The Information Professional
18.1K views | +1 today
Follow
The Information Professional
Librarians and Archivists in a fast-changing digital lanscape
Curated by Karen du Toit
Your new post is loading...
Your new post is loading...
Scooped by Karen du Toit
Scoop.it!

Small Island Librarian: Corporate online storytelling for libraries?

Small Island Librarian: Corporate online storytelling for libraries? | The Information Professional | Scoop.it
Small Island Librarian: Corporate online storytelling: for libraries?

 

Posted by Mark-Shane Scale:

 

"In my view, there needs to be a course within library schools that will deals with institutional digital storytelling. This is because, in the age of social media and Library 2.0, libraries need to move online and tell their stories. Libraries need to find ways of connecting with their users and potential users in the online world. We need content on our websites and a social media presence that is constantly updated and engaging, reminding our users that we are a channel to credible information sources. Our Websites must now be more like blogs or online magazines, with a constant flow of information. We should not only tell users what we have, but also post commentaries and view points, to represent the information that we have within our collections. In short, we need to take a page from Coca Cola's book on corporate storytelling. If Coca Cola is thinking about becoming a publisher, why not libraries?"

more...
No comment yet.
Scooped by Karen du Toit
Scoop.it!

A Tribute to Special Libraries and Collections: NPR Library

A Tribute to Special Libraries and Collections: NPR Library | The Information Professional | Scoop.it

Catherine:  

"Special libraries are found within many different types of organizations, such as broadcast networks. Many have internal libraries and librarians which provide archival, research, information retrieval and reference services. These library collections are often closed to the public, focused on serving the needs of direct staff and affiliates. Librarianship within media organizations is a fascinating part of special libraries. In an article from American Journalism Review, in 1995, the 'news librarian' was described as, "the collectors, managers, and re-distributors of the organization's primary product, information. This is critical in all stages of information's flow through the organization – initial information gathering for use in news reporting, in the collection of the news product into databases, in the repackaging of information created by the organization into new products." Much has changed in the industry in the last fifteen years, however the role of collector and manager of the organization's content is still a vital one.

NPR is a non-profit privately and publicly funded membership media organization. The content produced by NPR is nationally syndicated to over 900 public radio stations in the United States. The NPR library does not have a publicly accessible website, as their collections are not available for circulation and reference outside of NPR affiliated patrons. The collection consists of archival audio of NPR produced shows, collections of commercial music and spoken word (films, tv shows, speeches, poetry). Library staff do have a twitter account that is well worth following. The tweets often highlight stories on the NPR website such as this one about the The Most Gigantal, Behemothian Thesaurus In The World"

 

- Includes links to all related websites of NPR.

more...
No comment yet.
Rescooped by Karen du Toit from Future Trends in Libraries
Scoop.it!

(Re)Defining the Library, Part 2: - new taxonomy for allocating library functions & roles

(Re)Defining the Library, Part 2: - new taxonomy for allocating library functions & roles | The Information Professional | Scoop.it

Rick Anderson:

"After exploring why the library requires redefinition, this second part of a two-part post offers a new taxonomy for allocating library functions and roles.

 

"How do different libraries balance and provide for these two basic functions in light of the increasingly complex and unpredictable information environment in which they do their work?

It depends. I propose the following basic taxonomy of library types and functions.

 

Library of Cultural Heritage – A library that is charged with preserving the cultural and intellectual heritage of an entire country, region, or (perhaps) ethnic group.

 

Research Library of Record – A library, typically funded by a large university or in some cases by a large municipality, with a broadly inclusive and relatively stable circulating collection.

 

Research Library of Utility – A large and reasonably comprehensive library that is nevertheless characterized by a changeable circulating collection to which books are added and from which they are withdrawn according to the expressed and demonstrated needs of the curriculum, physical space limitations, and the research agendas of its constituency.

 

Academic Library of Utility – An academic library with a targeted, dynamic collection.

 

Public Library – [...] almost exclusively serve communities defined by political geography rather than academic mission.

 

Restricted Library – The working libraries of government agencies, commercial companies, nonprofit organizations, hospitals, and research institutes would all fall under this designation."


Via nickcarman
more...
No comment yet.