A column by HootSuite CEO Ryan Holmes was featured on the Fortune Magazine website yesterday. Holmes weighs in on the new Timeline rolled out on Facebook Pages, which drastically affects tabs and the social marketing companies that customize them.
New research about Facebook addictionMedical XpressDr. Cecilie Schou Andreassen heads the research project 'Facebook Addiction' at the University of Bergen. Credit: Ole Kristian Olsen Are you a social media enthusiast or simply a Facebook addict?
"And what we've been noticing recently is that after integration with Facebook Timeline and Open Graph, companies are seeing just monstrous growth. We tell all our portfolio companies to look into this.
Angry Birds can now take flight directly from Facebook users’ timelines following developer Rovio’s introduction of its new “Share & Play” feature. continued… New Career Opportunities Daily: The best jobs in media.
The Open Graph protocol (OGP) enables any Web page to become equivalent to a FB page, by turning to an object in FB's social graph. It is done quite simply, by placing RDFa -formatted HTML meta tags. An OG tag has the ...
While the importance of likes for brands on Facebook has diminished in favor of engagement, Facebook users are people, and people like to be liked, don’t they? continued… New Career Opportunities Daily: The best jobs in media.
Definitely not the kind of graph you see in math class. It's actually a data structure. Here's what it looks like: Facebook open graph. Photos, events, and pages are connected with other information such as your relationships to ...
Facebook has announced that it will roll out a new tool for thumbing through galleries across the site, presenting photos in a new square format with the option to "highlight" certain shots to increase their footprint on the page. Google+ users may recognize the format, which bears some resemblance to the tool on that site.
Video sharing apps Socialcam and Viddy remained popular on our list of growing Facebook applications by monthly active users this month. Interestingly, Instagram continues to slide down the list after being acquired by Facebook.
"Open Graph Actions are the high-level "interactions" users can perform in your app," Facebook added. "When these actions are published, the activities may appear in a users' Timeline or their friends' News Feeds and Ticker ...
Electronic reading and mobile application Kobo has attracted more eyeballs following its upgrade for timeline in January, seeing its traffic from Facebook rise by more than 50 percent and its daily registrations leap by over 90 percent.
Static HTML: iFrame Tabs — a utility for page owners to customize their pages with landing tabs and applications — has fallen to No. 2 on the AppData chart for top applications by monthly active users after more than 6 months at No.
The marketing changes announced this week lend themselves to Facebook merging the rules for pages and advertising into one set of terms. The updated terms really reflect the move to timeline, which will impel brands to purchase more ads.
Facebook Marketing Conference included presentations of timeline for pages, the Reach Generator, ads on mobile devices, real-time page insights, logoff page ads. Here’s what people in the industry are saying about these topics. Keep checking back, as we keep updating this post with reactions from top executives in the industry.
It was a busy week for anyone following Facebook. The company overhauled pages and introduced a number of changes to its advertising platform. All the new terminology and features are easy to mix up so we wanted to clarify a few points.
Facebook wants marketers on the social network to make offers it can’t refuse, so it published a list of guidelines. Offers debuted this week as a replacement for check-in deals, which are being phased out.