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Facebook Gives New Mobile Page Ads More Color And Context To Make Every Pixel Count

Facebook Gives New Mobile Page Ads More Color And Context To Make Every Pixel Count | The Perfect Storm Team Mobile | Scoop.it
You scrolled right past the old design for Facebook's "Pages You Might Like" mobile ads. Too much gray, not enough description. But they just got updated to show colorful banners and explain what a business does.
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The Perfect Storm Team Mobile
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Rescooped by Stan Smith from Technology in Business Today
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All you need to know about Apple's Music

All you need to know about Apple's Music | The Perfect Storm Team Mobile | Scoop.it
All you need to know about Apple's new music streaming and digital radio service Apple Music, including pricing and release date

Via TechinBiz
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Russell R. Roberts, Jr.'s curator insight, July 1, 5:35 PM

This may be a case of too little, too late for Apple.  Apple will have to be competitive with Spotify, Pandora, LastFM, and a host of other music streaming platforms.  Nicely laid out format, though.  Aloha, Russ.

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Samsung's massive security flaw: What you need to know now

Samsung's massive security flaw: What you need to know now | The Perfect Storm Team Mobile | Scoop.it
Security researchers just revealed a huge vulnerability in Samsung smartphones that puts hundreds of millions of devices at risk of an attack that could compromise personal data — including phone calls — stored on the device Though the flaw stems...
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Twitter wants you to 'favorite' tweets with hearts instead of stars

Twitter wants you to 'favorite' tweets with hearts instead of stars | The Perfect Storm Team Mobile | Scoop.it
If Twitter has its way, you could be seeing less stars and more hearts
Twitter's latest feature experiment sees the social network swapping out stars in its Android app for hearts to "favorite," or save, tweets.
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Why Sweden's sway on pop music is rocking the charts around the world

Why Sweden's sway on pop music is rocking the charts around the world | The Perfect Storm Team Mobile | Scoop.it
STOCKHOLM, Sweden — While the majority of the biggest musical stars known and loved around the world may be from the United States, there is a much smaller nation that is responsible for more than its fair share of global pop hits: Sweden This year...
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7 Steps to Get More Links That Count

7 Steps to Get More Links That Count | The Perfect Storm Team Mobile | Scoop.it
Link builders have a tough job. They have to find a way to build links for their websites and their clients without putting them at risk of a Google penalty.

 

While Google stresses the importance of natural links earned by producing great content, anyone who does a little competitive research knows that competitors who rank on the first page of search does a little more than just that.


Via Ivo Nový
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Google: More Searches on Mobile than on Desktop

Google: More Searches on Mobile than on Desktop | The Perfect Storm Team Mobile | Scoop.it

According to Google executive Jerry Dischler, searches via mobile devices now outnumber those on desktops and laptops in 10 countries. Those 10 countries include the US and Japan, though Dischler declined to name the other eight. There is nothing surprising about this as the demise of desktop search has been predicted for years.

 

Google’s Response to the Rise of Mobile Search

 

Mobile devices have smaller screens, which provide advertisers with less room for keyword-based ads. People who are searching on mobile devices are also usually on the go, which means that they often do not have a lot of time to spend searching for the things that they need. The result is that many of Google’s latest innovations have to do with speeding up the search experience.

 

In addition to this, users are spending more time in apps than they are in search engines; this is another reason why Google wants to provide them with faster answers to their mobile searches. According to Google’s Blog, consumers have higher expectations than ever and they want everything right and “right away.” The result is that marketers have to answer their needs immediately no matter where they are....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 3, 12:52 AM

Google’s latest changes to its AdWords system offers users information on items they are considering rather than links.

Jim Thomas's curator insight, June 4, 11:14 AM

More evidence that shopping on mobile devices is the trend and the big players are helping it along. Mobile devices have smaller screens, which provide advertisers with less room for keyword-based ads. People who are searching on mobile devices are also usually on the go, which means that they often do not have a lot of time to spend searching for the things that they need. The result is that many of Google’s latest innovations have to do with speeding up the search experience. In addition to this, users are spending more time in apps than they are in search engines; this is another reason why Google wants to provide them with faster answers to their mobile searches. According to Google’s Blog, consumers have higher expectations than ever and they want everything right and “right away.” The result is that marketers have to answer their needs immediately no matter where they are.


Mobile Device Entrepreneur, web site just updated: http://bit.ly/1pcQW87

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Stunning Mobile Apps for Creating Video Content

Stunning Mobile Apps for Creating Video Content | The Perfect Storm Team Mobile | Scoop.it

We live a video revolution, and as yet it shows no signs of slowing. Find out what video apps are most effective for creating your own content.


Via malek
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malek's curator insight, May 30, 10:26 AM

Vine  reached an impressive 1.5 billion (yes, billion) ‘loops’ or plays every day – when multiplying this across a year that’s over half a trillion loops per annum.



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Periscope and other new apps threaten TV's golden egg: Live sports

Periscope and other new apps threaten TV's golden egg: Live sports | The Perfect Storm Team Mobile | Scoop.it
New spate of web firms allow users to easily set up illegal live streams to reach a mass audience.
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5 tips to make Facebook Messenger work better for you

5 tips to make Facebook Messenger work better for you | The Perfect Storm Team Mobile | Scoop.it

Facebook Messenger isn't the most popular app, but these handy hints could help.


Via Kamal Bennani, Ivo Nový
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Sharyn Yuloff's curator insight, April 27, 12:59 AM

Although I know most of these, some of you might not....but now you will!

Sonia Santoveña's curator insight, April 27, 5:31 AM

añada su visión ...

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Periscope, Meerkat and the Journalism of Now

Periscope, Meerkat and the Journalism of Now | The Perfect Storm Team Mobile | Scoop.it
Every semester I like to watch trends in digital media for an assignment I construct for the last month of class. I call it my Future of Journalism assignment, and it's intended to introduce some new tool, trend or idea to the regular curriculum.

Via Sergio Prior
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Rescooped by Stan Smith from Social Media, SEO, Mobile, Digital Marketing
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13 Instagram Tools for Businesses

13 Instagram Tools for Businesses | The Perfect Storm Team Mobile | Scoop.it
Instagram is a platform to share quirky moments and inspirational experiences. With 300 million monthly users, it’s also a place for businesses to develop and ...

Via Kamal Bennani
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John Norman's curator insight, April 6, 9:52 PM

Being an Instagram user myself I was very interested to learn something new , which I did. There are some I'm already using and some I had not heard of and will try. Primo article. Are there anymore you know of that we should investigate?

Tangram Media's curator insight, April 7, 9:49 AM

Using Instagram for your business can be complicated - these tools make it easy

Populo Marketing's curator insight, April 11, 11:20 AM

Instagram is becoming bigger and better for businesses. If you have any kind of product or service, used in the right way, instagram can help promote your business

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Apple working on avoiding Apple Watch launch lines

Apple working on avoiding Apple Watch launch lines | The Perfect Storm Team Mobile | Scoop.it
Learn more about the different strategies that Apple is preparing in order to avoid pandemonium at the launch of the Apple Watch on April 24th
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15 Examples of Great Mobile Website Design

15 Examples of Great Mobile Website Design | The Perfect Storm Team Mobile | Scoop.it
Learn about what different companies are doing to show value on their mobile websites.
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Moments: Facebook’s Beautiful New Way To Share Photos With Friends

Moments: Facebook’s Beautiful New Way To Share Photos With Friends | The Perfect Storm Team Mobile | Scoop.it
Give, get and collect photos with Facebook's new app — Moments. Facebook's new separate app "is a private way to give photos to friends and get the photos you didn’t take," which makes it easier to view those captured moments among friends and family.  How many times does the same group shot get taken with many…

Via Tom D'Amico (@TDOttawa)
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BitTorrent releases cross platform photosharing app

BitTorrent releases cross platform photosharing app | The Perfect Storm Team Mobile | Scoop.it
So you have an iPhone, but your buddy uses an Android phone. You've just taken a pile of photos together, and your Android-toting friend wants them too. What do you do?
It's 2015 and there's still no easy answer to that question.
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Complete Guide to Marketing Your Content on Twitter

Complete Guide to Marketing Your Content on Twitter | The Perfect Storm Team Mobile | Scoop.it

Compelling and relevant content will help you attract more customers to your website and keep them engaged with your brand. Your followers are more likely to respond to the tweets that are relevant to them.

 

This brings us to the need for Twitter marketing, and how from generating ideas to promoting on Twitter for free or paid, there are numerous things that you could do on Twitter alone to ensure that it fits well into your content strategy.

 

This guide will highlight Twitter as one of your vital tools in your content marketing strategy and how to ensure that more people engage with your content to help you achieve your content marketing goals....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 17, 3:04 AM

Twitter marketing can be a powerhouse for your content strategy, helping with everything from idea creation to promotion. And this guide covers it all. Good reading. 9/10

Marco Favero's curator insight, June 17, 4:46 AM

aggiungi la tua intuizione ...

George Schildge's curator insight, June 17, 11:55 AM

Compelling and relevant content will help you attract more customers

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From zombies to the Somme: 5 VR apps to try on Google Cardboard

From zombies to the Somme: 5 VR apps to try on Google Cardboard | The Perfect Storm Team Mobile | Scoop.it
So, you've put together your Google Cardboard headset. What's next?
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Everything You Need to Know About Pinterest’s New Buyable Pins

Everything You Need to Know About Pinterest’s New Buyable Pins | The Perfect Storm Team Mobile | Scoop.it
A blog about ecommerce marketing, running an online business and updates to Shopify's ecommerce community.

Via Kelly Lieberman
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5 Ways to Maximize Your Mobile Marketing Strategy

5 Ways to Maximize Your Mobile Marketing Strategy | The Perfect Storm Team Mobile | Scoop.it
Consumers rely on tablets and mobile phones for shopping, creating opportunities to engage them when they are likeliest to buy.

Via malek
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malek's curator insight, May 27, 5:43 PM

The mobile marketing landscape is complex, but by using a solid strategy and ensuring that your brand’s materials are compatible with the latest technologies, you can make certain that you maintain a competitive advantage.

Rescooped by Stan Smith from Social Media Strategies
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How to Get More Sales From Your Mobile Visitors

How to Get More Sales From Your Mobile Visitors | The Perfect Storm Team Mobile | Scoop.it

Over the next few years, most of your traffic growth will come from mobile devices. Mobile is becoming so important that Google is making algorithm changes based on mobile device usage.

But what you’ll notice as your traffic increases from mobile is that your conversions and sales won’t increase as fast. Why? Because your website isn’t set up for mobile conversions.

In order to help you grow, I’ve created an infographic that will teach you how to get more sales from your mobile visitors....


Via Jeff Domansky, Ivo Nový
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Jeff Domansky's curator insight, May 22, 11:50 PM

Neil Patel offers an important look at mobile and its impact on marketing now and in the future.

Marco Favero's curator insight, May 23, 4:12 AM

aggiungi la tua intuizione ...

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15 Examples of Great Mobile Website Design

15 Examples of Great Mobile Website Design | The Perfect Storm Team Mobile | Scoop.it
Learn about what different companies are doing to show value on their mobile websites.
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Rescooped by Stan Smith from Public Relations & Social Media Insight
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How to Edit Your Social Activity to Cater to a Mobile Audience

How to Edit Your Social Activity to Cater to a Mobile Audience | The Perfect Storm Team Mobile | Scoop.it

In 2013, 14% had no mobile presence and just 9% were responsive.

 

Google’s latest algorithm will penalize brands not effectively addressing their mobile consumers’ needs via a mobile-ready site. The easiest way to address this for online retailers is to implement a responsive design.

 

But let’s take a step back: why is it taking a Google algorithm change to light a fire under the ecommerce industry when it comes to putting mobile first? No, it isn’t that the ecommerce industry is slow to accept disruption or innovation, nor is it that the industry was unaware of the trend. Instead, for most ecommerce companies, the decision to deprioritize mobile-readiness came down to the numbers. Simply put, mobile visitors convert at drastically lower numbers than desktop visitors (0.8% compared to 2.78%, respectively). And, lower conversions means lower revenue...


Via Jeff Domansky
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Jeff Domansky's curator insight, April 21, 3:25 AM

What you need to know beyond responsive design to prepare for a mobile-local ecommerce audience. Essential reading!  10/10

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Meerkat or Periscope? How to Broadcast Video Via Mobile

Meerkat or Periscope? How to Broadcast Video Via Mobile | The Perfect Storm Team Mobile | Scoop.it
Do you want to live stream video to Twitter with Meerkat or Periscope? This article shares the differences between them so you can make the best choice.

Via Sergio Prior
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Rescooped by Stan Smith from Social Media, SEO, Mobile, Digital Marketing
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9 Things You Need to Know About Google's Mobile-Friendly Update

9 Things You Need to Know About Google's Mobile-Friendly Update | The Perfect Storm Team Mobile | Scoop.it
My colleague Emily Grossman and I wanted to cut through the noise and bring online marketers a clearer picture of what's in store later this month. In this post, you'll find our answers to nine key questions about the update.

Via Kamal Bennani
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seowebblog's comment, April 8, 2:12 PM
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seowebblog's comment, April 8, 2:12 PM
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seowebblog's comment, April 8, 2:12 PM
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The Investments for Mobile App Development and Testing

The Investments for Mobile App Development and Testing | The Perfect Storm Team Mobile | Scoop.it
Blog Series to Focus on Investments in Mobile App Development and Testing
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