The Perfect Storm...
Follow
Find
7.0K views | +0 today
Scooped by Stan Smith
onto The Perfect Storm Team
Scoop.it!

Were You Tricked Into Giving Up Your Password?

Were You Tricked Into Giving Up Your Password? | The Perfect Storm Team | Scoop.it
When your Twitter account suddenly starts sending out Tweets you didn’t write, what happened? What should you do? First, change your password: In most cases, this is all you need to do to regain control of your account.
more...
No comment yet.
The Perfect Storm Team
Building Your Business Using Social Media Marketing
Curated by Stan Smith
Your new post is loading...
Rescooped by Stan Smith from Hiperbit
Scoop.it!

"Sucking Is the First Step to Being Sorta Good at Something"

"Sucking Is the First Step to Being Sorta Good at Something" | The Perfect Storm Team | Scoop.it
Getting good at anything takes a long time and it's usually a pretty arduous process. Reddit founder Alexis Ohanian reminds us that no matter who you are and how much experience you have, you're going to suck at first.

Via Luciana Viter
more...
No comment yet.
Rescooped by Stan Smith from Hiperbit
Scoop.it!

The Cold, Hard Truth: You're Overwhelmed Because You Want to Be

The Cold, Hard Truth: You're Overwhelmed Because You Want to Be | The Perfect Storm Team | Scoop.it
A new book rounds up simple but profound wisdom on how to stop feeling frantically overscheduled.Why are professional Americans so incredibly busy -- and so overwhelmed by this busyness?

Via Luciana Viter
more...
John Michel's curator insight, March 30, 8:48 AM

Are you as busy as you think you are? 

Mike Masin's curator insight, March 31, 7:35 AM

We're only as busy as we tell people (and ourselves) that we are. I'll add that we aren't aware of how much time we waste doing things that don't contribute to our goals.

Sabine Henrichfreise's curator insight, March 31, 11:26 AM

We always attract what we complain about ...

Rescooped by Stan Smith from Social Media Useful Info
Scoop.it!

Pinterest Ads Are Coming and They're Going to Be Expensive

Pinterest Ads Are Coming and They're Going to Be Expensive | The Perfect Storm Team | Scoop.it

Poor Pinterest. The social network often seems like Facebook and Twitter's overlooked little sister. While they dominate the news cycle with flashy high-profile IPOs, equally flashy offices, and gossip-y tales (not to mention a feature film) about spats between co-founders, Pinterest is a far quieter presence.

 

OK, so 'poor' may not be the best adjective for the company, which has raised $564 million to date. Unlike both Facebook and Twitter, however, it

has no source of revenue.

 

But Pinterest is growing up; According to Ad Age, it's one step closer to start making some money for itself.


Via Ivo Nový
more...
DigitalMumsHQ's curator insight, March 24, 4:45 AM

Pinterest Ads are coming and according the The Entrepreneur they are going to be expensive 

Rescooped by Stan Smith from #Social Media Marketing
Scoop.it!

5 Easy Steps to Your Successful Social Media Marketing Strategy

5 Easy Steps to Your Successful Social Media Marketing Strategy | The Perfect Storm Team | Scoop.it
5 Easy Steps to Your Successful Social Media Marketing Strategy:Most business houses appreciate the power of social media and its potential to promote (social media marketing strategy tips http://t.co/suB5ccijlb)...

Via Susan Bainbridge, www.sercompetitivos.com
more...
Graig Angarella's curator insight, February 26, 2:44 AM

I enjoyed reading this article, because it seemed to go hand-in-hand with what we have learned so far in class this semester. In different terms, it simply outlines a successful marketing plan. To start, it mentions clearly defining your objectives and business goals. As we have learned, this is important and should always be the first thing we do. In addition to stating we should monitor our progress, the article says that we should re-assess our strategy at regular intervals. This makes sense, because it would keep complacency from occurring. Next, and as we know, we should correctly identify our target audience, and then after that, we should make sure to target the right social media platforms. One thing that differs however, is that the article recommends creating a social media calendar. I liked that it had mentioned identifying the best marketing channels as well to reach out in the best way possible to consumers. Lastly, step five discussed the Unique Selling Proposition (USP), and it's importance in social media marketing. The USP (which I just learned about today) is the crucial feature or set of features that sets your company apart from others in similar businesses. Overall, this article not only refreshed my memory towards a proper marketing plan, but also introduced new marketing tactics, that I could see becoming very useful for one's company.

Comunicologos.com's curator insight, February 28, 8:25 AM

5 pasos para una estrategia exitosa de Social Media

Ivo Nový's curator insight, March 24, 7:31 AM

In any case before taking advantage of any social media network, clearly define your objectives and business goals..

Rescooped by Stan Smith from Social Media Strategies
Scoop.it!

5 Twitter Best Practices to Humanize Your Brand

5 Twitter Best Practices to Humanize Your Brand | The Perfect Storm Team | Scoop.it
Bringing a human touch to your Twitter will be appreciated by your followers and likely help you earn a broader social audience. Over-automating your Twitter presence Twitter-humanize-your-brandand spamming your followers in hopes of expanding your reach and influence is a major faux pas.

Via Ivo Nový
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Klout scores can be gamed: here's how you can do it

Klout scores can be gamed: here's how you can do it | The Perfect Storm Team | Scoop.it
Many legitimate social media experts will tell you behind closed doors that Klout scores can be gamed, but won't go public with how - until now.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Add a Custom Tab to Your Professional Facebook Page

Add a Custom Tab to Your Professional Facebook Page | The Perfect Storm Team | Scoop.it
more...
No comment yet.
Rescooped by Stan Smith from #Social Media Marketing
Scoop.it!

Can’t Make Money with Social Media Marketing

Can’t Make Money with Social Media Marketing | The Perfect Storm Team | Scoop.it

Via www.sercompetitivos.com
more...
malek's curator insight, November 23, 2013 7:51 AM

"Put your community front and center of your social media marketing efforts. Be sure your posts provide VALUE to THEM"

A great article that keeps reminding me of the comedy movie "Fifty First Dates"
.

Neil Steggall's curator insight, November 24, 2013 7:00 PM

SME Advice with Bite!

Ali Anani's curator insight, November 25, 2013 1:17 AM

It is amazing how social media opened new windows of opportunity for marketers. 

Scooped by Stan Smith
Scoop.it!

Engaging with People - Not Facebook

Engaging with People - Not Facebook | The Perfect Storm Team | Scoop.it
I've used Facebook over the years mostly for personal stuff and sharing my loves and passions. This year I added a Go2Girl Community Page because I wanted to highlight different topics that would n...
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

8 Ways to Spice Up B2B Social Media Marketing for a Boring Product

8 Ways to Spice Up B2B Social Media Marketing for a Boring Product | The Perfect Storm Team | Scoop.it
B2B marketers who think their product is too boring for social media are misguided. It's not the product that's boring. It's the social media.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

The Power of Mobile Marketing with WSI Connect

The Power of Mobile Marketing with WSI Connect | The Perfect Storm Team | Scoop.it
Here are a few tips, trends and important concepts to consider when building your mobile marketing campaigns.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

9 Social Media Tools to Save You Tons of Time

9 Social Media Tools to Save You Tons of Time | The Perfect Storm Team | Scoop.it
Following are 9 social media tools that can enhance your social media efforts, as well as save you tons of time.
more...
No comment yet.
Rescooped by Stan Smith from Entrepreneur Bookstore
Scoop.it!

What is Influence Marketing and Why is it So Important to Your Business

What is Influence Marketing and Why is it So Important to Your Business | The Perfect Storm Team | Scoop.it
The reason people say, "it's not what you know, it's who you know" is that human relationships are essential for getting things done. P

Via janlgordon, John van den Brink, Ivo Nový
more...
janlgordon's comment, November 15, 2013 3:41 PM
John van den Brink, Thank you!
Kimberley Vico's curator insight, November 27, 2013 6:39 PM

Your definition to Influence Marketing...!

internetdoctor's curator insight, March 7, 9:35 AM

This is a bit of an over-simplification when it comes to influencers and marketing.  Identification of the influencer is an extremely difficult task, but getting the influencer to influence for you and your business...ahhh...that may friends is the "Holy Grail".  

Rescooped by Stan Smith from Hiperbit
Scoop.it!

Use Layered Tasks to Make Multitasking Actually Work

Use Layered Tasks to Make Multitasking Actually Work | The Perfect Storm Team | Scoop.it
We all know multitasking causes problems and makes it hard to get things done, but like most anything in the world there is an exception.

Via Luciana Viter
more...
No comment yet.
Rescooped by Stan Smith from All About Facebook
Scoop.it!

5 Fabulous Facebook Marketing Infographics

5 Fabulous Facebook Marketing Infographics | The Perfect Storm Team | Scoop.it
Facebook as a marketing medium cannot be ignored despite the misgivings of senior management. Many CEO’s do not know the difference between a “Brand” Facebook “page” and a personal Facebook profile!

Via Rami Kantari
more...
No comment yet.
Rescooped by Stan Smith from Better know and better use Social Media today (facebook, twitter...)
Scoop.it!

3 LinkedIn Search Tricks | Social Media Today

3 LinkedIn Search Tricks | Social Media Today | The Perfect Storm Team | Scoop.it

Seemingly overnight, the humble selfie has become nothing short of a phenomenon.

Millions are shared each and every day across all the major social media platforms. Indeed, according to data from Samsung, selfies make up almost one-third of all photos taken by people aged 18-24, with Facebook, WhatsApp, Twitter, Instagram and Snapchat bearing the brunt of that load.

And, of course, last month Bradley Cooper’s Oscars selfie become Twitter’s most retweeted post of all time.

This visual from Techinfographics.com reveals some eye-opening selfie statistics, facts and figures.


Via Mau
more...
Lee Werrell's curator insight, March 20, 10:45 AM

LinkedIn is an immensely powerful tool and any help in making it more useful has got to be worth investing some time in discovering.

Rescooped by Stan Smith from Better know and better use Social Media today (facebook, twitter...)
Scoop.it!

How to Leverage LinkedIn for Lead Generation and Recruitment

How to Leverage LinkedIn for Lead Generation and Recruitment | The Perfect Storm Team | Scoop.it

Though it might lack the flair its younger siblings on social possess (Facebook, Twitter, et al.), LinkedIn remains the great stalwart of professional networks, regularly attracting some 81% of today’s B2B marketers (“How B2B Marketers Use Social Now,” Zachary Reiss-Davis, Forrester Research).

The site has also made strides as a content hub, becoming in the process a valuable tool for lead generation and an essential for recruitment. In fact, Forbes reports content sharing on LinkedIn rose by 15% in the third quarter of 2013, at a rate faster than larger content-sharing giants such as Facebook and Twitter.

So what can today’s businesses do to optimize their offerings on LinkedIn and get the most from their pages?


Via Mau
more...
No comment yet.
Rescooped by Stan Smith from Curation Revolution
Scoop.it!

Curatti.com Launches To Move Content Marketing From Conversation To Conversion

Curatti.com Launches To Move Content Marketing From Conversation To Conversion | The Perfect Storm Team | Scoop.it

One of the best Scoop.it curators, Jan Gordon, launched Curatti.com Editors of Chaos today. Jan's laudable mission is to increase relevance and knowledge while decreasing spam and the mount of info we all attempt to wrestle to the ground daily. Go Jan Go!


Via Martin (Marty) Smith
more...
Martin (Marty) Smith's curator insight, November 9, 2013 12:26 AM

Great mission, great curators, writes and editors of chaos mean Curatti will quickly become an indispensible tool to separate wheat from chafe.

Scooped by Stan Smith
Scoop.it!

The Number One Mistake Everybody Makes on Twitter

I can't believe that so many people misunderstand a super fundamental piece of Twitter's functionality. It's shocking.
more...
No comment yet.
Rescooped by Stan Smith from Social Media Butterflies
Scoop.it!

Infographic: The 4 Steps to Social Media Marketing

Infographic: The 4 Steps to Social Media Marketing | The Perfect Storm Team | Scoop.it
One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.

This infographic does just that – recognizing that you need to establish your goals first when looking to your social media marketing strategy.

It doesn’t simply speak about conversions – it speaks to the other business uses of social media: Brand Marketing, Thought Leaderhsip, Service and Sales Prospecting. Much of the strength of social media doesn’t come from the immediate push… it’s the echos and volume that are established over time.


Via Lauren Moss, Robin Martin
more...
deb talbot's curator insight, December 4, 2013 4:54 PM

I attended on the 7 Habits of Highly Effective People Course 10 years ago, and its still relevant even in todays online world, probably more so these days!

Kwang Hyun's curator insight, December 13, 2013 1:46 AM

Quick guide to how to do the social media marketing. The companies all over the world are following this guide and they have been successful. I think this is a great article to describe how we use social media as our business tool.

Stéphane Hardel's curator insight, December 15, 2013 6:48 AM

Social marketing

Scooped by Stan Smith
Scoop.it!

Integrating with LinkedIn Company Pages

Integrating with LinkedIn Company Pages | The Perfect Storm Team | Scoop.it
Several studies have shown that small and mid-size businesses massively use social media as a digital marketing tactic. But at Scoop.it we wanted to take it a step further: how do small and mid-sized businesses use social media?
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Social Media Helps Build Bridges to Customers

Social Media Helps Build Bridges to Customers | The Perfect Storm Team | Scoop.it
JetBlue and the UN Foundation are just two of the organizations that use social media tools to engage their customers in personal, creative and holistic ways.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Cinch – tap into great advice.

Cinch – tap into great advice. | The Perfect Storm Team | Scoop.it
Whether you’re redecorating your home, gardening, furniture shopping, parenting or raising pets — Cinch has the people with great advice to make every decision easier. Just tap in a question, and we’ll connect you to the people with the best advice.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

10 Best Hashtag Tools To Increase Your Social Media Exposure

10 Best Hashtag Tools To Increase Your Social Media Exposure | The Perfect Storm Team | Scoop.it
If you’ve been using social media to promote your blog — and you should — chances are you’ve used hashtags in some of your accounts.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

How to Convert Social Media Leads into Paying Customers

How to Convert Social Media Leads into Paying Customers | The Perfect Storm Team | Scoop.it

Blog post at Rebekah Radice : Have you have invested time and energy into social media, but still find that your lead generation results are less than stellar?

more...
No comment yet.