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Incorporate social media into your business marketing strategy

Incorporate social media into your business marketing strategy | #KESocial | Scoop.it
In fact, in many cases, social media content makes no mention of the brand. Social media users are not amenable to businesses using the social networks for blatant promotion. Instead, humorous videos, interesting content ...
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#KESocial
A Unique, Cooperative Social Content Distribution Network by Kovitz Enterprises, LLC
Curated by Adam J. Kovitz
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LinkedIn Content Marketing – Insights From BuzzSumo Data - Business 2 Community

LinkedIn Content Marketing – Insights From BuzzSumo Data - Business 2 Community | #KESocial | Scoop.it
LinkedIn is an increasingly important platform for B2B content marketers.
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6 Amazing Social Media Productivity Tools - Jeffbullas's Blog

6 Amazing Social Media Productivity Tools - Jeffbullas's Blog | #KESocial | Scoop.it
Social media is a great place to waste time. Here are 6 social media productivity tools to help you save time, be more productive, successful and efficient
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How to Calculate Social Media ROI: A Delightfully Short Guide

How to Calculate Social Media ROI: A Delightfully Short Guide | #KESocial | Scoop.it
Step-by-step instructions on how to calculate social media ROI for your marketing.
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The Hierarchy of Needs for an Engaged Social Media Audience

The Hierarchy of Needs for an Engaged Social Media Audience | #KESocial | Scoop.it
Maslow's hierarchy of needs has been adapted many times—from starting a business to managing human resources. What would social media hierarchy of needs look like?
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Facebook Organic Reach Is Changing: Should Brands Share More Links? | Jon Loomer

Facebook Organic Reach Is Changing: Should Brands Share More Links? | Jon Loomer | #KESocial | Scoop.it
Reports are that Facebook links now get the most reach. Before you change your entire posting strategy, read this...

Via Jessica Kelly
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Jessica Kelly's curator insight, March 25, 6:52 PM

You want good advice on the FB? Go to Jon Loomer, whose common-sense approach always makes me smile. To paraphrase...

* Should you adjust your strategy every time someone at Facebook hiccups? Nope. 

* Should you share things you don't want to share because of reports on the algorithm change du jour? Nope.

* Should you figure out what you want to share, why you want to share it, and then share it appropriately? Yep, that's pretty much it.

 

To quote...

* PLEASE, stop chasing the algorithm. 


Well said. Thank you, Jon Loomer.

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With the launch of Cortex, artificial intelligence comes to social media ... - BetaBoston

With the launch of Cortex, artificial intelligence comes to social media ... - BetaBoston | #KESocial | Scoop.it
Brands and marketers today know they’re not worth much to their clients if they don’t understand social media. But what if your social media tool had a brain of its own?
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The 10 New Rules Of Visual Content Marketing | ...

The 10 New Rules Of Visual Content Marketing | ... | #KESocial | Scoop.it
Consumers online behaviour has changed. They make split-second decisions based on visual content. Here are the 10 new rules of visual content marketing
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9 Awesome Tools for Content Authors and Bloggers

9 Awesome Tools for Content Authors and Bloggers | #KESocial | Scoop.it
Need help with content marketing ideas? These 9 tools will help you up your game and engage your audience.
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New Data: What Types of Content Perform Best on Social Media?

New Data: What Types of Content Perform Best on Social Media? | #KESocial | Scoop.it
Check out this original research from BuzzStream and Fractl on what content performs best on social media throughout the year.
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How to Get Big-Budget Results with Budget-Savvy Content Marketing

How to Get Big-Budget Results with Budget-Savvy Content Marketing | #KESocial | Scoop.it
It’s often small businesses that experience the biggest impact and quickest return from content marketing - and it's possible on a budget!
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Copywriting is dead? Don’t tell the journalists

Copywriting is dead? Don’t tell the journalists | #KESocial | Scoop.it
Content marketing has brought new talent into the advertising industry, but these are different beasts to the traditional copywriter
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10 More Charts That Are Changing Content Marketing — The Content Strategist

10 More Charts That Are Changing Content Marketing — The Content Strategist | #KESocial | Scoop.it
In just a few months, the content marketing scene has changed dramatically. More studies have been done, more charts have been made, and content marketers needs this information more than ever to stay on top of this rapidly changing industry.
Adam J. Kovitz's insight:

Great info.

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Keyword Research Tools for Content Marketing

Keyword Research Tools for Content Marketing | #KESocial | Scoop.it
Keyword research tools go well beyond finding the best keyword phrases and can be applied to help create better content topics.
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9 Free Analytic Tools to Measure Your Content Effectiveness

9 Free Analytic Tools to Measure Your Content Effectiveness | #KESocial | Scoop.it
These nine free analytic tools allow you to evaluate how well your content contributes to your content marketing goals – from Content Marketing Institute.
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Why Content for SEO? | SEO and Social Media Mar...

Why Content for SEO? | SEO and Social Media Mar... | #KESocial | Scoop.it
If you want SEO results now, you can’t just create content and sit back. You have to build a range of resources that are all designed to answer users’ questions and give them valuable answers.
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37+ Tips on How to Build a Content Marketing Machine

37+ Tips on How to Build a Content Marketing Machine | #KESocial | Scoop.it
A tried-and-tested list of articles, tools, resources, and strategies for building a content marketing plan from scratch.
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10 Social Media Strategy Ideas that Generate Real Results

10 Social Media Strategy Ideas that Generate Real Results | #KESocial | Scoop.it
97% of consumers say they now turn to the Internet before making contact with a business? That makes differentiation more important than ever before.

As a small business owner or entrepreneur, you know you need to maintain an established social media presence.

It’s how and where you’re going to connect with potential customers, sell your product or a service.

But, showing up on social media isn’t enough.

You have to engage and entertain an already over stimulated society. And not just entertain but provide fresh, relevant and timely content.

Via Jeff Domansky, SocialEvolutionism
Adam J. Kovitz's insight:

Great post!

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Jeff Domansky's curator insight, March 26, 2:57 PM

Rebekah Radce has10 practical tips small business can take to establish a social media presence.

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One Image to Rule Them All: Size Specs to Work Across Social Media | Digital Destinations

One Image to Rule Them All: Size Specs to Work Across Social Media | Digital Destinations | #KESocial | Scoop.it
Every social network has it's own image sizes. But it's possible to create one image size that works across Twitter, Facebook, Google+ and LinkedIn. Here's how.
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13 Easy-to-Use Tools for Creating Killer Visual...

13 Easy-to-Use Tools for Creating Killer Visual... | #KESocial | Scoop.it
Creating your own images is also an excellent tactic for re-purposing text-only content into enticing images.
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How to Nurture Your Leads With Narrative [Infographic]

How to Nurture Your Leads With Narrative [Infographic] | #KESocial | Scoop.it
Content - Want to accelerate the process of turning leads into customers? Consider using a strategically timed story.
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Evergreen Content, Timely Distribution: Harnessing the Power of Social Media Trends

Evergreen Content, Timely Distribution: Harnessing the Power of Social Media Trends | #KESocial | Scoop.it
Content marketing is one of the most successful marketing techniques used by businesses today. The key goal of content marketing is creating content that is valuable, relevant, and consistent.

Cont
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Wisemetrics: Optimize your social media accounts like a pro - AGBeat

Wisemetrics: Optimize your social media accounts like a pro - AGBeat | #KESocial | Scoop.it
A new app aims to reduce the hassle of social media marketing; from tracking spending to interpreting analytics, Wisemetrics has you covered.
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Content Marketing - Don't Buy Into The Hype

Content Marketing - Don't Buy Into The Hype | #KESocial | Scoop.it
Content Marketing is a marathon, not a sprint. Don't judge your content marketing strategy based on how well each piece of content does immediately
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#MarketingNerds: Productivity & Content Marketing Hacks With Jerod Morris ... - Search Engine Journal (blog)

#MarketingNerds: Productivity & Content Marketing Hacks With Jerod Morris ... - Search Engine Journal (blog) | #KESocial | Scoop.it
For this episode of Marketing Nerds, I was elated to be joined by Jerod Morris, VP of Marketing at CopyBlogger, who will be speaking about content marketin
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What Has Social Media Done To Journalism? 'The Thread' Explores..

What Has Social Media Done To Journalism? 'The Thread' Explores.. | #KESocial | Scoop.it
'The Thread' documentary explores the undeniable impact that amateur Internet writers are having on journalism today.
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