The Perfect Storm Team
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The Perfect Storm Team
Building Your Business Using Social Media Marketing
Curated by Stan Smith
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MediaPost Publications Twitter Combines Human Factor, New Tech To Refine Real-Time Search

MediaPost Publications Twitter Combines Human Factor, New Tech To Refine Real-Time Search | The Perfect Storm Team | Scoop.it
Twitter Combines Human Factor, New Tech To Refine Real-Time Search - 01/10/2013
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Pinterest marketing could revolve around content in the future

Pinterest marketing could revolve around content in the future | The Perfect Storm Team | Scoop.it
Pinterest purchases Punchfork, a recipe site, to improve niche aspects of its interface.
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Janet Louise Stephenson's curator insight, May 3, 2013 10:26 PM

Pinterest is growing every month. Currently, it focuses on visual pins - but the future looks promising for content.

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Is Facebook worth it? Film execs confide they may cut movie ads

Is Facebook worth it? Film execs confide they may cut movie ads | The Perfect Storm Team | Scoop.it
Hollywood's friendship with Facebook is showing signs of strain.
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The Problem With Your Elevator Pitch--And How To Fix It

The Problem With Your Elevator Pitch--And How To Fix It | The Perfect Storm Team | Scoop.it
At a recent networking event, I walked up to woman who, like me, was trying to balance a plastic tumbler of wine, a plate of cheese, and a handful of business cards. We laughed at our shared predicament, put down our plates and introduced ourselves.
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Janet Louise Stephenson's curator insight, May 3, 2013 10:24 PM

Have you ever stumbled through a quick introduction, trying to succinctly explain your business to a stranger?

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Were You Tricked Into Giving Up Your Password?

Were You Tricked Into Giving Up Your Password? | The Perfect Storm Team | Scoop.it
When your Twitter account suddenly starts sending out Tweets you didn’t write, what happened? What should you do? First, change your password: In most cases, this is all you need to do to regain control of your account.
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Stop Flying Blind, 2013 Social Media Planning Spreadsheet

Stop Flying Blind, 2013 Social Media Planning Spreadsheet | The Perfect Storm Team | Scoop.it
Social media is big. It is unwieldy. And it grows thicker and more complicated with each day.
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How Twitter Works Today…And How I’m Using It Now

How Twitter Works Today…And How I’m Using It Now | The Perfect Storm Team | Scoop.it
I’m far from the first person to do this. Google “Twitter Unfollow” and you’ll find a bunch of posts from people more interesting and high-profile than I am.
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My conversation with ex-Facebook CTO and Quora co-founder Adam D’Angelo

My conversation with ex-Facebook CTO and Quora co-founder Adam D’Angelo | The Perfect Storm Team | Scoop.it
Former Facebook CTO Adam D'Angelo believes that the future is about creating more knowledge and adding a layer of reputation to the fast-growing internet. And that is why he started Quora, his first real attempt at being a startup CEO.
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Top 30 QR code uses

Top 30 QR code uses | The Perfect Storm Team | Scoop.it
QR codes have really taken off recently as marketers find creative ways to integrate them into campaigns. Below is a roundup of some of the best campaigns
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5 Ways To Improve Your Company’s Presence On LinkedIn

5 Ways To Improve Your Company’s Presence On LinkedIn | The Perfect Storm Team | Scoop.it
Most of us spend significantly more time working on our personal LinkedIn profiles than we do on our company pages—and that’s a shame. According to research
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11 Types of Marketing Emails You Could Be Sending [+ Free Templates!]

11 Types of Marketing Emails You Could Be Sending [+ Free Templates!] | The Perfect Storm Team | Scoop.it
Learn about all the various types of emails you could be using in your email marketing program.
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The 6 Technologies That Mattered Most To Small Business In 2012

The 6 Technologies That Mattered Most To Small Business In 2012 | The Perfect Storm Team | Scoop.it
Even though 2012 was a tough year financially technology improvements continued to offer small businesses hope of lower costs and more revenue.
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10 Ways to Grow Your Facebook Following

10 Ways to Grow Your Facebook Following | The Perfect Storm Team | Scoop.it
Has your Facebook Page growth stalled? Now is a good time to examine your Facebook activities, cutting out what isn’t working and expanding what works. Here are ten tips to help grow your Facebook community.
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Janet Louise Stephenson's curator insight, May 3, 2013 10:27 PM

Facebook continues to change the rules. Engagement suffers... here are 10 ways to get your growth back on track.

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Pinterest: Really Useful Tools to Measure Each Pin Impact

Pinterest: Really Useful Tools to Measure Each Pin Impact | The Perfect Storm Team | Scoop.it
Use these Pinterest tools to measure your impact and receive analytics to measure your pinfluence and pin impact for your small business.
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Janet Louise Stephenson's curator insight, May 3, 2013 10:27 PM

Do you measure the impact of your posts on Social Media? Check out this tool for measuring Pinterest. 

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Buried Treasure: How to Find Great Content Right Under Your Nose

Buried Treasure: How to Find Great Content Right Under Your Nose | The Perfect Storm Team | Scoop.it
Content - Your PR folks have access to content treasure you didn't know you had—without weighing down your team or running up the bill. Here are some easy ways they can help ...
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Janet Louise Stephenson's curator insight, May 3, 2013 10:25 PM

They say content is king, but what do you do when you don't have all the time in the world to create excellent content?

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Facebook Under Siege: Will It Ever Grow Up?

Facebook Under Siege: Will It Ever Grow Up? | The Perfect Storm Team | Scoop.it
despite facebook's harvard-dorm-room roots, the company's m.o. is more stubbornly childish than post-collegiate.
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Five Ways SMBs Can Track the ROI of Social Media Ads

Five Ways SMBs Can Track the ROI of Social Media Ads | The Perfect Storm Team | Scoop.it
Metrics & ROI - Before SMBs embrace new advertising opportunities offered by social networks, they need to seriously consider how to go about measuring the ROI impact of such ad investments.
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6 Ways Brands Can Leverage Google Plus Communities

6 Ways Brands Can Leverage Google Plus Communities | The Perfect Storm Team | Scoop.it
Google’s social layer, Google+, was busy unwrapping presents for it’s users in late December, but the one gift that promises most to “keep on giving” is Google+ Communities.
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How To Tweet To Lots of People And Not Get Suspended

How To Tweet To Lots of People And Not Get Suspended | The Perfect Storm Team | Scoop.it
If you tweet to people that don’t follow you, and they decide to mark you as spam, your Twitter account could be suspended for “sending multiple unsolicited mentions to other users.” In this post I’m going to tell you how you...
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There's No Avoiding Google+

There's No Avoiding Google+ | The Perfect Storm Team | Scoop.it
Google Inc. is challenging Facebook Inc. by using a controversial tactic: requiring people to use the Google+ social network.
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Oh, The Places Tumblr Can Go

Oh, The Places Tumblr Can Go | The Perfect Storm Team | Scoop.it

Nothing says Internet opportunity like a social media juggernaut. Tumblr, the meme-olicious, gif-tastic, photo-fabulous, (but also occasionally) thoughtful blogging platform that attracted 167 million visitors and nearly 18 billion pageviews in December, is certainly no exception.

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7 Tips for Creating Powerful Landing Pages

7 Tips for Creating Powerful Landing Pages | The Perfect Storm Team | Scoop.it

A landing page is any page on your website that’s sole purpose is to prompt a visitor to take a certain action.

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How to Host a Webinar - Reputation Capital: Content Marketing Strategy, Copywriting, Inbound Marketing

How to Host a Webinar - Reputation Capital: Content Marketing Strategy, Copywriting, Inbound Marketing | The Perfect Storm Team | Scoop.it
Regardless of how near or far away your clients are from your physical location, you can meet with them all via webinars. Here are a few tips and tricks on how to host a webinar:
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