There’s no question of a doubt that social media has become more visual over the past few years with over 63 percent of social media updates now incorporating images. This means that if you don’t have great images for your social updates you will not stand out from the hundreds of status updates streaming past your audience every day.
But simply having great images is not enough.Unfortunately your photos and images display differently across the different social media channels so you need to make sure that your photos are optimized for each one. This can often lead to a lot of searching online to find out the correct dimensions for Facebook, Twitter, Instagram etc.
Wouldn’t it be useful if all this information was in one place? Thankfully the team at Setupablogtoday have done that in this easy to follow cheat sheet.
Whether you are an experienced Social Media Marketer or a novice this handy reference guide lists the dimensions for the images which the major social networks want you to use, as well as a few handy tips for selecting the perfect image for your profiles....
The Secure Messaging Scorecard scores the different communication apps on seven dimensions:
Are your messages encrypted at all stages of the communication?Is the encryption end-to-end so the messaging company can’t access your communications?Can you verify who you are messaging?If your encryption keys are stolen, are you your previous communications safe?Can the app’s code be independently reviewed?Is the design and implementation of the cryptography documented and available for review?Has the code and implementation been independently audited in the last year?
Life is all about the follow up. Especially when it comes to the startup hustle. It’s easy to focus on the initial contact. The first meeting. The email you’ve sent to someone important.
You reach out to someone and then feel good about yourself. You’ve done your job, you’ve pitched and reached out. You’ve asked for a meeting/call/etc. Now all you have to do is sit around and wait for them to respond.
And that’s the problem - You have no follow up hustle.
I get it. You don’t want to be a pain in the ass. We all want to avoid being annoying at the risk of getting rejected.The trick is to make your follow ups so creative that they don’t feel like follow ups.
Are you chasing likes for your brand page? Paying for fans? Maybe it’s time to stop.
Beyonce announced her new album launch on Instagram not Facebook. This is despite having over 60 million fans on Facebook and only 8 million Instagram followers on Instagram. Maybe the advice by her digital agency was that it would receive more organic reach and visibility than Facebook.
So what can you do?
There are two key strategies that you can pursue.
Roll with the Facebook changes and adapt. This means tactics such as running more Facebook competitions and posting more news updates. The Steamfeed blog has a good list of tactics worth checking out.Shift your focus from Facebook marketing reliance. Invest in building your owned online assets such as websites, blogs and email lists. Pursue an integrated digital marketing strategy!
Via Ivo Nový
Are you satisfied with your results on Twitter? Ready to improve your Twitter marketing plan? Even if you’ve been on Twitter a while, there’s plenty you can do to increase followers, retweets and replies.
BuzzFeed is easy to bash; a fast-rising rocket ship is a visible target. And they do produce some pretty silly content. But when you discuss the future of journalism, BuzzFeed always seems to show up at that intersection between crazy and smart where genius so often lies. What’s actually crazy is seeing most everyone try to copy BuzzFeed’s voice and play catchup to its trendy listicle format at one point or another—from old media, including the Times, to new media like Digiday, to opportunistic startups like Playbuzz. When I say that publishers need to “stop chasing BuzzFeed,” what I mean is that they need to stop imitating BuzzFeed’s style and pay more attention to the brilliant way it runs its business.
What follows is an effusive—but important—list of nine ideas that BuzzFeed employs that the rest of us should rip off....
In social media, we're all increasingly thinking about visual content. But there's one question we get asked quite often: Where can you find free, good quality images that are cleared to use for your blog posts or social media content?...
Some 84% of Millennials say they like companies on Facebook as a way to show their support for the brand, according to recent research conducted by Nora Ganim Barnes, PhD, and Ava Lescault, MBA, at The Center for Marketing Research, University of Massachusetts, Dartmouth.
Other common reasons for liking brands on Facebook include wanting to receive updates (83% of respondents) and a desire to get coupons/discounts (66%).
Since Pinterest exploded on the social media scene, the user base has only grown. In the beginning, it was the social platform for women. Crafts, fashion, food and more flooded the screen with attractive pictures and an easy-to-use sharing model. Now all different types of people and companies use Pinterest.
Have you checked out the Daily Infographic Pinterest board? Pinterest is creeping into my Google searches more and more lately. Whether I’m researching new pants or Internet marketing, I keep getting Pinterest in the results. Then I end up spending two hours scrolling down and learn way too much about carrot cake....
Where is that post I shared on Facebook?! Sound familiar? You want to show something you posted to someone in person and can't seem to find it anywhere. Or maybe there was something a friend posted, or something you liked or commented on. No matter what it is and why you need to find it, this…
If you thought Facebook was just one giant time-suck vortex where your life disappears while sharing cat videos and finding quizzes to discover which character on “Friends” you most resemble, then here’s some good news: You are actually doing your...
Blogger and WordPress; Which of the two Blogging Platforms is Better? As a rookie blogger, there always comes that confusing time when you have to decide which way to go in relation to blogging platforms.
Pinterest has given US advertisers a new advertising tool to kick off the New Year. As of January 1st, the Promoted Pins ads first launched in September 2013 and available only to select brand partners in 2014 has been open to all advertisers.
So you’ve amassed a small army of followers on Twitter. Congratulations! I know this can sometimes be hard work, but with consistent effort you now see how it can pay off.
And now you’re following a bunch of people. Your Twitter feed is starting to look like the mall at holiday time, packed with information going in all kinds of directions and you aren’t even sure when to be looking for.
Twitter lists can change all that.
Today I want to teach you how to use Twitter to your advantage in creating and maintaining relationships, becoming visible to influencers, and for finding research that is like gold....
When it comes to marketing your business, social media engagement is the best way to go. The question is, which social media would you go for?
If you have already created a Facebook page, then you then you have made a great start. Your next step should be pinning with the queen of visual social media networks, Pinterest.
Shareaholic.com reveals that Pinterest has increased its traffic driving capacity up to 7.10% from 4.79% in just three months (from December 2013 to March 2014). This 48% increase has a huge effect for brand exposure through digital marketing in products such as books, magazines, antiques, services, and even IT/computing....
Social media has grown up in 2014, with the largest social networks reaching hundreds of millions of people daily. This makes for a very convenient, instantaneous way for advertisers to share content and marketing companies to get an idea of the kind of demographics that use their product.
The right image may be just the added touch your blog post or social media update needs to get noticed, but finding free, high-quality photos that you can use is challenging. You'll want to bookmark all of these resources to use time and again.