Ideas, information, trust, influence, opportunity and other resources move through networks of relationships without necessarily adhering to what the org chart says. Social network analysis tools now allow us to make the invisible visible so that we can be more deliberate in our approach to networks. There are a couple of big opportunities here:
Good ideas often have social origins. Innovation is fueled by the exchange of ideas and perspectives and identities, and the accompanying creative tension. It is in this exchange that we have the opportunity to recombine and synthesize, generating brand new opportunities. By deliberately and proactively building networks we can create more of those valuable intersections.
Via Maddie Grant, David Hodgson