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7 Steps to Measure Content Marketing Success | Patricia Redsicker

7 Steps to Measure Content Marketing Success | Patricia Redsicker | #KESocial | Scoop.it
Content marketing can produce results but it's not always easy to connect the dots. In this post Roger Parker explains how to measure content marketing success.
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#KESocial
A Unique, Cooperative Social Content Distribution Network by Kovitz Enterprises, LLC
Curated by Adam J. Kovitz
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Reverse Mentoring - Investing in Tomorrow's Business Strategy - Forbes

Reverse Mentoring - Investing in Tomorrow's Business Strategy - Forbes | #KESocial | Scoop.it
For over a decade, reverse mentoring has been used to help C-level executives get up to speed on evolving technology.
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Free Download: The Ultimate Kit of Content Marketing Templates

Download this content marketing kit, including 6 free templates to easily create ebooks, blog posts, infographics, social media content, SlideShare presentations, and press releases.
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How to Avoid a Google Penalty | Neil Patel

How to Avoid a Google Penalty | Neil Patel | #KESocial | Scoop.it

Are you worried about getting an algorithmic or manual penalty? In most cases, you shouldn’t, but if you are dabbling in SEO, you need to make sure you aren’t breaking any rules.

To help you avoid any current or future Google penalties, I’ve created an infographic that shows you what you should and shouldn’t do....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 4, 3:58 PM

Neil Patel's tips for avoiding Google SEO penalties are definitely worth studying.

Jack Later's curator insight, May 4, 5:40 PM

I read this,  It is perfect stuff!

Zahid Haroon Javali's curator insight, May 4, 10:43 PM

SEO content is easy if you follow the rules and avoid being penalised by Google. To begin with, go for quality and don't stuff your posts with keywords. Just two will do.

Rescooped by Adam J. Kovitz from Learn for Yourself
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GUEST POST by Jay Cross: Why Content Curation Should be in Your Training Skillset

GUEST POST by Jay Cross: Why Content Curation Should be in Your Training Skillset | #KESocial | Scoop.it
Curation can boost your profit and help your people grow. It can save millions, reduce frustration, and boost the velocity of information in your organization. It starts in a gallery. You expect the curator of an art gallery to know the collection and to: search out the best items select for the collection authenticate and …

Via Jay Cross
Adam J. Kovitz's insight:

Excellent post on the many benefits of adopting content curation for your organization.

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80 Twitter Tools for Almost Everything

80 Twitter Tools for Almost Everything | #KESocial | Scoop.it

Twitter is chaos, but in the midst of this beautiful mess is a ton of data that if you can understand it. If you ever wanted the complete Twitter toolbox this is the post for you. It's got 80 Twitter tools that can help you do everything you need in this busy social media channel.


Via Jeff Domansky
Adam J. Kovitz's insight:

Great Post!

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Thorsten Strauss's curator insight, April 19, 12:19 PM

best practice: twitter tools

Willem Kuypers's curator insight, April 20, 1:50 AM

Twitter est un outil qui a changé pas mal de choses pour la diffusion de l'information. La preuve est l'ensemble des logiciels et sites qui se sont greffés dessus.

Jean McKinney's curator insight, May 2, 1:59 PM

"Twitter is chaos" -- a very good point.  And that's why tools to cut through the clutter are so essential.  this is really useful for writers and publishers who consider Twitter a key to their publishing and marketing efforts.

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Real Talk About Content Marketing (And The 4 Mistakes You'll Make)

Real Talk About Content Marketing (And The 4 Mistakes You'll Make) | #KESocial | Scoop.it
Doing content marketing with limited resources means having to prioritize and make tradeoffs. Here's some lessons we've learnt, to save you some trouble.
Adam J. Kovitz's insight:
Great approach for debunking the “everything’s already been written” myth!
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How Social Media has Impacted the Healthcare Industry: Statistics and Figures

How Social Media has Impacted the Healthcare Industry: Statistics and Figures | #KESocial | Scoop.it
Use of social media is rising in the US healthcare industry. Facebook, LinkedIn and Twitter are playing an important role in enhancing patient and community
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30 Action Items to Get Serious About Influencer Marketing

30 Action Items to Get Serious About Influencer Marketing | #KESocial | Scoop.it
Want sway? Who doesn’t?We all want to be influential.So our conversations often become about influencer marketing—you know, the fine art of getting big kahunas in your camp.
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Your social media cheat sheet for perfectly sized images - Mashable

Your social media cheat sheet for perfectly sized images - Mashable | #KESocial | Scoop.it
If you set a photo with screwy dimensions as your profile pic or cover photo, you've immediately set the tone all wrong.
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Creating Content That Sells: 9 Top Lessons From a Conversion Copywriter

Creating Content That Sells: 9 Top Lessons From a Conversion Copywriter | #KESocial | Scoop.it
Want to improve your copywriting skills? Check out this awesome advice from Joanna Wiebe's Inbound.org AMA.
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Content Marketing: A Creative Case Study, Part 1

Content Marketing: A Creative Case Study, Part 1 | #KESocial | Scoop.it
Marketing articles on this subject tend to offer platitudes, generalities and a flow chart to nowhere. Here, we will offer an actual idea-filled Case Study that will better illuminate new marketing systems....
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How to Turn Data Into Content Ideas (and Avoid Content Marketing Flops)

How to Turn Data Into Content Ideas (and Avoid Content Marketing Flops) | #KESocial | Scoop.it
Want to generate content ideas that work, every time? Learn how to turn your data into ideas.
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The Definitive List of Social Media Marketing Tools

The Definitive List of Social Media Marketing Tools | #KESocial | Scoop.it
This article gives you a breakdown of the type of social media marketing tools available to help with social media and it's all broken down by categories.
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Is Google+ trying to beat irrelevancy by merging all social media into one? - Quartz

Is Google+ trying to beat irrelevancy by merging all social media into one? - Quartz | #KESocial | Scoop.it
Would you switch from Pinterest to Google+?
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Improve Your Communication Skills with These 7 Websites

Improve Your Communication Skills with These 7 Websites | #KESocial | Scoop.it
It's true that the pen is mightier than the sword, and the same could be said of communication skills. Listening well is more powerful than speaking loudly. Known as a "soft skill," good communication is a subtle force that will open doors professionally, improve your relationships and increase your personal happiness. These 7 online resources will…

Via Tom D'Amico (@TDOttawa)
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Daniel Watson's curator insight, May 4, 7:20 PM


Are your communication skills as well developed as they need to be to succeed in today's competitive business environment?


Do you know what specific aspects of communication you need to personally devote attention to improving?


Would your employees benefit from improving their understanding of all of the nuances involved in communicating successfully?


Would a list of 7 great websites that focus on communication, as provided in this good article, be useful to you and your business?

Scrap Vendor's curator insight, May 5, 2:46 AM

Scrap Vendor in Mumbai http://scrapvendor.com

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8 Ways to Increase Your Exposure on Pinterest

8 Ways to Increase Your Exposure on Pinterest | #KESocial | Scoop.it

As Pinterest expands its promoted pins program and partners more strongly with brands, it’s imperative that you, the social marketer, understand how to optimize your content on the network. Here are some tips and tricks that I hope help.

 


Via Kamal Bennani
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Marco Favero's curator insight, May 5, 1:51 AM

aggiungi la tua intuizione ...

Gabriel Rodriguez's curator insight, Today, 12:31 PM

I would like to add that Pinterest audience is composed mostly of women.  Pinterest is the biggest site for fashion and wedding ideas.

Rescooped by Adam J. Kovitz from Social Media, SEO, Mobile, Digital Marketing
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Why Do Sites Rank High on Google When They Aren’t Optimized?

Why Do Sites Rank High on Google When They Aren’t Optimized? | #KESocial | Scoop.it

Have you ever wondered why some sites rank high on Google when they aren’t optimized for search engines? Or even worse, when they barely have any backlinks?


Via Kamal Bennani
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Rosemary Burnett's curator insight, April 29, 11:43 PM

Great post here by Neil Patel, some awesome hints and tips on how to better optimise your pages and content for Google to get ranked better. RB


Get the latest technology news at Sitecontent4u.com 

DrAlfonso Orozco C.'s curator insight, April 30, 12:02 PM

Lo optimo se necesita para la investigaciòn....

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The top 14 skills in the red hot market for marketing jobs - VentureBeat

The top 14 skills in the red hot market for marketing jobs - VentureBeat | #KESocial | Scoop.it
Guest Has the market for marketers heated up? Short answer: Yes. Slightly longer answer: Yes, absolutely! For a more complete answer, read on …
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ROI, Chunking, and Other Content Marketing Affairs: Interview | content26

ROI, Chunking, and Other Content Marketing Affairs: Interview | content26 | #KESocial | Scoop.it
Part 3 of our interview about IA and content strategy gets into ROI of content marketing, chunking content for use everywhere, and how web design affects content.
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How to Write Content That Engages Mobile Readers

How to Write Content That Engages Mobile Readers | #KESocial | Scoop.it
Google’s new emphasis on mobile-friendly search results doesn’t require just good mobile design, it requires great mobile copywriting–Content Marketing Institute.

Via malek
Adam J. Kovitz's insight:

#conciseisking

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malek's curator insight, April 25, 7:11 PM

Don’t write less. Write better

Thanks @Os Ishmael.

Marco Favero's curator insight, April 27, 8:01 AM

aggiungi la tua intuizione ...

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Promote Your Content Marketing

Promote Your Content Marketing | #KESocial | Scoop.it
Promote your content marketing by dividing your audience up into segments. You must understand the difference between PR and promotion to make it work.
Adam J. Kovitz's insight:

Great Insight! 

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#NotSilent: join the social media campaign to remember Anne Frank

#NotSilent: join the social media campaign to remember Anne Frank | #KESocial | Scoop.it
Rather than a minute’s silence, to commemorate the 70th anniversary of the young writer’s death and her powerful words against prejudice, children and adults are recording themselves reading her words...
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Top 60+ Content Marketing Education Resources

Top 60+ Content Marketing Education Resources | #KESocial | Scoop.it
The top 60+ content marketing education resources available including: blogs, whitepapers, training, infographics, videos, podcasts and events.
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7 tips from HIMSS15 Social Media Ambassadors

7 tips from HIMSS15 Social Media Ambassadors | #KESocial | Scoop.it
Participants in the influential group of health IT socializers share their best advice and insights about harnessing the power of social networks.
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