The Information Professional

 Great post by Kim Garst, Twitter can be a very powerful tool to build your business if you use it wisely.

Intro:

The purpose of Twitter and all social media, is not to make money, but to brand YOU and your business and build relationships with potential and existing customers. The money will follow if you put your customers FIRST.

**Mix your "business" talk with "life" talk

Excerpt::

"Twitter challenges personal brands to reach out to their audience differently than they would in traditional marketing and/or social media platforms."

Here are some highlights that caught my attention:

**The resource sharing tweet - Find a great article or a resource that you know your target audience could benefit from

**The quotable tweet - This one speaks for itself

**Tip of the Day Tweet - great way to provide relevant content to your target audience by providing them a valuable piece of info that they can use either personally or profesionally. This also builds vlaue for you as an expert within your niche.

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

Read full article here: [http://bit.ly/NPTuDT]