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Building Your Business Using Social Media Marketing
Curated by Stan Smith
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Twitter Search: 4 Ways To Find Results That Matter To You

Twitter Search: 4 Ways To Find Results That Matter To You | The Perfect Storm Team | Scoop.it
Twitter search has its limits. For one, you can only search back so far, with Twitter making public search results available only for a limited period of time.
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New Facebook News Feed: Brands Will Reach Fewer Users

New Facebook News Feed: Brands Will Reach Fewer Users | The Perfect Storm Team | Scoop.it
The new Facebook News Feed is likely to result in brands reaching fewer fans than before. Here's why and how it's not all bad news for brands.
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Three content marketing tips from LinkedIn on reaching its audience

Three content marketing tips from LinkedIn on reaching its audience | The Perfect Storm Team | Scoop.it
Since launching over ten years ago, LinkedIn has grown from a Silicon Valley phenomenon and niche social network for business to a content powerhouse that makes corporations drool for its demographic data and targeted advertising capabilities.
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Facebook Works to Incorporate Hashtag

Facebook Works to Incorporate Hashtag | The Perfect Storm Team | Scoop.it
Facebook is testing whether to follow Twitter's lead and allow users to click on a hashtag to pull up all posts about similar topics or events so it can quickly index conversations around trending topics.
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Stan Smith's comment, March 15, 2013 1:17 PM
Google+ uses hashtags as well!
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The 10 Magic Phrases of Customer Service

The 10 Magic Phrases of Customer Service | The Perfect Storm Team | Scoop.it
There are certain words that every customer wants to hear. Here's what to say to win loyal customers.
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Twitter rolls out line breaks, which is good and bad news

Twitter rolls out line breaks, which is good and bad news | The Perfect Storm Team | Scoop.it
Twitter introduced line breaks. The good news is that it opens up the doors to creative tweets, the bad news is the abuse that may follow from spammers.
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Dumb & dumber. Where marketing is headed.

Dumb & dumber. Where marketing is headed. | The Perfect Storm Team | Scoop.it

I recently received a flyer in the post from SouthernElectric.  It’s a classic example of how, in recent years, a huge number of people in marketing, from the creatives to the clients, have utterly lost the plot – the industry is now full of people who really don’t have a clue about what they are supposed to do.

 

Is that a red herring I see before me?

 


Via Level343
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Level343's curator insight, March 6, 2013 3:06 PM

Hahahah I Love this Am I bovvered?

Great post by Jim, brilliant actually. Spot on. He discusses yesterday's value system with today's evolutionary technology and time spent creating any campaign! 

Deb Nevins's curator insight, March 7, 2013 7:52 PM

This is so true. The agency teams seem to be getting younger and younger and the time put in to quality work just isn't there any more. I have seen more than one brand with a marketing campaign that made absolutely no sense. 

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How to Make Your Facebook Contests Stand Out

How to Make Your Facebook Contests Stand Out | The Perfect Storm Team | Scoop.it
Facebook contests: How to get your audience engaged and excited about your brand, and how to better track participation and engagement.
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Content Curation – When Did It Begin?

Content Curation – When Did It Begin? | The Perfect Storm Team | Scoop.it
If you’re doing any reading about Content Curation as part of an overall content marketing strategy, you sometimes see writers referring to this as something

Via Robin Good, Giuseppe Mauriello
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Ron VanPeursem's comment, March 14, 2013 2:26 AM
To anyone who stumbles across this: my article has been expanded and improved after getting some great feedback. Read it now at: http://ronvanpeursem.com/2013/03/when-did-content-curation-begin/
Robin Good's comment, March 14, 2013 6:45 AM
Bravo Ron, excellent job.
Ron VanPeursem's comment, March 14, 2013 7:35 AM
Thanks, Robin!
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Google+ Vs. Facebook: 13 Reasons Google is Tipping the Scales

Google+ Vs. Facebook: 13 Reasons Google is Tipping the Scales | The Perfect Storm Team | Scoop.it
Google+ has provided a alternate social media experience than Facebook for a while now, and yet critics continue to point to Google+'s continued lack of user engagement as a sign of failure.
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Are You Making These 9 Facebook Marketing Mistakes?

Are You Making These 9 Facebook Marketing Mistakes? | The Perfect Storm Team | Scoop.it
Whether it's being too self-promotional or automating too much, these Facebook marketing mistakes will keep your fans from engaging with you.
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Here's a Quick Way to Get More Likes on Your Facebook Page

Here's a Quick Way to Get More Likes on Your Facebook Page | The Perfect Storm Team | Scoop.it
Want more fans? There is one simple way to get more fans on Facebook -- and it's easier than you think.
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The 10 Commandments of Social Media for Brands

The 10 Commandments of Social Media for Brands | The Perfect Storm Team | Scoop.it
Looking to enhance your corporate social media efforts? Here are 10 simple rules every corporate social networking team should follow.
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Google Docs Collaboration In Hangouts Is Now Available To All Users [Updates]

Google Docs Collaboration In Hangouts Is Now Available To All Users [Updates] | The Perfect Storm Team | Scoop.it
Google Docs integration has graduated from extras, and is now a regular Hangouts feature available for everyone.
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Facebook to update its newsfeed, so prepare for grumbling

Facebook to update its newsfeed, so prepare for grumbling | The Perfect Storm Team | Scoop.it
Ready yourself, because your facebook friends are going to start a deluge of updates like “Where is everything?! How do I delete photos now?! Aaargh facebook I hate you!” as the social network behemoth is updating its newsfeed.

Via The Fish Firm II
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BorderlineTV's comment, March 3, 2013 12:39 PM
it's a national sport, it's called 'Faceranting'
BorderlineTV's comment, March 3, 2013 12:39 PM
it's a national sport, it's called 'Faceranting'
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Twitter to launch music service later this month

Twitter to launch music service later this month | The Perfect Storm Team | Scoop.it
Social network reportedly planning to launch Twitter Music for iOS devices, joining hugely competitive digital music sector. By Jemima Kiss
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Stan Smith's comment, March 15, 2013 1:16 PM
Do we really need another music service?
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5 Tips To Make Email Marketing Work For You

5 Tips To Make Email Marketing Work For You | The Perfect Storm Team | Scoop.it
Whether you are a startup or a large enterprise, when it comes to marketing, your business focuses on optimizing your spend on each channel to maximize your return. Well, here’s the truth about email marketing – when used correctly, it’s the...
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The 7 Pearls of Selling Wisdom

The 7 Pearls of Selling Wisdom | The Perfect Storm Team | Scoop.it
Thursday is guest post day here at Duct Tape Marketing and today's guest is Jeff Kline - Enjoy! The concept of “selling” is different these days.  And that’s because customers are different.
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Stan Smith's comment, March 15, 2013 1:18 PM
Are customers really different?
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How to Make the Full Use of Google Authorship Profile

How to Make the Full Use of Google Authorship Profile | The Perfect Storm Team | Scoop.it
Google Authorship and Author Rank:Learn how to verify Google authorship and its importance in SEO.

Via Level343
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Level343's curator insight, March 1, 2013 4:23 PM

Just in case you've been living under a rock, here's another visit down Google's authorship road...

Neil Ferree's curator insight, March 2, 2013 5:06 PM

6 to 9 months from now if your http://bit.ly/RichSnippet is the source of awesome content that gets shared on the top socials by other "vetted" users • you've done yourself righteous

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Social Media Marketing Strategies...

Social Media Marketing Strategies... | The Perfect Storm Team | Scoop.it

Welcome to social media marketing from around the Web. The links here focus on building business-to-business and business-to-consumer relationships. The Social Media Conundrum holds various links and videos for your perusal, enjoyment and learning. Stop jumping on social media bandwagons.

 

Read, listen, think – have you chosen the right social platform for your business? Is your social media marketing strategy sound? Learn from the professionals, as curated by Level343. To find out more about our services 

http://level343.com/seo-services


Via Level343
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Level343's comment, April 1, 2012 9:26 AM
Grazie Leonardo...dovremo parlare un giorno presto un "catching up" ;)
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10+ Step by Step Guide in Creating Authority Building Machine

10+ Step by Step Guide in Creating Authority Building Machine | The Perfect Storm Team | Scoop.it
Infographic on Creating Authority website and Business building machine with social Media marketing, link building and content marketing in Google Search Engine

Via Jose Maria Hernandez Montes
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Social Media Curation Guide

Social Media Curation Guide | The Perfect Storm Team | Scoop.it

Social content curation is an important building block of your inbound marketing strategy.

 

If you have many clients for which you need to curate content, you need to have so many profiles for all the social media accounts etc for their respective industries. Any good tools for managing these and managing mentions and more across all the accounts.

 

When curating content, it is essential to perfectly categorize the main subject of your curation interest in subtopic. For instance, I subcategorize SEO into its different facets:

Technical SEOLocal searchLink buildingInternational SEOSchema, Authorship, and G+

 

Read More: http://www.seomoz.org/blog/social-media-curation-guide


Via Antonino Militello
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Ryan Risenmay's curator insight, March 15, 2013 4:34 PM

Finding the audience, and then finding the content that best suits them, this is what is meant by "relationship marketing"

Debby McKinney's curator insight, March 15, 2013 8:56 PM
It's more important than ever to offers good content appropriate to your target audience (which means you must know your target) while building common ground while getting notices. Thanks for the article
Linda Allen's curator insight, March 16, 2013 4:14 PM

Excellent information

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How Long Does It Take For Social Media To Work For Your Business?

How Long Does It Take For Social Media To Work For Your Business? | The Perfect Storm Team | Scoop.it

It doesn’t take any time at all. You just flip the switch and magic will happen. NOOOO, just kidding!

 

One of the biggest questions small-business owners have for social media is whether it takes time for it to start working for their businesses or not.


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Green Eggs & Facebook: 15 Social Media Tips from Dr Seuss

Green Eggs & Facebook: 15 Social Media Tips from Dr Seuss | The Perfect Storm Team | Scoop.it
Happy Birthday Dr Seuss! In honor of the original poet, rapper & brilliant writer, I thought it was a perfect day to repost one of my favorite blog posts
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How to Spread the Word Through Content Marketing

How to Spread the Word Through Content Marketing | The Perfect Storm Team | Scoop.it
Five tips for getting your online content marketing message right.
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