Insatiable appetite for profit driven organics
Over the last decade, the natural and organic food industry has become very lucrative for big business. A form of greenwashing, corporations such as Hain Celestial buy up small organic companies, then hide behind bucolic-sounding labels like Health Valley and Walnut Acres. Or worse, conglomerates like Dean Foods snapping up the Silk brand in 2002 and immediately reducing sustainable ingredients. This behemoth also bought Horizon Organic in 2004 and soon after began purchasing dairy from suppliers operating factory farms. The demand for organics has apparently compromised the entire industry by attracting profit hungry corporations.