The Perfect Storm Team
7.8K views | +4 today
Follow
The Perfect Storm Team
Building Your Business Using Social Media Marketing
Curated by Stan Smith
Your new post is loading...
Your new post is loading...
Scooped by Stan Smith
Scoop.it!

Is LinkedIn One Step Away from Becoming the World's Largest Performance Management System?

Is LinkedIn One Step Away from Becoming the World's Largest Performance Management System? | The Perfect Storm Team | Scoop.it
I got an email today from some former colleagues (and current friends), adding me to a project listing on LinkedIn. “Very cool” I thought. Then, I did a double take.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

5 Steps to Connect With Industry Influencers

5 Steps to Connect With Industry Influencers | The Perfect Storm Team | Scoop.it

When you’re growing your company and building a brand, one of the best ways to accelerate that growth is by connecting with the influencers in your industry – the Tony Hsiehs, Mark Zuckerbergs, Thomas Kellers and Martha Stewarts. One recommendation from them, and you could see a significant uptick in sales.

more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

The five jobs of an effective marketing campaign

The five jobs of an effective marketing campaign | The Perfect Storm Team | Scoop.it

We marketers have completely screwed up the definition of “campaign”.

more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

The 1 Big Difference Between How Men and Women Use Pinterest

The 1 Big Difference Between How Men and Women Use Pinterest | The Perfect Storm Team | Scoop.it
Women are more likely to use Pinterest. That's obvious. But what's not obvious is that men and women use Pinterest for totally different reasons. New research.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

People Are Talking -- How Marketers Should Listen

People Are Talking -- How Marketers Should Listen | The Perfect Storm Team | Scoop.it
Social TV: People Are Talking -- How Marketers Should Listen by Knowledge@Wharton, the online business journal of the Wharton School.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Twitter users gain free tool to identify fake followers

Twitter users gain free tool to identify fake followers | The Perfect Storm Team | Scoop.it
Socialbakers says its tool can determine what percentage of your Twitter faithful are fake, inactive or good...
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

How and Why to Create a LinkedIn Company Page

How and Why to Create a LinkedIn Company Page | The Perfect Storm Team | Scoop.it
You are on LinkedIn, you have your LinkedIn profile looking good, you are participating in some LinkedIn groups, but now you are wondering if you should create a LinkedIn Company Page.  I'll give you the short answer:  Yes.  If you want to know more...
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Preserve Your Company's Culture As You Grow: 5 Steps

Preserve Your Company's Culture As You Grow: 5 Steps | The Perfect Storm Team | Scoop.it
What's the hardest part of managing a growing workforce? Maintaining company culture. But you can do it, just like Southwest Airlines, Whole Foods--and Beryl Health.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Your LinkedIn Profile Is Wrong All Over

Your LinkedIn Profile Is Wrong All Over | The Perfect Storm Team | Scoop.it
You know what job recruiters are getting sick of hearing about? Your "creativity." LinkedIn has analyzed its 187 user profiles and mapped which buzzwords were the most overused in each country this year.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Twitter Loses Ability to Properly Display Instagram Photos

Twitter Loses Ability to Properly Display Instagram Photos | The Perfect Storm Team | Scoop.it
Instagram cut off the ability for Twitter to properly display Instagram photos directly on its Web site and in its applications.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

8 Real-Life Examples of Engaging Pinterest Contests

8 Real-Life Examples of Engaging Pinterest Contests | The Perfect Storm Team | Scoop.it
8 examples of well-run Pinterest contests to inspire your social media marketing.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

The Biggest Trends in Business for 2013

The Biggest Trends in Business for 2013 | The Perfect Storm Team | Scoop.it
Our look at new directions in business and how they will affect you in the coming year -- and beyond.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

13 Ways to Deal with a Difficult Customer

13 Ways to Deal with a Difficult Customer | The Perfect Storm Team | Scoop.it
The squeaky wheel gets the grease, right? Some people approach conflict resolution with the goal of being as squeaky as humanly possible.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

How to Create a Disaster Plan for Your Business

How to Create a Disaster Plan for Your Business | The Perfect Storm Team | Scoop.it
Here are seven ways to ensure you don't get left adrift if disaster strikes.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

6 Tips for Creating Content That Spreads Naturally

6 Tips for Creating Content That Spreads Naturally | The Perfect Storm Team | Scoop.it
Learn how to get your content found without doing much inbound marketing.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Pizza Hut Hawks Unholy Pizza-Scented Fragrance

Pizza Hut Hawks Unholy Pizza-Scented Fragrance | The Perfect Storm Team | Scoop.it
Pizza Hut is releasing a perfume. Seriously. But if it seems like a joke, it's because that's how this all started.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Twitter To Give You 2 Fewer Characters When Tweeting Links

Twitter To Give You 2 Fewer Characters When Tweeting Links | The Perfect Storm Team | Scoop.it
As of February 20th, 2013, you're going to have two fewer characters to send a message on Twitter when you're sharing a link. The t.co wrapper that Twitter is using to shorten web addresses ...
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Marketing with Custom Photo Business Gifts

Marketing with Custom Photo Business Gifts | The Perfect Storm Team | Scoop.it
We take a look at four websites where you can create custom-printed gifts to thank your customers and to advertise your business.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Are the holidays a blessing or a curse for your social media efforts?

Are the holidays a blessing or a curse for your social media efforts? | The Perfect Storm Team | Scoop.it
SmartPulse -- our weekly nonscientific reader poll in SmartBrief on Social Media -- tracks feedback from leading marketers about social media practices and...
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

4 Huge Brands That Still Aren't on Social Media

4 Huge Brands That Still Aren't on Social Media | The Perfect Storm Team | Scoop.it
It's almost 2013 and it seems like the whole world is on Facebook and Twitter. That's pretty much true, except for that stubborn 24% of adult Americans who still haven't joined ...
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Social media rankings: perceptive or pointless?

Social media rankings: perceptive or pointless? | The Perfect Storm Team | Scoop.it
Companies are offering up social media and "web footprint" rankings on everything from celebrities to Supreme Court Justices. Some recent examples make one wonder if there's a point to all this.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

How LinkedIn Company Pages Work Like Magic for B2B Marketers

How LinkedIn Company Pages Work Like Magic for B2B Marketers | The Perfect Storm Team | Scoop.it
With the new LinkedIn company page, B2B marketers can increase awareness of their company and products, improve search engine rankings and generate more...
more...
No comment yet.