The Information Professional
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Librarians and Archivists in a fast-changing digital lanscape
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100 social media blog posts from 2012 that you simply have to bookmark

100 social media blog posts from 2012 that you simply have to bookmark | The Information Professional | Scoop.it

"Social media blogs are updated with thousands of posts on a weekly basis, but we wanted to sift through a list and create the 100 best ones from 2012.These are the timeless classics that are not time sensitive and could be read at any time of the year."


Via Trudy Raymakers
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» Free Software for Libraries Ideas Exchange

" [...] ideas exchange about what free software products you’ve been able to make use of in your library or organization. Please submit an entry to the poll below!!
- Managing Electronic Resources

- Reference Statistics with Zoho Creator

- Create Your own Personal Knowledge Base

- Create Your Own Library Social Media Monitoring Dashboard"

 

Poll here: http://oedb.org/blogs/ilibrarian/2012/free-software-for-libraries-ideas-exchange/

 

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How to: use social media in newsgathering | How to succeed in journalism | Journalism.co.uk

How to: use social media in newsgathering | How to succeed in journalism | Journalism.co.uk | The Information Professional | Scoop.it
14 pointers on finding sources and stories using social media...

 

"Finding sources, nurturing contacts and checking facts by phone have long been key to successful journalism. This guide on using social media to research stories outlines the many ways reporters can put those traditional journalism skills into practice on social media platforms.

The first problem in searching is one of noise. According to figures from March, more than 1 billion tweets were being posted every three days, so how can journalists sort the social media chaos and find contacts and stories?

This guide gathers tips from Malachy Browne, news editor of social news gathering agency Storyful; David Wyllie, an editor at Breaking News, a social media breaking news service owned by NBC News; and investigative journalist and trainer in advanced online research skills Colin Meek."

 

>> Valuable to Information Professionals as well. 


Via Miguel Mimoso Correia
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8 Ideas, 10 Guides, And 17 Tools For A Better Professional Learning Network

8 Ideas, 10 Guides, And 17 Tools For A Better Professional Learning Network | The Information Professional | Scoop.it

"Personal learning networks are a great way for educators to get connected with learning opportunities, access professional development resources, and to build camaraderie with other education professionals. Although PLNs have been around for years, in recent years social media has made it possible for these networks to grow exponentially. Now, it’s possible to expand and connect your network around the world anytime, anywhere. But how exactly do you go about doing that? Check out our guide to growing your personal learning network with social media, full of more than 30 different tips, ideas, useful resources, and social media tools that can make it all possible."

 

Tips & Ideas

Guides

Tools & Resources

 

Extremely valuable for Information Professionals as well!


Via Joyce Valenza
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Petra Pollum's comment, October 1, 2012 7:41 AM
Thanks for sharing
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4 Social Media Goals Every Library Should Measure, by Andrew Kirk

4 Social Media Goals Every Library Should Measure, by Andrew Kirk | The Information Professional | Scoop.it
Andrew K Kirk, Founder of Face The Buzz and Social Media Examiner writer, outlines 4 Social Media Goals Every Business Should Measure, but these can all easily be applied to libraries as well.

 

"Goal #1: Raise Awareness of Your Brand
Goal #2: Website Traffic
Goal #3: Website Visitor Loyalty
Goal #4: Conversion Rates"

 

read more: http://www.socialmediaexaminer.com/4-social-media-goals/

 


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8 Things To Consider When Planning Your Company’s Social Media Strategy | Business 2 Community

8 Things To Consider When Planning Your Company’s Social Media Strategy | Business 2 Community | The Information Professional | Scoop.it

By Susanna Gebauer:

"Social media for business (or social business) boasts lucrative opportunity for those professionals who master the fine art of social engagement."

 

"1. Set Clear Goals

2. Hone in on Your Target Group

3. Know Where You Stand (What does your current online audience look like?)

4. Utilize Your Budget and Resources

5. Allow Your Time Frame to Be Flexible

6. Rely on Your Employees

7. Utilize Various Outlets

8. Understand the Important Process of Content Creation"


Read more at http://www.business2community.com/social-media/8-things-to-consider-when-planning-your-companys-social-media-strategy-0275242#PtafwVTw1UHkzQRK.99



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Learning to Thrive in a Culture of Change - how to geek your library

Learning to Thrive in a Culture of Change - how to geek your library | The Information Professional | Scoop.it

By Amanda Clay Powers 

 

"The future of libraries is caught up in our ability to change and continually respond to the rapid changes around us. But in order to have meaningful change that will make our libraries thrive, rather than continually exhausting our resources, we have to find a way to discriminate among the changes we could make, implement the ones that make sense, and then keep them going while we continually evaluate them. But how can we ever keep up? And how can we become the libraries of the future when we are relied upon to be pillars of our communities, not revolutionaries? Well, lean in. I’m going to share with you the secrets I’ve learned from five years of applying social technologies in an academic library.

First—find yourself a geek with good tech radar and listen to her. Second, bring new ideas into the library any way you can. Third, set up a system to evaluate the resulting innovations that emerge from your library staff so you can sustain them. That’s it."

 

STEP ONE: CREATE YOUR GEEK FILTER COMMITTEE

STEP 2: BUILD A BROAD CONSENSUS


 

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‘An exciting time’ as archives go social, by David Ferriero - ABC News video

‘An exciting time’ as archives go social, by David Ferriero - ABC News video | The Information Professional | Scoop.it
US archivist David Ferriero discusses gathering information in the digital age.
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10 Twitter Mistakes That Make You Look Clueless, by @FrankViola.

10 Twitter Mistakes That Make You Look Clueless, by @FrankViola. | The Information Professional | Scoop.it

In 2009, I joined the Twitterverse. And when I did, I didn't have a clue. I didn't know beans from peas about how to use the tool. I learned by imitation.

 

1. Repeating the same tweet over and over again.

2. Repeating the same tweet multiple times, tagging all the people you want to see the post.

3. Retweeting compliments and posts that extol your own work.

4. Only tweeting your own work.

5. Asking questions that demand long answers.

6. Overwhelming your Twitter followers with too many tweets in a day.

7. Not thinking before you tweet.

8. Never Retweeting others.

9. Never checking or responding to your Direct Messages (DM).

10. Tweeting things that contain no value for your readers.

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The Impact of Open Access and Social Media on Scientific Research | Journal of Participatory Medicine | Online Networked Learning

The Impact of Open Access and Social Media on Scientific Research | Journal of Participatory Medicine | Online Networked Learning | The Information Professional | Scoop.it

K. Thomas Pickard:

"Traditionally, research papers undergo peer review before publication. Two trends, open access and social media, are changing the peer review process.

E-patients must be aware that traditional peer review applies different criteria and methods than review through social media outlets. Although still developing, these review processes may affect the evaluation of research quality."


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Canadian Public Libraries: Monitor Tweets! « Dysart & Jones

Canadian Public Libraries: Monitor Tweets! « Dysart & Jones | The Information Professional | Scoop.it
Social-Biblio.ca Monitors Twitter as used by 112 Canadian public libraries; real-time analytical 1st of its kind tool http://t.co/nKLwgNuR...

 Rebecca Jones:

"Want to monitor and analyze your library’s tweets, and the tweets of other Canadian public libraries? Chcck out Social-Biblio.ca. Developed by Dr. Mary Cavanagh and Masters Student Max Neuvians of University of Ottawa’s School of Information Studies, Social-Biblio is a research and public library media monitoring tool that tracks and preserves Canadian public library’s Twitter activities."

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23 things for professional development, training and networking for Information Professionals

A talk given to the Historic Libraries Forum conference 'Hard Times' on Tuesday 15 November 2011.

 

 

23 things for professional development training and networking in hard times, by Katie Birkwood, University Library Cambridge
"23 Thingsā€Ÿ is a type of training……which started at the Public Library of Charlotte & Mecklenburg County (North Carolina, USA) in August 2006.
the PLCMC course aimed…“…to encourage staff to experiment and learn about the new and emerging technologies that are reshaping the context of information on the Internet today”
23 things course gives participants 23 tools to try out and asks them to write a blog post about each of them.

things are introduced according to a schedule, but participants choose when to do each thing.

blogging is intended to encourage support and communication amongst and between participants.
23 things has been hugely popular…"

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6 Tips for Optimizing Your Content for the Latest Trends in Consumption | Content Marketing Institute

6 Tips for Optimizing Your Content for the Latest Trends in Consumption | Content Marketing Institute | The Information Professional | Scoop.it

Excerpted from the article:

 

"During the past six months there have been some major changes in the way audiences consume information. These changes are happening simultaneously on two fronts, one in the form of content curation and the other in content shifting.

While content curation is nothing new, the rise in the use of mobile devices is changing when, where, and how we read internet content.

 

Content shifting:

Mobile devices are allowing people to break free from the computer desk and shift both the physical environment and the time in which they read or consume content.

This content shifting can be as simple as using tools like Evernote’s Clearly on a web browser.

Apps such as Pocket and Instapaper allow us to save articles discovered on a desktop computer to read later on any internet-connected device.

 

Sifting through the glut of information:

Many social media platforms have taken on the role of content curators, developing algorithms in an attempt to help us weed out the information we don’t want and present us with the information we do. This has been evidenced through a variety of changes in the Facebook Timeline, the #Discover tab on Twitter, and social search results in Google.

 

The latest wave of content shifting applications also curate and reformat articles to gear them toward our personal interests, fundamentally changing the reading experience as they do so. Programs such as Flipboard and Zite gather content from RSS feeds, Twitter, and Facebook streams and present it in a mobile-friendly magazine format.

 

Tips to optimize for content shifting and content curation:

1. Incorporate calls to action directly into the text...

2. Optimize for mobile...

3. Capitalize on compelling images...

4. Write strong headlines, lead paragraphs, and meta descriptions...

5. Maximize social media sharing...

6. Publish and promote quality content..."

 

Each element and tip is analyzed with more information. Read full article here: http://j.mp/LmZpjT

 


Via Giuseppe Mauriello
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7 proven ways to create viral Pinterest posts

7 proven ways to create viral Pinterest posts | The Information Professional | Scoop.it

"For each viral post, I used the same strategies. If you want to see your blog posts get pinned hundreds, if not thousands, of times on Pinterest, consider these seven tips."

 

-Jessica Turner

 

"7 tips:

1. Write your post as a list

2. Use text on your photos, or create a title graphic

3. Add a “Pin It” button beneath the photo you want to be pinned, and write a smart, searchable tag for the caption

4. Write a post that is timely

5. Ask friends who are active on Pinterest to pin your content

6. Push the post out via social media, multiple times over an appropriate period

7. Remind people of the posts after the initial “peak” period"


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Social News Gathering, Curation and Syndication Platform: Spundge

Social News Gathering, Curation and Syndication Platform: Spundge | The Information Professional | Scoop.it

Robin Good: Expressedly designed for journalists and newsrooms Spundge is a unique social news discovery, curation and syndication platform that facilitates the discovery, selection and distribution of news content across multiple channels.

 

Spundge works with topic-specific containers called "notebooks", which you can create and configure to work around any specific topic, event, company or issue you are interested in following.

 

Spundge taps into YouTube, Twitter, Instagram, Flickr, Soundcloud and Facebook to gather relevant content around your specified topics, as well as into RSS feeds and OPML files that you specify. All these can then be easily filtered (by keyword, time, location, and language) and curated manually before being published inside any topic-specific "notebook".

 

Notebooks can be made public or private and their contents can be shared on all major social media networks as well as being syndicated outside of Splundge in a number of different ways.

 

The PRO version of Spundge adds a number of useful features to the free base version, including:

 

Custom editor - create, write, format and edit your own multimedia posts integrating text, images and video clips with extreme ease.

 

Personal customized dashboards - these allow you to collect and organize in one page streams from different notebooks, traffic and social sharing data and more.

 

Syndication - syndicate to major socia platforms such as Twitter and Facebook as well as to Wordpress and Mialchimp.

 

Collaboration - invite co-editors, curators, newsmasters to complement your work or to fuel a common newsroom activity allowing everyone to track, review, comment and edit individual notebooks.

 

Embedding - standard embed code to publish/integrate any notebook inside any website or blog page.

 

Analytics - Acces to detailed traffic data.

 

Smart attribution - Spundge automatically tracks original sources from where you are picking content, images or video clips and automatically credits them.

 

Custom sources - plug-in private RSS feeds or your own API to feed unique proprietary content into your notebooks.

 

Free version available.

 

Read The Nieman Journalism Lab review of Spundge: http://www.niemanlab.org/2012/09/first-look-spundge-is-software-to-help-journalists-to-manage-real-time-data-streams/

 

For more info: http://www.spundge.com/

 

 


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10 Interesting Ways to Use Instagram for Your Library

10 Interesting Ways to Use Instagram for Your Library | The Information Professional | Scoop.it

by Ellyssa Kroski
"Instagram is a very popular mobile photo sharing app that’s currently being used by over 80 million users. It was acquired by Facebook earlier this year, so it’s something that’s going to be around for quite some time. Instagram allows you to put all sorts of filters and effects on images and then share them with your network and the world. Here are ten ideas for ways you could use this immensely popular app for your library"


Via Patrick Provencher, Robin Illsley
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This is how we do it: Social media at Christchurch City Libraries

This is how we do it: Social media at Christchurch City Libraries | The Information Professional | Scoop.it

Posted by Donna:

" [...] discuss how we at Christchurch City Libraries use social media – what we think is important, what we do, and why we do it. Hopefully it opens up a dialogue amongst Kiwi librarians. Wouldn’t it be grand if our information community were more forthcoming about sharing information on making the best use of social media?"

 

Topics covered in the article:

 

"- Many voices

- We talk about all sorts of things – events, new books, new stuff on the website.

- Content is king

- Made you look (Twitter)

- Looking at the tools and processes

- The power of the image

- The social catalogue

- A reading list on social media in New Zealand public libraries"

 

 

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