The Inbounder
2.4K views | +0 today
Follow
The Inbounder
The best of the best about Inbound Marketing
Your new post is loading...
Your new post is loading...
Scooped by Gianluca Fiorelli
Scoop.it!

SEO Explained in 90 Seconds - Specials

SEO Explained in 90 Seconds - Specials | The Inbounder | Scoop.it
Hazelnut Films have produced a re-brandable video that seeks to help search agencies explain how SEO works.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Google Webmaster Tools Revamps Crawl Errors, But Is It For The Better?

Google Webmaster Tools Revamps Crawl Errors, But Is It For The Better? | The Inbounder | Scoop.it
Google has just revamped the crawl errors data available in webmaster tools. Crawl errors are issues Googlebot encountered while crawling your site, so useful stuff!
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Tips For Growing Keyword Seeds With Excel Formulas

Tips For Growing Keyword Seeds With Excel Formulas | The Inbounder | Scoop.it
Have your seeds germinated yet? Last time, we talked about keywords as “seeds” of ideas; a single keyword to represent an entire keyword cluster. Now it’s time to make our seeds grow. Using the example of Artisan Construction Services again (thanks!
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Stop Writing Project Proposals | Smashing Magazine

Stop Writing Project Proposals | Smashing Magazine | The Inbounder | Scoop.it
After several years of writing proposals, we began to notice that something wasn’t right.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Check Your XML Sitemap For Errors with this Excel Tip

Check Your XML Sitemap For Errors with this Excel Tip | The Inbounder | Scoop.it
How to use Microsoft Excel to check your sitemap XML file for errors.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Facebook Timeline Apps Deliver Big Traffic for Pinterest, More Sites

Facebook Timeline Apps Deliver Big Traffic for Pinterest, More Sites | The Inbounder | Scoop.it
Some of Facebook's timeline app partners are apparently giddy with the relationship so far.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Monitor Which Social Networks Your Visitors are Logged Into With Google Analytics

Monitor Which Social Networks Your Visitors are Logged Into With Google Analytics | The Inbounder | Scoop.it
Recently Mat Clayton from Mixcloud provided a great snippet of Javascript that could be used to record whether visitors to your site were logged into Facebook or not.

...

more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Google’s Latitude Starts Check-Ins

Google’s Latitude Starts Check-Ins | The Inbounder | Scoop.it
Hailed as a Foursquare competitor, Google's Latitude now is offering a checkin-in service with a leaderboard feature.

...

more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Lights, Camera.. Transaction! How To Increase Your Video Viewership

In recent years, online video has evolved into a powerful marketing tool. Use the following guidelines in this Infographic to help fine tune your video-making endeavors and maximize your viewership.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

5 Ways to Get Your Entire Company On Board With Social Media

5 Ways to Get Your Entire Company On Board With Social Media | The Inbounder | Scoop.it
Is everyone supporting social media at your company?Are you struggling to get the support you need?
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

10 Keys to Ranking on Google & Bing During Breaking News Events [Study]

10 Keys to Ranking on Google & Bing During Breaking News Events [Study] | The Inbounder | Scoop.it
An evaluation of worldwide breaking news events, business breaking news, and local breaking news, reveals that the two major search engines treat results differently based on authority, multimedia elements, and recency.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Expanding the Content Life Span: Interview with Dennis Goedegebuure

Expanding the Content Life Span: Interview with Dennis Goedegebuure | The Inbounder | Scoop.it
In this Q & A with Dennis G., we learn how his company expands the life of a story, some unexpected traffic sources, and more...
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Implementing Pagination Attributes Correctly For Google

Implementing Pagination Attributes Correctly For Google | The Inbounder | Scoop.it
Google’s latest blog post provides details and a video from Maile Ohye about how they handle the pagination attributes within a page’s source code.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

My problem(s) with 'inbound marketing'

My problem(s) with 'inbound marketing' | The Inbounder | Scoop.it
Rand wrote a great post earlier today (or late last night - does he ever sleep?!) about 'inbound marketing' and the branding of SEO.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Marketing hubris will get you killed

Marketing hubris will get you killed | The Inbounder | Scoop.it
Marketing hubris will get you killed. Especially in search. I hate it when someone asks me "Have you worked with other companies like ours?" If I have, I consider it a vulnerability, not a strength, because I've got the a-word: Assumptions.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

The importance of Google+ to SEO explained in 2 Images - Smart Insights Digital Marketing Advice

The importance of Google+ to SEO explained in 2 Images - Smart Insights Digital Marketing Advice | The Inbounder | Scoop.it

This post highlights part of the importance of Google+ for SEO purposes. It does so by contrasting 2 screengrabs of Google search results pages, illustrating how H&M have managed to use Google+ to radically affect results for their network of followers, or circlers if you prefer.

more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Move Over Search Box, Google's Home Page Gets A Share Box

Move Over Search Box, Google's Home Page Gets A Share Box | The Inbounder | Scoop.it
If you still don’t get how much Google is behind ensuring Google+ gets everything it needs to succeed, consider the screenshot below, showing how for the first time ever, Google’s home page now lets you do something other than...
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Stats on Facebook 2012 [Infographic]

Stats on Facebook 2012 [Infographic] | The Inbounder | Scoop.it
The folks at Infographic Labs have made an extremely informative infographic full of Facebook stats.
more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

“It is the human friction that makes the sparks” - Chris Dixon

“It is the human friction that makes the sparks” - Chris Dixon | The Inbounder | Scoop.it

The fatal misconception behind brainstorming is that there is a particular script we should all follow in group interactions.

more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Adding Credentials To Your Google+ Page: A Look At Verification & Direct Connect

Adding Credentials To Your Google+ Page: A Look At Verification & Direct Connect | The Inbounder | Scoop.it
Back in November, Google officially launched brand pages for Google+.

...

more...
No comment yet.
Scooped by Gianluca Fiorelli
Scoop.it!

Simon Sinek: How great leaders inspire action | Video on TED.com

TED Talks Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?
more...
No comment yet.