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The Music Industry and Social Media
A topic focussing on the presence of music in social media, and how people profit from music using social media.
Curated by John Temming
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Twitter power: how social networking is revolutionising the music business

Twitter power: how social networking is revolutionising the music business | The Music Industry and Social Media | Scoop.it
A&R men and other traditional insiders bypassed as new sites connect artists directly to fans
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Explains Twitter's powerful new role in music marketing.

 

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Sarah Strauss's curator insight, October 6, 2014 11:04 AM

Twitter, along with other types of social media, has revolutionized how music is discovered and listened to. People in America can listen to and share music that they like and someone in China can see their posts and start listening to that artist, too. Even artists are using social media to promote themselves, rather than traditional advertising techniques. Writing a tweet that has the concert details is sure to be seen and shared by more people than a poster in a coffee shop. Twitter and social media make communication to a mass  audience possible. It also provides some sort of control for the artist. If a negative article is put out about them, they can disprove or reply via social media and their side of the story will be known. 

Alexis Sacco's curator insight, January 17, 10:21 PM

Social media has had en enormous impact on the music industry in recent years. It allows for easier sharing, faster access, and input from consumers. I think this has both positive and negative influences on the industry. It gives artists a chance to put their work out in to the world, but also gives room to those who wish to start drama amongst industry professionals.

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GregoryMead.pdf

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A very interesting .pdf article that explains that social media has not done as much harm to the music industry as many believe.

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HypedSound Blogs - There’s More to the Music Industry than Social Media

HypedSound Blogs - There’s More to the Music Industry than Social Media | The Music Industry and Social Media | Scoop.it
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Music Industry Dances to a New Tune | Social Media Today

Music Industry Dances to a New Tune | Social Media Today | The Music Industry and Social Media | Scoop.it
Representing a new generation of YouTube pop artists who bypass the stifling corporate music industry with their own do-it-yourself YouTube success, K-pop recording artist Psy has become yet another driving force that is forcing the industry to...
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Revelations about how musicians achieve and exploit internet popularity.

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Sarah Strauss's curator insight, October 6, 2014 11:32 AM

This article talks about how artists can become popular without even being signed to a record label. The artists Psy they talk about has a music video that became so popular that it even surpassed Justin Bieber's music video 'Boyfriend". This is impressive being that the artist Psy was not signed to a record label and solely became famous from YouTube views. 

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Music and social media: where fans meet artists - Telegraph

Music and social media: where fans meet artists - Telegraph | The Music Industry and Social Media | Scoop.it
Social media should make it easier for new music to find an audience, writes Korda Marshall, Managing Director of Infectious Music, in our latest Digital Beats column.
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Social Media Summit: Possible pitfalls in the social media/music industry marriage

Social Media Summit: Possible pitfalls in the social media/music industry marriage | The Music Industry and Social Media | Scoop.it

For those musicians that believe social media is the ticket to success in the music business, this article may surprise you.

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Why Some Musicians May Not Own Their Social Media Followers

Why Some Musicians May Not Own Their Social Media Followers | The Music Industry and Social Media | Scoop.it

Some good information for musicians deeply  committed to their social media presence.

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Effects Of Social Media On The Music Industry

This is an in-depth look at Music and Advertising for Intro to Mass Communications at University Of Nebraska At Omaha for Professor Adam Tyma.

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Social Media Success: The Music Industry | Social Media Today

Social Media Success: The Music Industry | Social Media Today | The Music Industry and Social Media | Scoop.it
I've, been consulting clients in the music industry for nearly 10 years now, but about 6 years ago I stumbled on a website called Hi5 (this was my first experience with Social Networking).
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How Cloud Based Apps are Changing Music Production

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Alexis Sacco's curator insight, January 17, 10:31 PM

My favorite cloud app would have to be Soundcloud. Everyone I know uses the app, and most of them on a daily basis. It's a great way to access music that isn't available on iTunes or isn't super popular. Indie, underground, etc. 

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- Social Media - Social Music with Kelli Richards

Robert welcomes Kelli Richards, CEO of All Access Group talks about social media and, specifically, social music.

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Promoting Music with Social Media

Promoting Music with Social Media | The Music Industry and Social Media | Scoop.it

Big names in the music industry discuss the best tactics for increasing your music's presence in social media.

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Alexis Sacco's curator insight, January 17, 10:29 PM

Promotion is another great reason to use social media! Sites such as Twitter, Instagram, Facebook, Snapchat, etc. attract attention to less popular artists, some good and some bad, but regardless, it's still attention. This gives independent labels a better chance at getting their sound out of their hands and in to the ears of consumers. 

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Could social networking sites save the music industry? - The New York Times

Could social networking sites save the music industry? - The New York Times | The Music Industry and Social Media | Scoop.it
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Pablo's curator insight, July 21, 2013 4:23 PM

Are you looking for the next social network site for music?  Imeem and Bebo are the two next social network sites to incorporate music with their micro media tool. Imeem is a very popular website; it draws about 20 million visitors a month. Visitors can listen to free streaming music and they can also create video and music playlist. Bebo has 40 million registered users in the UK alone. The cool thing about Bebo, it allows you to bring music from other sources and put it on your personalized page.

I agree with this author, social networking sites can save the music industry. People are no longer being file sharers which is helping the music business in general.  Having an outlet where people can share and listen to music for free is always going to beneficial to the music industry. A social network is or has already become the main source for all your consumer needs.   

Maxee Kolb Whiteford's curator insight, April 28, 2014 1:28 PM

I don’t know if it’s fair to say that the young adults need peer validation for their music tastes- in fact, I might argue the opposite. I do, however, agree that streaming sites have become a popular alternative to pirating music. This way, financially supported by advertisements, record labels get compensated for the play off their artists. Marketing and targeting audiences and demographics is a useful tool when implemented correctly. If Imeem and Bebo are targeting their audience narrowly, it could benefit or work against them by excluding possible audiences. I agree that simple platforms are more accessible and likely to gain wider popularity. Comparing streamed music online to radio and MTV, which are both ad supported successful platforms, gives hope for the future of streaming and preventing straight piracy. I think that “scarcity creates value” might have some truth to it, but for the industry today, it might not be as applicable. I do believe that adding extra incentives and features such as fan groups, artist information, and concert dates as well as charts. Attracting people by providing “free” services is an intelligent way to draw people in, especially compared to just taking music.

Social media in general is useful for making an idea infectious. I like that the music industry has caught on and is trying to implement the tendencies and needs of the people into their business plan. I think that streaming is a great alternative to piracy that is attractive, affordable, and accessible. I am excited for the music industry as e continue in this same direction, because I feel that it could bring the younger generation to appreciate music the way the older generation think we don’t. Social media can be used by any age, so this could be a very successful platform and strategy.

Sarah Strauss's curator insight, October 6, 2014 11:53 AM

There are new social networking sites popping up with the hopes of stopping illegal downloading sites. Now, these websites provide the free streaming of music. They get permission from the label to license the songs, paying for the licenses, then gives the viewer free listening and they website makes money by hosting ads on their website. This way, the fans get free music, the label gets paid, and the social networking website itself gets paid as well. Everyone is happy and these new websites hope that giving the fans the ability to stream the music for free will stop them from using illegal websites to download music. 

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How Has Social Media Changed the Music Industry within the Past Five Years?

Introduction


The 21st Century has brought about challenges to the music industry with technological advancement of music distribution. Digital music poses a special challenge for musicians and record labels.
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An insightful blog about recent advances in the music industry through social media.

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Pablo's curator insight, July 21, 2013 4:42 PM

I never realized how much social media really affects the music industry. In the 1990’s there were not sites available where you could just listen to music and even download music. But today, there are thousands of websites where you can do both. Social media and the internet in general have placed the pressure on the music industry to keep up with all the new evolving technology. For example if you wanted a cd or tape you had to go to a store and purchase it. Now you can listen to the music before you even buy it. The author of this blog gave three major points, for the uses of digital music. 

 Music as a promotional tool to build brand awareness. This is a great point, if the world does not know about your music how will they purchase it.  Digital music as a service rather than a product, similar to either traditional radio (ad supported) or satellite radio (subscription-based).  People love the fact that they can have access to all their music at any time. This service I personally really enjoy.Social networking sites centered on sharing (possibly in real time) and discussion songs and playlists. The idea behind a music social networking site is the ability to share music with friends.

Overall this was a great blog. The author made some really great points throughout this article. I totally agreed with the statement “Social media has changed the music industry.” 

Sarah Strauss's curator insight, October 6, 2014 11:42 AM

The Music Industry has been dramatically changed by social media and a lot of the artists now rely on social media to connect with their fans. Artists brand themselves through social media and share their music through these sites. They find out what their fans want and expect from them. You can measure an artist's popularity and success by looking at their social media websites. Twitter and other social websites are becoming intermingled with the Music Industry.Yes, it is making it better for the consumers but it is devaluing and taking away jobs from the people actually working in the music industry. 

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Music Industry Dances to a New Tune | Social Media Today

Music Industry Dances to a New Tune | Social Media Today | The Music Industry and Social Media | Scoop.it
Representing a new generation of YouTube pop artists who bypass the stifling corporate music industry with their own do-it-yourself YouTube success, K-pop recording artist Psy has become yet another driving force that is forcing the industry to...
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5 Aspects Of The Old Music Industry Being Disrupted And Replaced By Social Media - hypebot

5 Aspects Of The Old Music Industry Being Disrupted And Replaced By Social Media - hypebot | The Music Industry and Social Media | Scoop.it
In a widely noted Billboard interview, Amanda Palmer stated that "Twitter has replaced Google and [music] management." Nobody cared about the Google part but her claim of replacing music management certainly raised a few eyebrows.
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Key information about the social media revolution and its impact on music marketing.

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Sarah Strauss's curator insight, October 6, 2014 11:21 AM

The "old music industry" feels that social media in the music industry is disruptive and is replacing certain jobs. In this article there are five examples. Yes, I can see why the "old music industry" feels this way. However, I do not feel that social media is a negative force. I think that it gives fans more access to their favorite artists and allows them to be plugged in to that artist on a daily basis. Through social media fans find out upcoming shows and tours. They find out about new music coming out or new projects the wrist is working on. This allows the artist to remain current rather than having their fans forget about them and move on to the next up and coming artist. 

Alexis Sacco's curator insight, January 17, 10:25 PM

Social media does change the game for modern day artists. They can now have much more interaction with fans. For example, Deadmau5 incorporated a fans vocals sent to him through twitter in to  track on one of his recent albums. I think this one of the super positive effects it has made! There's so much more room for creation and collaboration amongst us.

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4 Emerging Trends in Social Media & How They’ll Impact The Music Industry - MTT - Music Think Tank

4 Emerging Trends in Social Media & How They’ll Impact The Music Industry - MTT - Music Think Tank | The Music Industry and Social Media | Scoop.it
With a rise in social TV, multi-channel engagement, and recent reports suggesting that there are m...
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Twitter power: how social networking is revolutionising the music business

Twitter power: how social networking is revolutionising the music business | The Music Industry and Social Media | Scoop.it

Social media, and Twitter in particular, has taken the music industry in many new and exciting directions.

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Kirby Threat's curator insight, October 7, 2015 12:54 PM

Social media is fueling the music industry in a tremendous way.

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Readers Respond: Which Social Networking Site Is Most Useful To You?

Good things to know for musicians trying to get discovered through social media.

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Alexis Sacco's curator insight, January 17, 10:27 PM

Personally instagram has made the largest impact on my music career. I've gained about 3,000 fans through my account, and growing every day. I can share not only audio, but also photos and videos corresponding to my journey as a person as well as an artist.

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How Facebook Will Save The Music Industry

How Facebook Will Save The Music Industry | The Music Industry and Social Media | Scoop.it
There have always been social networks, but until now there haven't been any massive ones like Facebook with its 850-million-plus users. This is likely why we're seeing a ton of new digital music...
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eugene pac's curator insight, September 13, 2015 8:26 PM

Facebook have a lot to do with the growth of the music industry, saving a lot of time looking for that singer or rapper you been looking for to sign to your record label, its the number one promotion site in the world, A place were artists spend most of there time.

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Social Media: Allowing Youth to Rule the Electronic Music Industry Online

Social Media: Allowing Youth to Rule the Electronic Music Industry Online | The Music Industry and Social Media | Scoop.it

How and why the youth presence in the music industry is growing through social media sites.

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Chicago Tribune: Is Social Media a Music Industry Savior?

Chicago Tribune: Is Social Media a Music Industry Savior? | The Music Industry and Social Media | Scoop.it

Is it possible that social media could be the answer for the struggling music industry?

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Apple - iTunes - Ping: Social network for music.

Apple - iTunes - Ping: Social network for music. | The Music Industry and Social Media | Scoop.it
Now your music is more social. Join the conversation, and follow your favorite artists and find out what your friends are listening to with iTunes Ping.
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Sean 'Diddy' Combs Announces Social Media-Driven Music TV Channel

Sean 'Diddy' Combs Announces Social Media-Driven Music TV Channel | The Music Industry and Social Media | Scoop.it
Sean "Diddy" Combs announced on Tuesday that REVOLT TV, a new socially connected music TV network would be launching in 2013.
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Pablo's curator insight, July 21, 2013 5:03 PM

Sean “Diddy” Combs announces his new social media music driven channel, “Revolt”. This channel will be creating a new platform for artists to get discovered and share their music. Social media and television I personally believe will work well together. The television industry today is experiencing a huge change. Revolt TV will be one of four new minority owned television networks they will debut soon on Comcast cable.

A social media driven music channel is going to be great! I have been waiting for something like this for a while. In today’s world social networking and television will work extremely well. Revolt could change they will use social media and television forever.  Also this will be a great way to connect music composers and music lovers.