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14 Social Media Tools Used by Marketing Pros | Social Media Examiner | #TheMarketingAutomationAlert

14 Social Media Tools Used by Marketing Pros | Social Media Examiner | #TheMarketingAutomationAlert | The Marketing Technology Alert | Scoop.it
Social Media Tools: Discover the tools social media pros are using today and get more out of your social media marketing.


The list of 14...


  • Mention was developed as a user-friendly replacement for Google Alerts.
  • My favorite new social media tool is Addvocate.
  • The best new tool I’ve seen in many months is called Swayy.
  • eGrabber Account-Researcher is so incredibly powerful for researching prospects that it’s absolutely worth the $80 a month fee.
  • Enter Compfight.
  • Tagboard is my new cool social media tool.
  • A cool social media tool that has helped me get a better handle on effectively managing my Twitter account is ManageFlitter.
  • Socialbakers has an effective tool called Analytics Pro, which provides an understanding of how your brand stacks up against your competitors.
  • Post Planner is a content management tool that runs as an application within Facebook.
  • That’s why it was refreshing to discover a new free Facebook page analytics tool from Komfo.
  • An interesting tool I recently discovered is Rignite, which helps monitor several social media platforms.
  • One of the coolest social media marketing tools that I’ve discovered and used is SocialOomph.
  • Zapier has changed the social media marketing game for me in the most dramatic of ways.
  • She recommended two tools: FixYourFunnel (an Infusionsoft-specific tool) and Mobivity.
iNeoMarketing's insight:

Your Action Item: click through on each (and article for additional feedback), and incorporate those that are appealing. For those involved with Social Selling, don't ignore eGrabber Account-Researcher.


  • See the article at from www.socialmediaexaminer.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
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Email Marketing: Improve subject lines in 7 steps by using the right words, in the right order | MarketingExperiments Blog

Email Marketing: Improve subject lines in 7 steps by using the right words, in the right order | MarketingExperiments Blog | The Marketing Technology Alert | Scoop.it

From MarTech 101 to Advanced Techniques, iNeoMarketing has you covered. Contact us.

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Email Subject Lines That Sell - Profs

Email Subject Lines That Sell - Profs | The Marketing Technology Alert | Scoop.it
Email Marketing - Which phrases, incentives, and punctuation marks in email subject lines inspire consumers to take action?
iNeoMarketing's insight:

It'll be close to impossible to read these tables, but you can secure the report here: https://phrasee.co/email-subject-lines-that-sell/. 

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22 Free Content Marketing Tools To Drive Your Content Marketing Plans | B2B Marketing Insider

22 Free Content Marketing Tools To Drive Your Content Marketing Plans | B2B Marketing Insider | The Marketing Technology Alert | Scoop.it

iNeoMarketing’s Outsourcing delivers the vetted talent you need under your complete management and control. Contact us to see how.

iNeoMarketing's insight:

Brenner knows content, Brenner knows tools.

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Do Larger Brands Really Have It Easier With Content Marketing? [New Research] - CMI

Do Larger Brands Really Have It Easier With Content Marketing? [New Research] - CMI | The Marketing Technology Alert | Scoop.it

Dark marketing clouds ahead? Let us help you see clearly. Contact us.

iNeoMarketing's insight:

And you can secure the FREE report here: http://contentmarketinginstitute.com/research/enterprise-content-marketing/ 

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Sources: Amazon Plans ‘Prime For Business’, Folding AmazonSupply Into Big B2B Play - TechCrunch

Sources: Amazon Plans ‘Prime For Business’, Folding AmazonSupply Into Big B2B Play - TechCrunch | The Marketing Technology Alert | Scoop.it

iNeoMarketing’s MarTech Managed Services solves numerous B2B Marketing challenges. Contact us to see how.

iNeoMarketing's insight:

It's an organized strategy rolling out by the behemoth; see Amazon for Business in India. The 800 lb. Gorilla woke up.

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8 Highly Reputable Resources for Compelling Marketing Stats - HubSpot

8 Highly Reputable Resources for Compelling Marketing Stats - HubSpot | The Marketing Technology Alert | Scoop.it

iNeoMarketing.com bridges the gap between your MarTech and your in-house experience. Contact us.

iNeoMarketing's insight:

FWIW: quite often there is duplicate data. Not always, but often. So if you're not suffering from Stat FOMO, pick 4-5 and you're fine.

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[Infographic] What Today’s B2B Buyer Looks For When Making B2B Purchases Online - CMO.com

[Infographic] What Today’s B2B Buyer Looks For When Making B2B Purchases Online - CMO.com | The Marketing Technology Alert | Scoop.it

This scoop comes to you compliments of ineomarketing.com.                                           

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Your Must-Read Marketing Technology Summaries, Curated Monday, 4/27/15

Your Must-Read Marketing Technology Summaries, Curated Monday, 4/27/15 | The Marketing Technology Alert | Scoop.it

Today’s digests of curated articles summarized for your quick review:

>> Marketing Measurement Depends on Organization & Process – Gartner: http://sco.lt/8m0S5R

>> What You Need to Know about the Changing B2B Buying Process - Kapost Content Marketing Blog: http://sco.lt/5BSw6r

>> A Guide to the B2B Internet of Things – Intel: http://sco.lt/6NliSH

>> Video Metrics Every Marketer Should Be Watching – HBR: http://sco.lt/6r4ndR

>> Innovation Excellence | Peter Thiel’s 4 Rules For Creating A Great Business: http://sco.lt/7O0Giv

>> Extend Your Team with Marketing Technologists – iNeoMarketing: http://sco.lt/4x6YoT

>> Put the 'Person' in Personalization in Five Steps – Profs: http://sco.lt/5uodBh

>> The Complete Guide to Boring Content for Insanely Exciting ROI - SEMrush Blog: http://sco.lt/8oLuxV

>> The 5 best Apple Watch apps for the enterprise (so far) - Venture Beat: http://sco.lt/7alOQj

>> Customer Experience Matrix: Bombora Feeds B2B Data to Everyone: http://sco.lt/7fIyVl

>> Content Marketing: Measuring results, tracking ROI and generating leads | MarketingSherpa Blog: http://sco.lt/6qzZhp

>> Is this the future of email design? | Litmus: http://sco.lt/8hWigr

>> A List of 29 Free Digital Marketing Tools | Marketing Technology Blog: http://sco.lt/5Msjzt

>> 68 SEO Content Tools, Trends, and Tips for B2B and B2C Brands – CMI: http://sco.lt/6AdDaj

>> New Infographic: The 6 Skills Marketing Managers Need to Become CMO - Inbound Marketing Agents: http://sco.lt/970UfB

>> Infographic: responsive design for multiple devices - The Hub: http://sco.lt/6qvAvJ

>> How to Create Engaging Powerpoint Presentations From Start to Finish [Infographic] – HubSpot: http://sco.lt/8eTo5h

>> #SocialMedia Marketing: How To Use Hashtags On Facebook, Twitter And Instagram - #infographic: http://sco.lt/8PHzaD

>> Social Selling in 2015 - A Look into the Next 12 Months [Infographic] - B2B Infographics: http://sco.lt/7nowPh

>> Marketers, Here's How to Answer the 'What Have You Done for Me Lately?' Question [Infographic] – Profs: http://sco.lt/7CLtFB

>> The Ultimate Visual Guide to Optimize Your LinkedIn Profile For Social Selling – Funnelholic: http://sco.lt/7yxyJl

 

See ALL Top Curated Marketing Technology Summaries here.

___________________________________

About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who may not have the required resources, knowledge or expertise. Visit us at ineomarketing.com.

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Marketing Measurement Depends on Organization & Process - Gartner

Marketing Measurement Depends on Organization & Process - Gartner | The Marketing Technology Alert | Scoop.it

iNeoMarketing executes your revenue-generating efforts with the right metrics and the appropriate reports. Contact us to learn more.

iNeoMarketing's insight:

Completely agree: get your ducks in a row before you go through your attribution process.

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What You Need to Know about the Changing B2B Buying Process - Kapost Content Marketing Blog

What You Need to Know about the Changing B2B Buying Process - Kapost Content Marketing Blog | The Marketing Technology Alert | Scoop.it

MarTech is the best tool available to bridge the gap between Sales and Marketing. Contact us to see how.

iNeoMarketing's insight:

And the action item? Have the right persona-fied content available at every point. Bring them along their own process.

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A Guide to the B2B Internet of Things - Intel

A Guide to the B2B Internet of Things - Intel | The Marketing Technology Alert | Scoop.it

From MarTech 101 to Advanced Techniques, iNeoMarketing has you covered. Contact us.

iNeoMarketing's insight:

So what's the difference between wireless networked devices and IOT within the B2B world? Errr, uhhhh...

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Jamie Manning's curator insight, Today, 10:36 AM

It's coming...let the action begin.

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Video Metrics Every Marketer Should Be Watching - HBR

Video Metrics Every Marketer Should Be Watching - HBR | The Marketing Technology Alert | Scoop.it

Not having a fun time with IT? Contact us: we can act as your buffer to get the job done.

iNeoMarketing's insight:

Familiar territory. The key is linking the metrics into your overall dashboard so that you can measure contribution to overall ROMI.

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Innovation Excellence | Peter Thiel’s 4 Rules For Creating A Great Business

Innovation Excellence | Peter Thiel’s 4 Rules For Creating A Great Business | The Marketing Technology Alert | Scoop.it

iNeoMarketing’s Outsourcing delivers the vetted talent you need under your complete management and control. Contact us to see how.

iNeoMarketing's insight:

More than just rules: a Theorem. 

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Put the 'Person' in Personalization in Five Steps - Profs

Put the 'Person' in Personalization in Five Steps - Profs | The Marketing Technology Alert | Scoop.it

iNeoMarketing’s MarTech Managed Services solves numerous B2B Marketing challenges. Contact us to see how.

iNeoMarketing's insight:

The MAP that you have or that which you are researching should have these capabilities built in. And you shouldn't pay an arm and a leg.

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Extend Your Team with Marketing Technologists - iNeoMarketing

Extend Your Team with Marketing Technologists - iNeoMarketing | The Marketing Technology Alert | Scoop.it
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iNeoMarketing's curator insight, April 6, 8:36 AM

MarTech Services Packages with Fixed Monthly Pricing...THAT INCLUDES THE SOFTWARE...to deliver more quality leads that will close faster:

  • MarTech 1: The Basics
  • MarTech 2: Next-level Demand Gen
  • MarTech 3: Large Scale Demand Gen
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The Complete Guide to Boring Content for Insanely Exciting ROI - SEMrush Blog

The Complete Guide to Boring Content for Insanely Exciting ROI - SEMrush Blog | The Marketing Technology Alert | Scoop.it

iNeoMarketing.com bridges the gap between your MarTech and your in-house experience. Contact us.

iNeoMarketing's insight:

I wouldn't call it a boring strategy, but an approach that allows for content that emerges over time on the 1st page SERP. Thus, optimizing your blog is a critical part of this approach.

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The 5 best Apple Watch apps for the enterprise (so far) - Venture Beat

The 5 best Apple Watch apps for the enterprise (so far) - Venture Beat | The Marketing Technology Alert | Scoop.it

Orange #MarTech is the New Black

iNeoMarketing's insight:

Productivity apps. More ways to suck up my alone time. No thanks.

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Customer Experience Matrix: Bombora Feeds B2B Data to Everyone

Customer Experience Matrix: Bombora Feeds B2B Data to Everyone | The Marketing Technology Alert | Scoop.it

Suffering from MarTech FOMO? We’ve got the cure. Contact us.

iNeoMarketing's insight:

FWIW...

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Content Marketing: Measuring results, tracking ROI and generating leads | MarketingSherpa Blog

Content Marketing: Measuring results, tracking ROI and generating leads | MarketingSherpa Blog | The Marketing Technology Alert | Scoop.it
Creator-level metrics

For a company blog, these KPIs include traffic metrics, such as page views and unique visitors; source metrics, such as inbound search results and referring sites; and sharing metrics, such as tweets.

 

Manager-level metrics

These KPIs include lead volume generated, lead quality, cost-per-lead and conversion rate.

 

Director-level metrics

At the highest level, content KPIs include revCreatienue, costs, ROI and customer lifetime value.


MarTech is the New Black. Get fashionable. Contact us to see how.

iNeoMarketing's insight:

This makes sense IF the creator and manager level metrics can be correlated to the Director level metrics.

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Is this the future of email design? | Litmus

Is this the future of email design? | Litmus | The Marketing Technology Alert | Scoop.it

Predictive Analytics is the next step in Marketing Automation. Contact us to see how.

iNeoMarketing's insight:

More email design ideas. Use Litmus to test your layout across all different devices.

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A List of 29 Free Digital Marketing Tools | Marketing Technology Blog

A List of 29 Free Digital Marketing Tools | Marketing Technology Blog | The Marketing Technology Alert | Scoop.it
A List of 29 Free Digital Marketing Tools by Douglas Karr on Marketing Technology
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A-Writer's curator insight, Today, 5:50 AM

http://www.aussiessay.com/

CPIS Digital Consultants's curator insight, Today, 5:07 PM

These are very useful Digital Marketing Tools

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68 SEO Content Tools, Trends, and Tips for B2B and B2C Brands - CMI

68 SEO Content Tools, Trends, and Tips for B2B and B2C Brands - CMI | The Marketing Technology Alert | Scoop.it
You won’t find a do-everything-for-me software product, but you can make excellent progress by continually asking these questions:

Am I confident that my team and I understand SEO?
Do we have the time to shape SEO strategies and put them into motion with content marketing?
Are we using the right third-party SEO tools and resources to support our efforts?
How do our business objectives relate to SEO and content marketing?
How can I best measure our ROI?


MarTech requires constant optimization to continually squeeze ever improving performance. No time for continual CRO? Contact us.

iNeoMarketing's insight:

Too many tools to list here, but it's a comprehensive list. It'll will take you a while to review the article and all the links, so I suggest you bookmark this for future reference.

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durjoy shaha's curator insight, April 26, 3:42 PM

Every huge search engine listings which includes Google and yahoo, Bing and Yahoo have essential web advertising, at which internet sites besides other subject matter which includes video and localized listing can be presented and even regarded in accordance with everything that that search engine optimisation accepts a good number of related to owners. Fee isn’t taking part, because is by using payed off hunt commercials.

Ivana Baric-Gaspar's curator insight, Today, 6:54 AM

Boost your SEO!

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New Infographic: The 6 Skills Marketing Managers Need to Become CMO - Inbound Marketing Agents

New Infographic: The 6 Skills Marketing Managers Need to Become CMO - Inbound Marketing Agents | The Marketing Technology Alert | Scoop.it

MarTech is the best tool available to bridge the gap between Sales and Marketing. Contact us to see how.

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Infographic: responsive design for multiple devices - The Hub

Infographic: responsive design for multiple devices - The Hub | The Marketing Technology Alert | Scoop.it

From MarTech 101 to Advanced Techniques, iNeoMarketing has you covered. Contact us.

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How to Create Engaging Powerpoint Presentations From Start to Finish [Infographic] - HubSpot

How to Create Engaging Powerpoint Presentations From Start to Finish [Infographic] - HubSpot | The Marketing Technology Alert | Scoop.it

Not having a fun time with IT? Contact us: we can act as your buffer to get the job done.

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