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Librarians and Archivists in a fast-changing digital lanscape
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How to kill a library, By Kitty Pope

How to kill a library, By Kitty Pope | The Information Professional | Scoop.it

"[...]there are more than a few ways to kill a library.

For example:

√ Stop believing in the libraries mission. Do we really believe in the freedom to read, learn and discover?

√ Spend less time with the board. The ideal public library board would meet 4 times per year and agrees with everything the CEO recommended.

√ Stop talking to your customers. What do they know any way? And on the same topic, stop consulting staff. It is a huge time waster.

√ Don’t worry about the future and how you will get there. Sustainability is not an issue with which libraries need to be concerned. After all, we’ve have survived for hundreds of years.

√ Stop telling the library story. Everyone has heard our story.

√ Accept that the library building is old and you don’t need to keep renovating, painting, and updating it. It is what it is.

√ Accept that just like instant coffee killed the coffee bean, the e-book will kill the printed book.

√ Stop promoting the product; everyone knows about literacy and lifelong learning.

√ Stop empowering staff, and stop training them. They should come to us fully trained.

√ Stop all this talk about innovation. It just makes for more work.

√ And, for heaven’s sake, stop changing the rules and our traditions. It’s annoying!"

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The Future of Social Media: 38 Experts Share Their Predictions For 2012

The Future of Social Media: 38 Experts Share Their Predictions For 2012 | The Information Professional | Scoop.it

Brian Rice wrote this piece for Business 2 Community

 

 

"What is in store for 2012? With only two months remaining until the end of the year, there is no better time than now to pause and take a look towards the future."

 

 

 

Here are a few things that caught my attention:

 

Elias Roman, CEO and co-founder of Songza

 

First, the easy prediction: more and more of the information we consume on a daily basis (from news to product reviews to entertainment) will come via the social media channels we have opted into and, more specifically, from the information filters we have chosen to subscribe to in those channels.

 

****In the short term, more information will come from more sources delivered through fewer channels.

 

Tony Ellison CEO from Shoplet.com

 

****Social media can insert the missing human touch and allow mankind to tap into the full potential of the internet. Because of this, it is going to transform eCommerce as we know it.

 

Loren McDonald, VP of Industry Relations at Silverpop

 

The convergence of mobile, social, local and email, or “mocial,” is forcing marketers to change the way they interact with customers and prospects to ensure that they are where their customers and prospects are, all the time. In 2012 and beyond, savvy marketers will need to cross promote between all channels.

 

Read full article [http://bit.ly/um8j7u]

 


Via janlgordon
Karen du Toit's comment, November 3, 2011 8:07 AM
Thanks for this! I have rescooped it!
janlgordon's comment, November 3, 2011 11:21 AM
Hi Karen, Thanks for rescooping this, nice to meet you here:-)
DiTesco's comment, November 3, 2011 3:33 PM
Thumbs up! Rescooped