Curtis R. Rogers, Ed.D.
South Carolina State Library:
"Social Media, #libraries & Web 2.0: How American Libraries are Using New Tools for Public Relations & Attract New Users http://t.co/xOx4QnMV..."
"Social media and Web 2.0 applications and tools are increasingly being used by U.S. libraries of all types.
The majority of open-ended responses illustrate the growing need for libraries to stay
ahead of the curve when it comes to using these popular tools to effectively communicate with their current and potential users.
While some respondents stated their local government or library administration restricts usage of social media tools, the majority of respondents appear to be using a more wide variety of applications to connect with customers.
We must remember that social media and Web 2.0 tools are freely available communication tools, yet take time and continued use to make them effective.
We hope this survey report assists libraries that are using social media and Web 2.0 tools to make better decisions about their continued use.
It also is our hope this report assists libraries that are still not using these tools make the case for exploring the unlimited communication possibilities these tools can afford."