Compiled with an introduction by Cheryl Oestreicher
This is the second installment in the SAA SAMPLER SERIES, which features select chapters from authoritative books on archives published by the Society of American Archivists. Produced exclusively electronically, the Samplers are designed to give readers an overview of a pertinent topic as well as a taste of the full publications.
This Sampler offers examples of the ways in which you can build advocacy efforts, discussing some of the techniques and tools developed by archivists. The content includes:
"Advocating Within the Institution: Twenty-five Years for the New York Philharmonic Archives" by Barbara Haws, from Many Happy Returns: Advocacy and the Development of Archives edited by Larry Hackman;
"Media Outlets" by Stephanie Gaub, from Public Relations and Marketing for Archives: A How-To-Do-It Manual edited by Peter J. Wosh et al.; and
"Archives 101 in a 2.0 World: The Continuing Need for Parallel Systems" by Randall C. Jimerson, from A Different Kind of Web: New Connections Between Archives and Our Users edited by Kate Theimer.
Archivists must continually explain who they are, what they do, and why archives are important to society. The selected chapters offer different approaches and techniques from three books which align with the core goal of advocating for archives.