The dot –com crash presented new challenges as well as new opportunities to e-business entrepreneurs to rethink and reshape their business strategy and orientation. The research will be of great interest because it will evaluate the internal environment of two different innovative online industries which are the online gambling and the social networks. The gap that has been identified and will be carried out through this research, concerns whether it is feasible and possible for social networks to adopt platforms with real money and what the consequences will be to the online gambling industry
A new trend just begun! Another big name in online gaming industry is ready to launch its social betting platform with a deeper purpose to increase its customer base! I m curious to see its business model and how it's gonna generate its revenue as it mentioned before that it will be a platform for the people to improve their betting skills without any risk...any similarity with Paddy's Bet Dash? Maybe..stay tuned!
American social and media gaming firm Zynga Incorporated has entered the world of real-money online gambling after launching web and download versions of its ZyngaPlusPoker and ZyngaPlusCasino brands for players in the UK.
Definitely, the deal between Zynga and Bwin will cause many changes in online gaming area, the most important issue for gambling operators now, is it to make clear their targets about how will they use the social games in synergy with their core business as well as the customer engagement policy still remains uncertain. Lets have some thoughts about it!
With freemium business models that combine huge mass market usage with multi-million dollar revenue streams from virtual goods and ‘in-app purchases’ this is a huge new market developing. In this article we’ll take a closer look at mobile social gaming drilling down into the statistics, key trends and the major players in what is shaping up to be the boom market of the next decade.
Keep in mind that SEO is alive and well. Yet along with the continued impact of SEO is the increasing dependence upon social for how people search, find, and respond to information. Here are the major factors that are forming this social search trend.
Strategy - As marketers gear up for the fourth quarter, the busiest time on their marketing calendars, nearly two-thirds (63.4%) say they are planning to increase focus on social media over the next 12 months, while nearly one-half plan to increase focus on email (45.5%) and content marketing (45.3%).
Gambling firm Betfair rejects CVC-led takeover bid Reuters India Since joining the London stock exchange three years ago, Betfair has lost ground to competitors at home and is pulling out of markets where gambling regulations are unclear, which...
The online gambling sector is growing quickly and is seen as ripe for consolidation. Betfair, founded in 2000, operates a system that allows gamblers to bet against one another, removing the middleman or bookie.
OPAP, which is one of the most valuable Greek assets up for sale, made net profit of €496m last year on turnover of almost €4bn.
Greece's government has since introduced a 30 percent tax on OPAP's gross gaming revenue which the monopoly's management team predicted will slash profit 77 percent to €116m this year.
But the rights to 35,000 video lottery terminals and a soon-to-be dominant position in online betting will help to return profits to 2012 levels by 2021, management forecasted in a long-term business plan for the privatisation.
The iOS games, Pet Vegas Mobile and AnteUp Mobile, join their existing Facebook and Web games to position Crowdpark at the intersection of three powerful markets: social gaming, online gambling, and mobile gaming.
With their current strategy, Crowdpark positions themselves within several growth markets. To visually illustrate this news, please see the Crowdpark Mobile Social Casino Market infographic. Crowdpark filed for insolvency in July. Nonetheless, the launch of these new games demonstrates that Crowdpark is continuing operations and working to follow their multi-platform strategy
This might seem painfully obvious, but you consistently need more players to keep an economy growing. While you're looking to raise revenue per player, incorporate more input to sustain growth.
Take the old saying: "It's cheaper to retain an existing customer than recruit a new one." While that may be true, it’s not enough to grow a business. For social games, recruitment is a core part of business at every turn, the game makes it as easy as possible to bring new people in. We need not be as concerned with the starting level a player is on, but rather with how far they can progress.
People like to talk about themselves, and when you’re a company who has something to sell, it’s easy to think that the more you talk about yourself (specifically on social media), the more people will see you, hear you, and want to buy from you
The transition from brand to media company requires a social business strategy. Along with organizational change management initiatives and building process and workflows, you must also consider an investment in technology that can help facilitate this change
These brand new tables are offered at both ring-game and tournament tables covering the smallest stakes. At these tables, players will experience slower-paced game play, tips that offer key information and displayed hand strength
A CVC-led offer for Betfair is forcing the UK betting exchange to reveal its turnaround strategy, and may give clues about whether it sees its future as the “star business” investors bought at its 2010 initial public offering.
Cyprus Gambling On Casinos For Rebound Greek Reporter Being saved from an economic and bank collapse by a pending 10 billion euros ($13 billion) bailout from international lenders – but at the price of confiscating bank accounts and imposing harsh...
The tiny country of less than 1 million people will shoulder 13 billion euros ($17.05 billion) of overall cost of the bailout mainly by imposing heavy losses on bank deposits more than 100,000 euros ($130,000). The country’s second largest lender Laiki will be broken up into a “good” bank which will be folded into the larger Bank of Cyprus and a “bad” bank which will be wound down.
The company is currently offering two real-money games, ZyngaPlusPoker and ZyngaPlusCasino, to players in the UK. As the names suggest, the former is devoted strictly to poker, including ring games and tournament play, while the latter features online slots and table games like blackjack, roulette and craps. A single account can be used to play both games, and a variety of methods can be used to deposit funds to make wagers. Both games also have a play money option to allow players to test the waters before committing money, which is a pretty standard feature for online gambling sites.
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