The Google+ Project
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The strategy, concept, implementation and reactions to The Google+ project.
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An ex-Googler's inside view on Google+ vs. Facebook

An ex-Googler's inside view on Google+ vs. Facebook | The Google+ Project | Scoop.it
From money.cnn.com - July 19, 2011 7:15 AM
Here's my prediction: Google+ won't usurp the throne from Facebook. It will instead grow into a strong, competitive player and much-needed alternative, much as Google's Chrome has with Microsoft's Internet Explorer. That would leave Facebook as the largest player, but one without a dominant share of the social networking market.
I predict that when this game is done playing, there will be no more thrones.
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The One Google Plus Feature Facebook Should Fear - Nick O´Neill, All Facebook

The One Google Plus Feature Facebook Should Fear - Nick O´Neill, All Facebook | The Google+ Project | Scoop.it
From www.allfacebook.com - July 2, 2011 4:49 AM
While tech pundits are widely praising Google’s new Plus product, I’ve found the one feature that could take away from Facebook where it’s most dominant: Time on the site.

Facebook users are known for staying on the site for over half an hour a day, something no other site could compete with… until now.
To be honest, my gut reaction after using Google Plus was initially, “Why on earth would anybody switch to this from Facebook?”
However, when I loaded up Google Finance as I do every morning, I suddenly realized that I was asking the wrong question. The reality is that users won’t have the option of not using Google Plus.
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