInd your niche and get effective with your marketing.

 

Joshua Ramsdell

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3 ways to make your LinkedIn profile shine

3 ways to make your LinkedIn profile shine | The right foundation for Social Media | Scoop.it
LinkedIn is primarily a social network for professionals, but that doesn’t mean you can’t connect with people on a personal level. Add some personality to your content and invitations.
J Ramsdell Consulting's insight:

Three simple steps to a more effective LinkedIn profile. 

 

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Why Video is Still Getting 70 Percent of All Internet Traffic - Online Marketing DNA

Why Video is Still Getting 70 Percent of All Internet Traffic - Online Marketing DNA | The right foundation for Social Media | Scoop.it

Basic/ Digest...

 

A major reason video is still getting so much Internet traffic is largely based on societal factors. Many people live very hectic lifestyles and are attracted to videos because they can get information while doing other tasks. Others like it because they can get snippets of info quickly.

 

A major reason video is still getting so much Internet traffic is largely based on societal factors. Many people live very hectic lifestyles and are attracted to videos because they can get information while doing other tasks. Others like it because they can get snippets of info quickly.

 

Certainly, videos can be produced in-house and this option is feasible for certain types of ads. With that said, it can take several days to produce a 60-second advertisement. Along with filming the production, editing film, adding music or subtitles, and publishing at various locations, the act of creating videos can be very time-consuming.

 

Additionally, video ads need to make use of search engine optimization (SEO) strategies to boost online exposure.

 

 

 


Via marketingIO
J Ramsdell Consulting's insight:

SO many companies have forgotten or simply don't spend the time to put together one of the most effective ways of communication...the video. This explanation may spark you to get your video camera back out and make the changes you need to boost your companies SEO and generate leads by driving them to your site for more information.

 

Joshua Ramsdell

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marketingIO's curator insight, January 20, 2014 7:50 PM

I have a few video snippets to come your way today.


Quick note about production: I've seen so many simple, effective videos done just with a web cam. Get a decent camera, record and post. It's not that hard.

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How to Curate Your Facebook News Feed

How to Curate Your Facebook News Feed | The right foundation for Social Media | Scoop.it
A lot of content comes across your News Feed. Here's how to curate what you see, and maximize the news that your Facebook friends are sharing.
J Ramsdell Consulting's insight:

What content do people see when going to your Social Media pages?

 

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Planning Your B2B Marketing Approach to Social Media: 3 Key Angles

Planning Your B2B Marketing Approach to Social Media: 3 Key Angles | The right foundation for Social Media | Scoop.it
The popularity of social media marketing is spreading like wildfire across the world of B2B commerce. Because these are social platforms, marketing on them requires planning and finesse. Simply bei...
J Ramsdell Consulting's insight:

Now that everything is moving toward Social Media as a viable way to market your business companies need to learn how to leverage their Social Media to increase sales.

 

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