Consultant Linda Sherman says you should definitely be on Google Plus. Do you ever get the impression no one is on Google Plus? That it’s utterly devoid of the vast audience that makes Facebook so powerful?
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Consultant Linda Sherman says you should definitely be on Google Plus. Do you ever get the impression no one is on Google Plus? That it’s utterly devoid of the vast audience that makes Facebook so powerful?
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“If you have a product that appeals to men,” she says, “that’s 100x more reason to devote time to Google Plus.” She’s also bullish on its business-to-business prospects. “People don’t think of Google Plus for B2B,” she says. “They think of LinkedIn, and that’s great for finding a job, but it’s a hard platform to market on. Google Plus allows for long conversations and you can build relationships.”