This “ultimate guide to photo sharing on Twitter” explains how quick it is to share photos on the service; flags up Twitter’sbuilt-in photo filters (a la Instagram); points out that users can add multiple photos and people tagging to tweets (a la Facebook); and send photos privately, via its DM feature (a la WhatsApp).
It’s not that the ability to share photos on Twitter is new of course, but this initiative is about educating users what Twitter is for. So basically Twitter is shouting out that it’s FOR all the SAME THINGS you’re already doing on Instagram, Facebook and WhatsApp.
Twitter now provides you with pretty extensive metrics and analytics for the performance of your tweets via its Ads dashboard (via TNW), in a move that looks designed to get more people (including individuals) aware of and using the Twitter Ads platform. The new free analytics dashboard access allows anyone to see the performance of their tweets, including how many Faves, Retweets and Replies each has received, as well as letting them sort by “Best, Good or All” for at-a-glance ranking of tweet performance.
Perhaps surprisingly, the country where Twitter is making the biggest gains in new users is Indonesia, which has seen an incredible jump of 44.2 percent in new Twitter account owners since Q2 of 2012. That’s the same Indonesia, of course, that was already a huge fan of Twitter, with close to 30 million registered profiles at the last count.
Both companies have turned their focus away from users and toward shareholders to get bigger, not better. Revenue is great, but not at the expense of the product. Twitter's focus on improving ad revenue requires a consistent experience across the web, smartphones, and tablets, so it forced its once-elegant mobile apps to conform to a clunky desktop look, because that model works best for advertisers. That's the exact opposite of how product development is supposed to go.
A Cold War has been brewing between the two major social media services for the better part of a year — and it heated up Friday. That's when Facebookeffectively sent Twitter a little passive-agressive note about why it was blocking access to the Facebook Friends list on Twitter's Vine app.
The best thing about Twitter is that it forces users to embrace brevity thanks to its 140-character updates. It’s also the worst thing about Twitter, turning loquacious tweeters into Twitter stream hogs - as with the disaster that is the multi-part running commentary known as the Tweetstorm. But now Twitter is experimenting with a new feature called “retweet with comment” that would better allow users to participate in a conversation, while also providing context and commentary that can otherwise get lost when using the standard Twitter “retweet” function or “quoted tweets.”
So instead of educating users about a feature that already existed, Twitter has decided to punish us all by shoving those conversations in our faces. Now, whenever someone adds to the conversation, you'll see the first and most recent tweet, and a blue or grey line that is either dotted or full.
More and more people turn first to Twitter for their news. As significantly, almost every news professional turns first to Twitter for news – every news professional, personally and organizationally, increasingly sees success as a function of its Twitter reaction.
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Taking a page directly out of Facebook’s EdgeRank instruction manual, Twitter will designate tweets as “low” “medium” and “high” value, labels that will impact their exposure across the platform. And in a less than shocking twist, rumors abound that Twitter will enable advertisers to purchase “high” categorization.
The most detailed study of social media ever conducted.
The way people are using Twitter is changing in two respects. Firstly, it is becoming a passive source of discovery for users and secondly, users are using more as a tool or service rather than a pure social service. Amazingly, only 51% of active users claim to have posted a tweet in the past month. This means that half the active user base is just reading, reacting or using Twitter as a source of discovery. The caricature of the average Twitter user banally talking about what they had for breakfast is dying.