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Librarians and Archivists in a fast-changing digital lanscape
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2012 SLIS Lecture: Michael Stephens on Hyperlinked Libraries

From www.youtube.com - December 13, 2012 5:01 AM
Podcast Links: http://amazon.sjsu.edu/slisPod/slisLecture/2012/slisLecture2012.mp3 http://amazon.sjsu.edu/slisPod/slisLecture/2012/slisLecture2012.mp4

The Transformative Power of Hyperlinked Libraries
What emerging trends are changing library services?
What does a connected world of "continuous computing" mean for 21st Century libraries.
This presentation provides a roadmap toward becoming the Hyperlinked Library: transparent, participatory, playful, user-centered and human, while still grounded in our foundations and values.
Via Trudy Raymakers
Karen du Toit's insight:

The future of libraries!

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osarome ogbebor: Email Marketing for Librarians—Made Simple

osarome ogbebor: Email Marketing for Librarians—Made Simple | The Information Professional | Scoop.it
From osarome.blogspot.com - January 1, 2012 8:51 AM

Osarome Ogbebor:

"In an era in which most of us are practically buried alive on a daily basis by email and other electronic communications, many libraries send few if any emails to their constituents.

 

It turns out that there are three main aspects to this trend:

 

1) many libraries do not have their own opt-in email lists;

2) at some corporate and academic libraries, use of the organization’s email list is either restricted or librarians are simply reluctant to use it to promote library services; and 3) librarians are laboring under a common misconception that email marketing is far too difficult or time consuming for them to handle."

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