The Perfect Storm Team Mobile
822 views | +0 today
Follow
The Perfect Storm Team Mobile
Mobile Marketing Solutions, Trends & Strategy
Curated by Stan Smith
Your new post is loading...
Your new post is loading...
Rescooped by Stan Smith from AtDotCom Social media
Scoop.it!

Updated: Google penalizes mobile sites using sneaky redirects

Updated: Google penalizes mobile sites using sneaky redirects | The Perfect Storm Team Mobile | Scoop.it
“Google takes action on mobile sites that trick users into being redirected to an unwanted website from the mobile search results page. This Twitter post was just to remind webmasters not to use sneaky redirects.”
Via THE *OFFICIAL ANDREASCY*, malek, Jesús Hernández, John van den Brink
more...
THE *OFFICIAL ANDREASCY*'s curator insight, May 5, 3:17 PM

It looks as if Google has taken action on sneaky sites that redirect users from the mobile search results page.

Rescooped by Stan Smith from AtDotCom Social media
Scoop.it!

The Art of Emoji Marketing: 7 Clever Examples From Top Brands

The Art of Emoji Marketing: 7 Clever Examples From Top Brands | The Perfect Storm Team Mobile | Scoop.it
Check out these awesome examples of emoji marketing from brands like Bud Light and Dominio's.

Via Martin (Marty) Smith, John van den Brink
more...
Martin (Marty) Smith's curator insight, February 23, 10:03 AM

Good another marketing to master along with email marketing, conversion marketing, mobile marketing, cause marketing, video marketing and about 50 others.  Now Emoji Marketing. Crazy. 

Rescooped by Stan Smith from Public Relations & Social Media Insight
Scoop.it!

How to Edit Your Social Activity to Cater to a Mobile Audience

How to Edit Your Social Activity to Cater to a Mobile Audience | The Perfect Storm Team Mobile | Scoop.it

In 2013, 14% had no mobile presence and just 9% were responsive.

 

Google’s latest algorithm will penalize brands not effectively addressing their mobile consumers’ needs via a mobile-ready site. The easiest way to address this for online retailers is to implement a responsive design.

 

But let’s take a step back: why is it taking a Google algorithm change to light a fire under the ecommerce industry when it comes to putting mobile first? No, it isn’t that the ecommerce industry is slow to accept disruption or innovation, nor is it that the industry was unaware of the trend. Instead, for most ecommerce companies, the decision to deprioritize mobile-readiness came down to the numbers. Simply put, mobile visitors convert at drastically lower numbers than desktop visitors (0.8% compared to 2.78%, respectively). And, lower conversions means lower revenue...


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 21, 2015 3:25 AM

What you need to know beyond responsive design to prepare for a mobile-local ecommerce audience. Essential reading!  10/10

Rescooped by Stan Smith from Marketing Revolution
Scoop.it!

Why Smart Social Marketers Think Mobile First

Why Smart Social Marketers Think Mobile First | The Perfect Storm Team Mobile | Scoop.it

Via janlgordon, Neil Ferree, Martin (Marty) Smith
more...
Manú Iñaki's curator insight, February 11, 2014 2:33 PM

Los usuarios de smartphones son importantes para la mercadotecnia

 

willdonovan's curator insight, February 27, 2014 7:42 AM

INFOGRAPHIC ALERT: The Social Case for Mobile 1st

Brenton Millers's curator insight, March 28, 2014 12:48 AM

This info graphic created by Unified shows statistics of how social marketers target people on a mobile platform.

Scooped by Stan Smith
Scoop.it!

Kraft relies on mobile advertising to anchor social efforts

Kraft relies on mobile advertising to anchor social efforts | The Perfect Storm Team Mobile | Scoop.it
Kraft’s Macaroni & Cheese brand is running a mobile advertising campaign that aims to build the company’s relationship with consumers on Twitter.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Fundamental Mobile SEO Tips for an Optimal User Experience

Fundamental Mobile SEO Tips for an Optimal User Experience | The Perfect Storm Team Mobile | Scoop.it
Two of the hottest topics in the online marketing world are SEO and adapting to the ever increasing demand for mobile friendly websites
more...
No comment yet.
Rescooped by Stan Smith from Social Media Marketing Strategies
Scoop.it!

Does Google stand a chance against Facebook in mobile display?

Does Google stand a chance against Facebook in mobile display? | The Perfect Storm Team Mobile | Scoop.it
Several agency reports pointed to Google's display business strengthening in Q4. A look at what the company is up against and how Facebook came to dominate mobile display.
Via Level343
more...
No comment yet.
Rescooped by Stan Smith from Social Media Strategies
Scoop.it!

How to Get More Sales From Your Mobile Visitors

How to Get More Sales From Your Mobile Visitors | The Perfect Storm Team Mobile | Scoop.it

Over the next few years, most of your traffic growth will come from mobile devices. Mobile is becoming so important that Google is making algorithm changes based on mobile device usage.

But what you’ll notice as your traffic increases from mobile is that your conversions and sales won’t increase as fast. Why? Because your website isn’t set up for mobile conversions.

In order to help you grow, I’ve created an infographic that will teach you how to get more sales from your mobile visitors....


Via Jeff Domansky, Ivo Nový
more...
Jeff Domansky's curator insight, May 22, 2015 11:50 PM

Neil Patel offers an important look at mobile and its impact on marketing now and in the future.

Marco Favero's curator insight, May 23, 2015 4:12 AM

aggiungi la tua intuizione ...

Rescooped by Stan Smith from Design Revolution
Scoop.it!

Ready for Mobile? Comprehensive List of Testing Tools

Ready for Mobile? Comprehensive List of Testing Tools | The Perfect Storm Team Mobile | Scoop.it
Mobile responsive design tools for testing your website or apps before it goes live. You'll find both FREE and paid solutions.

Via Martin (Marty) Smith
more...
Martin (Marty) Smith's curator insight, December 28, 2014 9:11 AM

This post is important and valuable on two fronts. First we all need to start thinking MOBILE FIRST and that is a very different way to think. Second the great list of new to me tools is worth a scan and test.

Scooped by Stan Smith
Scoop.it!

Why Your Website Needs to Be Mobile

Why Your Website Needs to Be Mobile | The Perfect Storm Team Mobile | Scoop.it
M-Commerce mobile sales are predicted to represent 15 percent of total retail e-commerce in the U.S. by the end of 2013. Your website needs to be mobile.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Taco Bell taps mobile to drive in-store traffic for new Doritos Cool Ranch tacos

Taco Bell taps mobile to drive in-store traffic for new Doritos Cool Ranch tacos | The Perfect Storm Team Mobile | Scoop.it
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

10 Mobile Apps No Conference Attendee Should Be Without

10 Mobile Apps No Conference Attendee Should Be Without | The Perfect Storm Team Mobile | Scoop.it
Mobile Apps for Conferences: Discover mobile apps that can help you maximize your time and results when attending your next real-world conference.
more...
No comment yet.
Scooped by Stan Smith
Scoop.it!

Why Mobile Marketing Should Be Integrated In Every Campaign

Why Mobile Marketing Should Be Integrated In Every Campaign | The Perfect Storm Team Mobile | Scoop.it
This is the year of mobile. Is it an over-exaggerated statement? When you look at the facts, a campaign with a focus on mobile marketing in 2013 is a must.
more...
No comment yet.