The Future of Social Media: Trends, Signals, Analysis, News
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The Future of Social Media: Trends, Signals, Analysis, News
Keep up with the rapidly changing social media industry. Get the big picture and follow the emerging trends. Also: http://sometek.fi (in Finnish)
Curated by Ilkka Olander
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5 Trends That Will Change How Companies Use Social Media In 2016

5 Trends That Will Change How Companies Use Social Media In 2016 | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

So what’s in store for 2016? Here’s a look at five trends that appear set to change how businesses use social media in the year ahead

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Introducing the new Google+

Introducing the new Google+ | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
If you head over to Google+ today, you’ll see that things look a little different. Since we last posted, we’ve spent a lot of time listening to what people using Google+ had to say. There were two features they kept coming back to: Communities, which now average 1.2 million new joins per day, and Collections, which launched just five months ago and is growing even faster. Whether it’s the Nonfiction Addiction Community, where people can be found discussing the best in Crime or Travel storytelling, or the Watch Project Collection, where more than 40,000 people are following an antique watch hobbyist, these are the places on Google+ where people around the world are spending their time discovering and sharing things they love.
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The World in 2025: 8 Predictions for the Next 10 Years - Singularity HUB

The World in 2025: 8 Predictions for the Next 10 Years - Singularity HUB | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
In 2025, in accordance with Moore's Law, we'll see an acceleration in the rate of change as we move closer to a world of true abundance. Here are eight areas where we'll... read more
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Snapchat just reserved the rights to store and use all selfies taken with the device

Snapchat just reserved the rights to store and use all selfies taken with the device | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Think that picture you're about to send is temporary? Think again
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Digital Transformation of Business and Society — Medium

Digital Transformation of Business and Society — Medium | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

humanity will change more in the next twenty years than in the previous 300. With that as a backdrop, he encouraged the audience to look five years into the future and spend 3 to 5% of their time focused on foresight. He quoted Peter Drucker (“In times of change the greatest danger is to act with yesterday’s logic”) and stated that leaders must shift from a focus on what is, to a focus on what could be. Gerd added that “wait and see” means “wait and die” (love that by the way). He urged leaders to focus on 2020 and build a plan to participate in that future, emphasizing the question is no longer what-if, but what-when. We are entering an era where the impossible is doable, and the headline for that era is: exponential, convergent, combinatorial, and inter-dependent — words that should be a key part of the leadership lexicon going forward. 

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Why Facebook's 'dislike' button could change the future of branding | Branding | Creative Bloq

Why Facebook's 'dislike' button could change the future of branding | Branding | Creative Bloq | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

Sources have confirmed that the new venture won't actually be as simple as a new 'dislike' button designed to direct negative sentiment. Facebook will in fact be testing a series of five new reaction buttons, allowing the user to express a range of five new sentiments towards a post or piece of content.

It's most likely that the buttons will represent a spectrum of positive to negative sentiment.

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Marc Kneepkens's curator insight, October 10, 2015 9:34 AM

Creating new tools for #content and #user sentiment is a big deal. Marketers need to pay attention. #Brands have to prepare.

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Design In The Age Of The Consumer | TechCrunch

Design In The Age Of The Consumer | TechCrunch | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
The Apple iPhone, Spotify’s streaming service and the Tesla Roadster -- all revolutionary pieces of technology that secured competitive advantages because..
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Content Used to Be King. Now It’s the Joker.  Medium

Content Used to Be King. Now It's the Joker. - Startups, Wanderlust, and Life Hacking - Medium

From June 2011 to April 2013, I was a contributor to Forbes.com. When I started, most of the other contributors were journalists, too. But by the time I stopped, we were in the minority. Most of us had been driven out by a combination of the abysmally low pay—$50 a post, which doesn’t really allow for the sort of reporting time required to write a decent story—the click-bait incentives (a $500 bonus if you hit 30,000 uniques, plus a penny more for each unique after that), and the fact that the site had been all but taken over by CEO “thought leaders” and industry shills. But wait, that’s not the punchline. It’s this: Over the past year, I’ve contributed a half dozen more stories to Forbes.com. Not under my own name, but as a ghost writer for a couple different CEOs. For that work I was paid—no exaggeration— TEN times what Forbes ever paid me to write for its site, but Forbes paid nothing for those pieces. That’s the new media system, with “content” at its core. And by the way, it’s not just Forbes. My ghostwritten posts have appeared on VentureBeat, Pando Daily*, Entrepreneur.com, and I’m sure a few more that I’m forgetting

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Moore Than SEO's curator insight, September 23, 2015 3:46 PM

Interesting perspective here - I do agree that ghost writing for content marketing purposes does negatively impact the field of professional writing and journalism. How long till we stop making CEOs sound like thought leaders - when most don't even participate in the brainstorming process for a ghost written article.

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Facebook to launch Dislike button – but it isn't what you think | Creative Bloq

Facebook to launch Dislike button – but it isn't what you think | Creative Bloq | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
As the social media giant caves in to public pressure, here's what you need to know about the new button.
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Workers in a World of Continuous Partial Employment — What’s The Future of Work?

Workers in a World of Continuous Partial Employment - What's The Future of Work? - Medium
Critics of the on-demand economy fail to understand that virtually all low-wage work in America is “on demand”, and on f…
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Facebook Launches M, Its Bold Answer to Siri and Cortana

Facebook Launches M, Its Bold Answer to Siri and Cortana | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Facebook’s new virtual assistant, M, can make restaurant reservations, buy a birthday present for your spouse, or book a weekend getaway.
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iOS 9 Content Blocking Will Transform The Mobile Web

iOS 9 Content Blocking Will Transform The Mobile Web | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
iOS 9 comes with a new feature called 'content blockers' which allow developers to build apps for blocking advertisements. Here's how well it works.
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Tweets Coming to Google Search via Desktop – Who Cares? You do

Tweets Coming to Google Search via Desktop – Who Cares? You do | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

When it was reported that Google and Twitter had signed a new agreement to give Google access to Twitter’s fire hose of real time tweets back in February, the announcement was met with a level of uncertainty. What does that actually mean for Twitter, or Google? Will Google search be inundated with tweets? What’s in it for them, why would they do this?

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Your Guide to the Brand New Redesign of Google+

Your Guide to the Brand New Redesign of Google+ | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

A major relaunch of Google+ has just been announced, promising enhanced ease of use and a much tighter focus on its core competencies.

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Inside Mark Zuckerberg's Bold Plan For The Future Of Facebook

Inside Mark Zuckerberg's Bold Plan For The Future Of Facebook | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Facebook is firing on all cylinders. Now Mark Zuckerberg is looking to the decade ahead, from AI to VR to drones. The Facebook of today—and tomorrow—is far more expansive than it was just a few years ago. It’s easy to forget that when the company filed to go public on February 1, 2012, it was just a single website and an app that the experts weren’t sure could ever be profitable. Now, "a billion and a half people use the main, core Facebook service, and that’s growing. But 900 million people use WhatsApp, and that’s an important part of the whole ecosystem now," Zuckerberg says. "Four hundred million people use Instagram, 700 million people use Messen­ger, and 700 million people use Groups. Increasingly, we’re just going to go more and more in this direction."
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Verkkosivusto joka myy: konversio-optimointi pähkinänkuoressa

Verkkosivusto joka myy: konversio-optimointi pähkinänkuoressa | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Konversio-optimointi pyrkii muuttamaan suuremman osan verkkosivuston kävijöistä asiakkaiksi. Kirkas tavoite, jota sisältö ja design tukevat, tuo tuloksia.
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Sharing, Gifting, and the Moral Evolution of the Social Web

Sharing, Gifting, and the Moral Evolution of the Social Web | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

We have these incredible platforms for social sharing. It is time to ask: what do we want to achieve with them? Is the future of the social web to be an endless cycle of trivial posts and ‘me too’ shares? Or do we want to evolve the culture of social sharing beyond sharing toward co-creative gifting, where people feel invested in building communities gift by gift, proactively advancing a common mission or cause?

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LinkedIn Making All Groups Private & Launching Standalone App | Social Media Today

LinkedIn Making All Groups Private & Launching Standalone App | Social Media Today | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

According to VentureBeat and other news outlets, LinkedIn is making a major change to Groups, where a majority of the discussion and interaction on the social platform occurs. As of October 14, Groups will be private, and only members of a certain Group will be able to see the content within that Group, and contributions to the discussions will only be allowed to be posted via Group members. Adding to the privacy, search engines like Google won't be able to crawl the discussions and content of the Groups, which provides members with another layer of privacy on the social media platform.

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Is Twitter Seriously Removing Share Counts? Why Would They Do This?

Is Twitter Seriously Removing Share Counts? Why Would They Do This? | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

The news: Twitter share counts will no longer appear alongside Tweet buttons AND third-party direct access to tweet share stats will be curtailed.

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Twitter Plans to Go Beyond Its 140-Character Limit | Re/code

Twitter Plans to Go Beyond Its 140-Character Limit | Re/code | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Twitter is thinking about ways to tweak the 140-character limit to entice new users.
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Facebook and Twitter User Behavior Changes: New Research

Facebook and Twitter User Behavior Changes: New Research | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Is your business on Facebook and Twitter? This article shares how user behavior on Facebook and Twitter is shifting, and how brands can respond.
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Google, Twitter and Publishers Seek Faster Web - NYTimes.com

Google, Twitter and Publishers Seek Faster Web - NYTimes.com | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

Google is working with the social media service Twitter and major news publishers like The Guardian and The New York Times to create a new kind of web link and article storage system that would load online news articles and digital magazine pieces in a few milliseconds, according to several people involved in the project. That is a fraction of the five to 10 seconds it can take to load a typical website.

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Thinking Outside the Square: Support for Landscape and Portrait Formats on Instagram

Thinking Outside the Square: Support for Landscape and Portrait Formats on Instagram | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Today, we’re excited to announce that — in addition to square posts — you can now share photos and videos in both portrait and landscape orientation on Instagram. Square format has been and always...
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No one on the Internet is living the life you think they are.

No one on the Internet is living the life you think they are. | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it

Social media and really anything digital is setup to be a near-constant stream of editorialized data. That means, we pick which bits and bytes we share. In doing so, we’re only showing a curated view of ourselves with the world. Yes, that editorial can be honest and real, but it’s only a piece of our lives.

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Verkkosivujen uudistus: 10 vinkkiä joilla onnistut

Verkkosivujen uudistus: 10 vinkkiä joilla onnistut | The Future of Social Media: Trends, Signals, Analysis, News | Scoop.it
Milloin olet viimeksi uudistanut verkkosivut? Verkko muuttuu vauhdilla ja muutama vuosi sitten päivitetyt kotisivut ovat todennäköisesti jo vanhentuneet
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