Most businesses still approach social media marketing with lots of caution. A lot of social media inflencers thought 2012 was the year businesses would embrace social media marketing.
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While over 90% of brands use some form of social media, they don’t put their marketing muscle behind their social media execution. Delete the scoop?
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4 Social Media Websites You Might be Underutilizing http://t.co/B8sBUA8UJ7 via @zite Delete the scoop?
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Consumer-focused social media strategies have captured our imagination (after all, we are all consumers), but there are other very effective ways to leverage (RT @chrisct: #socialmedia B2B Social Media in Financial Services May Be the Most Overlooked... Delete the scoop?
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Yet another major Twitter account has been hacked, raising major concerns about the rising hacker threat and privacy protection. Delete the scoop?
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Social media marketing offers a cost effective avenue for humanizing your brand. Delete the scoop?
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"Just got sold to McDonalds because the whopper flopped =[" Someone's having a bad day over at BK HQ. Delete the scoop?
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8 Facebook changes that would make everyone’s life easier http://t.co/oVEDc0Wh Delete the scoop?
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Nearly half of all U.S. companies still ban workers from using social networking sites like Twitter, Facebook and LinkedIn while on the job. Delete the scoop?
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Take the pain out of adding images to your brand's social media accounts by following this easy guide to sizing images.Get the latest blog articles on... (This is a must view for anyone that is involved with their company's social media campaign. Delete the scoop?
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How is social media truly impacting businesses today? Why are many of the world’s top brands—like Pepsi, Virgin, NHL, and American Express—now embracing it company-wide? Delete the scoop?
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Incorporating Valentine’s Day into your social media branding is easy. Delete the scoop?
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Autotweeting and constantly sending promotional links won't help you see ROI on social media marketing. Use these tips to avoid becoming a social media robot. Delete the scoop?
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In my previous article, I wrote about the importance for your brand to tell your story through social media. For your brand to do this effectively, it will not only take a social media presence from... Delete the scoop?
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This article explains basic tips on how to use Social Media for Customer Service (7 Tips To Improve Customer Service Using Social Media - Business 2 Community http://t.co/3Y1AO0QG8P #socialmedia)... Delete the scoop?
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Recent studies indicate that, while many companies were asleep at the switch, Google+ has emerged as the killer platform for B2B social media marketing. 
Chris Thomas's comment,
May 9, 6:55 AM
Really interesting article. I had no idea that Google+ ranked so high in social media usage. I also found it interesting that most of its traffic is during weekdays compared to Facebook's weekends.The Google+ circles also offer great opportunities for companies to develop strong communities around their brand, which is one of the pinnacle ways of attaining brand resonance with consumers.
Albert McVities's comment,
May 9, 8:31 PM
yea same, i didnt realised Google+ have that much impact on the social media and people have been sticking too much on facebook and twitter and does not know how Google have connected all its utilities.
Gerry O'Beirne Dunn's comment,
May 9, 11:57 PM
I agree that Google has effectively integrated all of their services so that their users can do what they wish with relative ease. I believe this is how they have managed to build such a reputable name for themselves, build brand equity and gain a loyal user base.
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Strategies for activating your fan base from New York's Social Media Week. (3 Ways to Turn Social Media Followers Into Promoters of Your Brand: Strategies for activating your fan base fr... Delete the scoop?
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The Tweetulator Twitter time calculator offers a compelling case for keeping your Twitter following activities down to a reasonable size. Read this article by Amanda Kooser on CNET. Delete the scoop?
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Over the last 5 years, social media marketing has grown from a platform of skepticism by brands to an essential tactic of marketing plans. Delete the scoop?
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Hello, hello dear readers! I’m glad to have you back on this lovely Thursday. (Hopefully it’s lovely. I actually wrote this post a few days ago, so for all I know Snowmageddon may have ... Delete the scoop?
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Organizational social-media literacy is fast becoming a source of competitive advantage. Learn, through the lens of executives at General Electric, how you and your leaders can keep up. Delete the scoop?
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Social media is a fabulous market research tool! Delete the scoop?
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We found three companies that know what they're doing when it comes to social media marketing, and picked their brains for the best advice to get you... Delete the scoop?
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You know that silence during a dinner when, suddenly, no one has anything to say? Delete the scoop?
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Most businesses still approach social media marketing with lots of caution. A lot of social media inflencers thought 2012 was the year businesses would embrace social media marketing. |
