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4 Mistakes Small Businesses Make with Online Video Marketing

4 Mistakes Small Businesses Make with Online Video Marketing | The Perfect Storm Team | Scoop.it
When starting any new venture, it’s a good idea to learn from the mistakes of others. In the world of online video marketing, there are pl
Stan Smith's insight:

Putting up a single video and waiting for the revenue to start rolling in isn’t a content strategy,

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The Perfect Storm Team
Building Your Business Using Social Media Marketing
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Give Your Instagram Following a Boost

Give Your Instagram Following a Boost | The Perfect Storm Team | Scoop.it
Instagram offers unprecedented untapped potential for any business. Follow along and I'll share 5 ways to skyrocket your following in less than a week

Via janlgordon
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janlgordon's curator insight, September 22, 6:08 PM

I selected this article from Curatti written by Ivan Temelkov because it provides self-tested recommendations on improving your mobile strategy using Instagram.

 

If your business has not added visual marketing to your mix yet you will want to consider tapping to this popular mobile social network.

 

Grow Your Community with Instagram

 

Audiences are naturally drawn to visual stories. I agree that you can reach more people by engaging on mobile in a fun and compelling way.

 

Temelkov shows 5 ways to get the most out of Instagram after running his own experiments.

 

Here's what caught my attention:

 

  • Take advantage of the new Instagram business profile. This is a great way to market your products or services while adding more measurement and monetization to your account.

 

  • Use video to build your audience. This will improve your followers and engagement as well as personalize your brand.

 

  • Know when your followers are active online and post accordingly. Publish during peak times after checking out your analytics to find out when the most engagement is taking place.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/eCsl304tD0x

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

janlgordon's comment, September 23, 10:41 AM
Thank you @Mehdi BH :-)
janlgordon's comment, Today, 11:08 AM
Thank you @Stan Smith & @Ricard Lloria :-)
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Attract More Blog Readers With These 14 Steps

Attract More Blog Readers With These 14 Steps | The Perfect Storm Team | Scoop.it

"You put all your heart and soul into writing posts on your blog, and yet it seems you get hardly any readers."


Via janlgordon
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janlgordon's comment, September 20, 10:39 AM
Thank you @massimo facchinetti :-)
janlgordon's comment, September 20, 3:14 PM
Thank you @Fretz Genosa :-)
janlgordon's comment, September 21, 10:42 AM
Thank you @Ricard Lloria & @Stan Smith :-)
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How to Start Your Facebook Business Page 

How to Start Your Facebook Business Page  | The Perfect Storm Team | Scoop.it
This Facebook Business Page guide covers the basics setting up your first page to learning how to boost your audience and increase engagement.

Via Brian Yanish - MarketingHits.com, John van den Brink
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Improve Your Social Customer Service with Empathy

Improve Your Social Customer Service with Empathy | The Perfect Storm Team | Scoop.it
Empathy is a powerful tool to attract and retain customers especially in Social Customer Service. In this post an interesting case study to learn from.

Via janlgordon, John van den Brink
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janlgordon's comment, September 14, 10:40 AM
Thank you @Stan Smith & @Justin Covert :-)
The Twinkie Awards's curator insight, September 14, 2:45 PM
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janlgordon's comment, September 14, 3:00 PM
Thank you The Twinkie Awards :-)
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Google Search Console reporting glitch shows no links for some webmasters

Google Search Console reporting glitch shows no links for some webmasters | The Perfect Storm Team | Scoop.it
No need to panic -- the link report in the Google Search Console seems to have a few kinks that Google is working out.
Via Boxer Sign, Skylly_W
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The Power of Facebook Live for Your Business

The Power of Facebook Live for Your Business | The Perfect Storm Team | Scoop.it
Since the launch of Meerkat and Periscope, live streaming has quickly caught on. Facebook took note and officially launched Facebook Live in April 2016.

Via janlgordon
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janlgordon's comment, August 11, 10:57 AM
Thank you @Robin Martin @Stan Smith @Anna @Micala Wilkins and @Ricard Lloria :-)
Dean Mercado's curator insight, August 11, 12:24 PM
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janlgordon's comment, August 11, 2:27 PM
Thank you @Dean Mercado :-)
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How Digital Disruption Affects Your Business

How Digital Disruption Affects Your Business | The Perfect Storm Team | Scoop.it
Few would argue that we are not living in a time where entire industries and massive brands are experiencing digital disruption on a massiv

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janlgordon's comment, August 9, 10:45 AM
Thank you @Stan Smith & @Ricard Lloria :-)
janlgordon's comment, August 9, 11:35 PM
Thank you @John van den Brink & @Anna :-)
janlgordon's comment, August 11, 10:57 AM
Thank you @Skylly_W :-)
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Help Your Content Go Viral With Popups

Help Your Content Go Viral With Popups | The Perfect Storm Team | Scoop.it
If you spend a lot of time creating great content, your goal will be to see it go viral. Here are a few tips to make your content viral with opt-in popups.

Via janlgordon
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janlgordon's comment, August 8, 10:49 AM
Thank you @Jesus Alvarez desde www.sercompetitivos.com & @rickythomsan :-)
janlgordon's comment, August 11, 10:58 AM
Thank you @Skylly_W @Anna @Jenne & @Jason L Mashal :-)
janlgordon's comment, August 22, 10:39 AM
Thank you @Dorel & @Skylly_W :-)
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How to Create Best & Engaging Content Marketing Strategy

How to Create Best & Engaging Content Marketing Strategy | The Perfect Storm Team | Scoop.it
Build content that is valuable for your audiences. I will break down the steps to guide you through creating best & engaging content marketing strategy.
Via Stefano Principato, massimo facchinetti, Jenne, Ricard Lloria, John van den Brink
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The VCR Is Officially Dead, But We’ll Never Forget It

The VCR Is Officially Dead, But We’ll Never Forget It | The Perfect Storm Team | Scoop.it
THIS MONTH, THE world’s last manufacturer of VCRs will manufacture its last VCR. Sure, you won’t notice that they’re gone. But it’s a good time to remember what they meant when they were here.

Via Manuel Pinto, Luciana Viter, Skylly_W
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Paul Rabago's curator insight, August 2, 3:54 PM

Save you VCR it will now become an antique.

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3 Major Trends That Will Forever Change the Way We Work

3 Major Trends That Will Forever Change the Way We Work | The Perfect Storm Team | Scoop.it
The workplace is changing--rapidly. By staying ahead of these trends, you can make sure your business remains the leader of the pack.
Via Anita
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Anita's curator insight, August 2, 2:03 PM
I think these are already in place.
Walter Gassenferth's curator insight, August 3, 7:10 AM
Luicid post, presenting interesting tendencies. For those who speak Portuguese or Spanish and are interested in business management, please visit http://www.quanticaconsultoria.com
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How Facebook Keeps Employees Happy in the World's Largest Open Office

How Facebook Keeps Employees Happy in the World's Largest Open Office | The Perfect Storm Team | Scoop.it
Here's how the social networking service makes its massive, single-building office space work to bolster productivity, collaboration, and creativity.

Via Marylene Delbourg-Delphis
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Create Content That Generates Sales

Create Content That Generates Sales | The Perfect Storm Team | Scoop.it

What does it take to drive conversions and generate sales in the current business landscape? The answer is simple: in order to get, you have to give.


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janlgordon's comment, July 29, 10:41 AM
Thank you @Anna @Ricard Lloria @Micala Wilkins @Stan Smith @Alba Herreruela Hevia & @Marco Favero :-)
janlgordon's comment, August 1, 10:20 AM
Thank you Michael Esplana, & @Skylly_W :-)
janlgordon's comment, August 2, 10:42 AM
Thank you @dotConverse :-)
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 The Biggest Content Marketing Challenges of Today

 The Biggest Content Marketing Challenges of Today | The Perfect Storm Team | Scoop.it
In this article, Shelly breaks down the state of content marketing today and examine some of the biggest content challenges

Via janlgordon
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SageRave of Get Custom Content's curator insight, September 23, 1:44 PM

There are challenges but focus on those that impact your goals, and remember that you can't be everything to everybody.

janlgordon's comment, September 23, 7:32 PM
Thank you @massimo facchinetti @SageRave of Get Custom Content & @Sanjay Joshi :-)
janlgordon's comment, Today, 11:08 AM
Thank you @Marco Favero :-)
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Key Strategies To Wow Your Customers With A Winning Customer Experience

Key Strategies To Wow Your Customers With A Winning Customer Experience | The Perfect Storm Team | Scoop.it

Consumers are willing to pay more for highly personalized experiences, and for those companies who are delivering, research shows they typically grow at...


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Inbound Marketing and Outbound Marketing: Are You Doing Both?

Inbound Marketing and Outbound Marketing: Are You Doing Both? | The Perfect Storm Team | Scoop.it
Many companies focus on inbound marketing as a way to bring growth and success to their business. Inbound marketing involves doing a mix of writing content, emails, and solid landing pages to attract…

Via massimo facchinetti, Skylly_W
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How to Create Value in B2B Branding

How to Create Value in B2B Branding | The Perfect Storm Team | Scoop.it
Everyone knows that branding is important to B2C companies. It, and an accompanying value proposition, is also something that B2B companies must get right

Via janlgordon, John van den Brink
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janlgordon's comment, August 11, 9:38 PM
Thank you @Anna :-)
janlgordon's comment, August 12, 10:37 AM
Thank you @Stan Smith @Ricard Lloria & @Carlina1950 :-)
janlgordon's comment, August 22, 10:39 AM
Thank you @Pantelis Chiotellis @Atisy Joëlle @Thierry Evangelista @Skylly_W @Anna & @Azalead :-)
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Google remarketing lists for search ads make their way to Google search partners

Google remarketing lists for search ads make their way to Google search partners | The Perfect Storm Team | Scoop.it
RLSAs are headed outside of Google websites and into the wide world of Google search partners.
Via Boxer Sign, Skylly_W
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Social Selling is Back to Basics

Social Selling is Back to Basics | The Perfect Storm Team | Scoop.it
In early spring, U.S. Major League Baseball teams convene for six weeks of spring training before the season officially opens in April. One common trait among all the teams is a focus on the basics.…

Via massimo facchinetti, Os Ishmael, malek, Jan Vajda, Skylly_W
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Vogue Fitness's curator insight, August 11, 2:31 AM
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hans nilsson's curator insight, August 11, 5:19 AM
Nice collection of thoughts on social selling
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Top 10 Digital Marketing Trends

Top 10 Digital Marketing Trends | The Perfect Storm Team | Scoop.it
The marketing industry continues to thrive. Changing human trends and patterns in purchasing behavior are causing a shift in digital marketing trends

Via janlgordon
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janlgordon's comment, August 11, 2:27 PM
Thank you @Dean Mercado :-)
janlgordon's comment, August 11, 9:38 PM
Thank you @Dorel :-)
janlgordon's comment, August 22, 10:40 AM
Thank you @Michael Esplana :-)
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LinkedIn cautiously brings video to its feed

LinkedIn cautiously brings video to its feed | The Perfect Storm Team | Scoop.it
LinkedIn users will start seeing 30-second clips in their feed, but only from hand-selected LinkedIn Influencers.
Via Anna
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The Emotional Boundaries You Need at Work

The Emotional Boundaries You Need at Work | The Perfect Storm Team | Scoop.it

Via Maria Rachelle, Ricard Lloria, malek, Skylly_W
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Maria Rachelle's curator insight, March 13, 2015 7:20 PM

Protect yourself and/or protect the other person from you?  Read more now....

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Corporate Innovation: When to Build and When to Buy 

Corporate Innovation: When to Build and When to Buy  | The Perfect Storm Team | Scoop.it

Via Marylene Delbourg-Delphis
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What the New Facebook Algorithm Means For Publishers

What the New Facebook Algorithm Means For Publishers | The Perfect Storm Team | Scoop.it
Is Facebook addicted to tinkering with it's News Feed algorithm, or is there a method in its madness? See the trends indicated in the recent changes

Via janlgordon
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janlgordon's comment, August 2, 5:40 PM
Thank you Os Ishmael & @Marco Favero :-)
janlgordon's comment, August 3, 10:47 AM
Thank you @Anna @Stephen Dale & @Stan Smith :-)
janlgordon's comment, August 4, 10:45 AM
Thank you @Skylly_W & @Anna :-)
Rescooped by Stan Smith from What I Wish I Had Known
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The 8 Essential Skills a Marketer Needs to Be Successful Today

The 8 Essential Skills a Marketer Needs to Be Successful Today | The Perfect Storm Team | Scoop.it
Marketing has changed a lot. So has the skill set marketers need to perform the job well.
Via Anita
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Anita's curator insight, July 28, 2:58 PM
How many "hats" must a marketer wear today?
Alex's curator insight, July 28, 8:29 PM
Very true... 
Walter Gassenferth's curator insight, July 29, 6:42 AM
Useful post, presenting some good concepts. For those who speak Portuguese or Spanish and are interested in business management, please visit http://www.quanticaconsultoria.com